Own the Road with AutoTrader

Jodi and Sébastien discuss why certain vehicle features are the way they are. Why are touchscreens so big? What’s the thinking behind pop-out door handles? Why have cars gotten so big? 

If you have a question you’d like to ask our experts, email expert@trader.ca and we will answer it in a future episode.

Jodi and Sébastien are joined by marketing professor Steven Bochenek to help demystify why car brands sponsor certain events even though it might not make sense at first blush. They also chat about some of the best and worst automotive sponsorships in recent history. 

If you have a question you’d like to ask our experts, email expert@trader.ca and we will answer it in a future episode.

Jodi and Sébastien are joined by Michael the Former Intern to deliver their judgements on the spiciest driving and car-related posts from the Am I the A—hole (AITA) section of Reddit. This, along with the safer-for-work Am I the Jerk (AITJ) subreddit, is where people post about conflicts they’ve had where they were unsure if they were in the wrong or not. 

If you have a question you’d like to ask our experts or your own AITJ quandary, email expert@trader.ca and we will answer it in a future episode.

Jodi and Sébastien are joined by Michael the Former Intern to play another game show-style segment where he tries to stump our experts in a game of Price is Right with car stuff. 

If you have a question you’d like to ask our experts, email expert@trader.ca and we will answer it in a future episode.

Dan, Jodi and Sébastien share their predictions on which startup EV companies could follow in Tesla’s footsteps to become a lasting force in the automotive industry. Especially with Chinese EVs coming to Canada, where does that leave companies like Lucid, Rivian, Scout, Slate, etc.?

 

If you have a question you’d like to ask our experts, email expert@trader.ca and we will answer it in a future episode.

 

What Are Car Owners Supposed to Do When Automakers Shut Down?