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The Agave Social Club

Doug Price
The Agave Social Club
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133 episodes

  • The Agave Social Club

    The Legacy of Tequila Arette: Family, Tradition & the Art of Making Tequila

    2026-10-01 | 1h 10 mins.
    What does it mean to carry a tequila legacy forward?
    In this episode of The Agave Social Club Podcast, I’m joined by Bryan Tillbury, Alex Orendain, and Eduardo Jr. Orendain of Tequila Arette for a conversation that goes far beyond what’s inside the bottle.
    Arette has a history deeply connected to the Orendain family and the tequila-making traditions of Tequila, Jalisco. We talk about where the brand came from, the meaning behind the name Arette, and what it means for the next generation of the family to carry that legacy forward.
    We also get into the tequila itself and take a closer look at both the Classico and Artesanal lines, including how they are produced and the differences between the two.
    But perhaps the biggest theme throughout this conversation is legacy—what has been passed down, what has changed, and what Alex and Eduardo Jr. hope to preserve for the generations that come next.
    This was a special conversation for me because I’ve had the opportunity to spend time with the Orendain family in Jalisco and see firsthand the people, history, and passion behind Arette.
    There’s a lot more to tequila than what happens when you open the bottle.
    Sometimes, the best stories are about the people who have been making it for generations.
    Welcome to the story of Tequila Arette.
  • The Agave Social Club

    Building Brands With Purpose: McCauley Williams on Alma del Jaguar and Duck Club Bourbon

    2026-08-27 | 1h 4 mins.
    McCauley Williams is back on The Agave Social Club Podcast.
    Since his last visit, a lot has changed. In this conversation, we catch up on everything happening with Alma del Jaguar Tequila, including what’s next for the brand and the upcoming Barricas Series. We also dive into McCauley’s newest venture, Duck Club Bourbon, and what it takes to build a spirits brand from the ground up.
    But this conversation goes beyond what’s in the bottle.
    Both Alma del Jaguar and Duck Club are built around a larger purpose—using spirits as a vehicle to support conservation and give back to the lands and communities that make these brands possible.
    McCauley and I talk about the challenges of starting a brand, the realities of growing in an increasingly crowded spirits industry, why authenticity matters, and what it really takes to build something that can have an impact beyond the bottle.
  • The Agave Social Club

    Why I Keep Coming Back to Jalisco

    2026-08-13 | 51 mins.
    Come live vicariously through me as I spend a week in Mexico working with Arette, spending time with friends, exploring some incredible distilleries, and continuing to show my wife just how special this place is to me.
    There was tequila, of course. A lot of it.  But there was so much more—old friends, new friends, great food, long days, unexpected adventures, and those moments that remind me why I keep coming back to Jalisco.
    This was one of those trips where the work never really felt like work, and I found myself incredibly grateful for the opportunity to experience it all with the people I care about.
    So come along for the ride.
  • The Agave Social Club

    The Legacy of Caballito Cerrero with Javier Jimenez

    2026-07-16 | 1h 13 mins.
    In this episode of The Agave Social Club Podcast, I sit down with Javier Jimenez of Caballito Cerrero for a deep dive into one of the most fascinating family stories in the world of agave spirits.
    We explore the Jimenez family’s multigenerational legacy, the history of their original hacienda and distillery, and how that heritage continues to shape every bottle produced today. Javier shares stories passed down through the family, the evolution of their production methods, and why preserving traditional practices remains so important in an industry that is constantly changing.
     If you’re interested in the roots of authentic agave spirits and the people working to preserve them, this is an episode you won’t want to miss. 
    Looking to join the Agave Social Club Membership? Check out https://www.theagavesocialclub.com/store/p/the-agave-social-club-membership
  • The Agave Social Club

    The Magic of Michoacan with Tesoro Azul and Jose Monroy Garcia Part 2

    2026-07-02 | 28 mins.
    This is the second interview I did with Tesoro Azul as I was with them for a few days spanning Michoacan to Jalisco. In this part 2 of the interview I sat down with Jose Monroy Garcia as he shares his passion for the brand and for all things Michoacan.
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About The Agave Social Club
We are talking with some of the best tequila brands around to hear their story, learn the process and sip on some excellent tequila. To see the video for each episode you can find them on the Agave Social Club IG page.
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