
What's in a name? Part 3: Who decides what's 'normal'?
2025-12-23 | 29 mins.
So your name’s been mistreated by autocorrect. What harm does that cause? And what would it take to fix it?In this episode, Northeastern University law professor Rashmi Dyal-Chand discusses her research into autocorrect's bias and shares her blueprint for change - from what consumers can do to where the law might need to step in.Plus: journalist Dhruti Shah on her viral 2018 BBC article that first brought the issue to light.This is Part 3 of "What's in a Name?", our mini-series about autocorrect and inclusive technology.--New to the series? Start with Part 1 and Part 2 Listen to the trailerEnjoying the show? Leave a rating to help others discover it, or share your autocorrect story at [email protected] Rashmi Dyal-ChandRashmi Dyal-Chand is a law professor at Northeastern University. Her research and teaching focus on property law, poverty, economic development and consumer law. She is the author of the article, “Autocorrecting for Whiteness”, published in the Boston University Law Review in 2021.Learn more about Rashmi Dyal-Chand: https://law.northeastern.edu/faculty/dyal-chand/Read the “Autocorrecting for Whiteness” article: https://www.bu.edu/bulawreview/files/2021/03/DYAL-CHAND.pdfAbout Dhruti ShahDhruti Shah is a creative practitioner, storyteller and journalist who focuses extensively on belonging. She is a collaborator with I Am Not A Typo.Read Dhruti’s article: https://www.bbc.co.uk/news/business-46362259Follow Dhruti on LinkedIn: https://www.linkedin.com/in/dhrutishahstoryteller/Follow Dhruti on Instagram: https://www.instagram.com/dhruti_journo/--Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/Newsletter: https://madeforuspodcast.beehiiv.com/Social media: LinkedIn and Instagram

What's in a name? Part 2: Did tech companies actually change?
2025-12-20 | 16 mins.
The I Am Not a Typo campaign managed to get tech companies' attention. So what happened next?We hear from one of the campaign organisers about the conversations with tech giants - and whether anything actually changed.This is Part 2 of “What’s in a name?”, a new mini-series about autocorrect and inclusive technology.--New to the series? Start with Part 1 Listen to the trailerEnjoying the show? Leave a rating to help others discover it, or share your autocorrect story at [email protected] Cathal WoganCathal Wogan is a lead collaborator with I Am Not A Typo, a collective aiming to create social change so no one feels like an oversight. I Am Not A Typo looks at the link between identity and technology, and its flagship UK-based campaign asks tech giants to update their name dictionaries to better reflect the modern multi-cultural United Kingdom.Cathal is a Senior Consulting Director at communications consultancy Blurred, the agency that convenes I Am Not A Typo and its many cross-industry collaborators.Learn more about I Am Not A Typo: https://www.iamnotatypo.org/Follow Cathal on LinkedIn: https://www.linkedin.com/in/cathal-wogan/--Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/Newsletter: https://madeforuspodcast.beehiiv.com/Social media: LinkedIn and Instagram

What's in a name? Part 1: When your device thinks you're a typo
2025-12-19 | 26 mins.
For years, people added their "unusual" names to their phone's dictionary, treating it as a minor inconvenience. Then some decided to fight back.In this episode, we meet the people whose names are constantly "corrected" by their devices and hear how I Am Not A Typo, a grassroots campaign to fix autocorrect, got the attention of tech giants.This is Part 1 of “What’s in a name?”, a new mini-series about autocorrect and inclusive technology.--If someone came to mind while you were listening, send this episode their way. And if you have an autocorrect story of your own, we'd love to hear it. Email us at [email protected] Wogan, Xaymaca Awoyungbo, Vedrana Koren, Wanyu Zhang and Angharad PlanellsLearn more about I Am Not A TypoWebsite: https://www.iamnotatypo.org/Instagram: https://www.instagram.com/iamnotatypoLinkedIn: https://www.linkedin.com/company/i-am-not-a-typo/--Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and Instagram

What's in a name? A new mini-series from Made For Us
2025-12-13 | 1 mins.
Across the world, millions of people's names are treated as errors by our devices. In the UK alone, 41% of baby names are flagged as "incorrect."In a new mini-series, we'll meet the people pushing tech companies to do better and explore what autocorrect reveals about how - and for whom - technology gets built.Subscribe now so you don't miss new episodes.---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/Newsletter: https://madeforuspodcast.beehiiv.com/ Social media: LinkedIn and Instagram

The power of compassionate design, with Marcus Engel
2025-6-19 | 38 mins.
If some of the conversations you've heard in this season of Made For Us have felt like a glimpse into the future, then you're not alone. Our final guest of season 2, Marcus Engel, feels like he's already living in the future, thanks to AI, apps like Be My Eyes and other assistive devices. Marcus is a speaker, author and compassion consultant. He's also an advisor to Haptic, whose founder, Kevin Yoo, was our guest last week. Haptic is the company behind one of the world's first touch-based navigation apps and it was a meeting with Marcus that inspired Kevin to start the company.Today, we'll hear Marcus' story, how surviving massive trauma led him to become a compassion consultant and how he thinks haptic technology could impact mobility for people who are blind or low vision. You’ll learn:Haptic technology's potential to guide people living with sight lossMarcus’s four-part definition of compassion and how it’s different to empathy Which products Marcus considers to be ‘compassionate' Enjoyed the episode? Text it to a friend. Loved the episode? Tell the world with a 5-star review.You might also like:Navigation you can feel: the startup making the world accessible through touchHow to design a fairer healthcare system---About Marcus EngelMarcus Engel is an adjunct professor at the University of Notre Dame teaching compassion science to pre-meds. He's also a survivor of massive trauma, a keynote speaker, author and hospital/system consultant. He's written two books that have been adopted by scores of nursing and health profession programs across the country. Learn more about Marcus Engel: www.MarcusEngel.comCompassion & Courage podcastCompassion is Action training videoBooks by Marcus EngelFollow Marcus on LinkedIn---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/



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