Inside the Playbook: Ray Daniels on Jay-Z vs. Kanye vs. Bow Wow and His Truth About Stardom
In this clip of The Manager’s Playbook, we dive into what really makes a megastar.Ray Daniels unpacks the fandom, timing, and cultural impact behind two very different careers: Jay-Z and Bow Wow. One built a business empire later in life; the other dominated early with a loyal youth fanbase.We also get into Kanye, Nas, and why music success often feels like high school, where popularity and power don’t always align.This conversation challenges how we define greatness in hip-hop and why it matters.Simply put, a conversation like this doesn't come cheapListen to the full episode here -Spotify:https://open.spotify.com/episode/03kZeeVImpMwMDmv8R2RyX?si=TbPhKp-_Tki18psuvHKelgWatch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
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Inside the Playbook: Ray Daniels on The Biggest Lie About Publishing Deals
In this clip from The Manager’s Playbook, Ray Daniels and I break down the real difference between pop and urban splits and how the same record can pay out very differently depending on who’s involved.We unpack the math behind a triple platinum hit, talk producer and publishing cuts, and explore what every artist and manager needs to understand about the business behind the music.Plus, a look at Lizzo’s early career and how finding the right audience changed everything.Simply put, a conversation like this doesn’t come cheap. Listen to the full episode here -Spotify:https://open.spotify.com/episode/03kZeeVImpMwMDmv8R2RyX?si=TbPhKp-_Tki18psuvHKelgWatch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
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16:49
The Manager's Playbook 027: Ray Daniels - Jay-Z vs Bow Wow, Theron Thomas, Lizzo, Ciara, Breaking Into the Music Industry, Building His Brand & Lessons From the Greats
Ray Daniels has seen every corner of the music business, from making hits to being blackballed, from major label boardrooms to building R.A.Y.D.A.R. Management from the ground up.In this episode of The Manager’s Playbook, Ray gets real about what it takes to survive, and last, in an industry that changes fast. We talk managing talent like Theron Thomas, how A&R shifted with data, and why the future belongs to artists who understand both science and storytelling.No fluff. Just hard-earned lessons on equity, authenticity, and building with intention.A conversation like this doesn't come cheap. Watch the Episodes On Youtube - https://www.youtube.com/@managersplaybook
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Inside the Playbook: Russ on the Dark Side of Music Success & Healing
In this clip of The Manager’s Playbook, Russ shares the emotional cost of success and the internal reset that followed. From confronting public perception to redefining identity, he unpacks the deeper work that’s shaped his evolution as both an artist and a man.We talk emotional boundaries, mentorship, inner child healing, and what it takes to grow when the spotlight isn’t flattering.This isn’t just about the industry. It’s about becoming whole, on your own terms.A conversation like this doesn't come cheap. Listen to the full episode here -Spotify:https://open.spotify.com/episode/5SxBb61ZDrvXK3VIxPw5EB?si=oeEDQIJWS1WaFsTKybcPxgWatch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
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Inside the Playbook: Russ on How His Day-One Business Partner Saved His Music Career
In this clip of The Manager’s Playbook, Russ opens up about the pivotal moments that built his career. From Bugus filing the LLC at 18, to staying focused when things almost unraveled, to why a $250 check still means more to him than a $600K payout.This is the part of the journey most people don’t see: the loyalty, the small wins, and the grit behind the scenes that made everything else possible.A conversation like this doesn't come cheap. Listen to the full episode here -Spotify:https://open.spotify.com/episode/5SxBb61ZDrvXK3VIxPw5EB?si=oeEDQIJWS1WaFsTKybcPxgWatch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
Hosted by Mauricio Ruiz, a music industry executive of 15 years, The Manager's Playbook is your essential podcast for insights into the music industry. Whether you're an artist, aspiring manager, music industry professional, or just passionate about the behind-the-scenes of the music business, this podcast is for you. Mauricio brings you in-depth interviews with top artist managers, entertainment lawyers, and other industry execs. Each episode is packed with valuable tips, real-world experiences, and expert advice to help you navigate the complexities of the music business.
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