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Behind the Build

Behind the Build with Jonathan Jacobs
Behind the Build
Latest episode

112 episodes

  • Behind the Build

    Behind the Build: Goli Basiri - Harmen Design

    2026-02-19 | 56 mins.
    Goli Basiri is a co-founder and principal designer of Harmen Design, an architecture and interior design studio based in Oakville, Ontario, serving clients across the Greater Toronto Area. Born and raised in Mashhad, Iran, she developed an early sensitivity to the emotional impact of space, shaped by childhood experiences visiting family homes and observing how the environment influences comfort and connection.
    After completing a bachelor’s degree in physics in Iran in 2008 or 2009, she pursued her original ambition of architecture, earning her degree from Eastern Mediterranean University in Cyprus. In 2014, she immigrated to Canada with her family, first landing in New Brunswick before relocating to Toronto in 2015.
    She began her Canadian career in high end custom residential construction, coordinating job sites while completing a postgraduate program in Construction Management at George Brown College. She later worked in healthcare design and estimating, navigating building codes across multiple jurisdictions in the United States.
    In 2018, she and her husband, architect Kia Kazemian, founded Harmen Design. What began with small scale projects grew steadily through referrals and visibility on Instagram, which played a pivotal role in establishing credibility as newcomers to the country. Today, the firm manages approximately 15 to 20 active residential projects at various stages, with a team of six.
    Goli advocates for a more integrated approach between architecture and interior design, believing interiors should not be layered onto a building after the fact but considered from the earliest stages of planning. Her work reflects both technical rigor and an understanding that space carries emotion. She is also a mother to her daughter, Yara, and protects her early mornings for fitness as a daily reset before work and family life begin.
    Curated Podcast Sponsors:
    ⁠⁠⁠⁠Caplan's Appliances⁠⁠⁠⁠
    ⁠⁠⁠⁠The Doors⁠⁠⁠⁠
    To connect with our sponsors, email me: [email protected]
    ⁠⁠⁠⁠Behind the Build Instagram
  • Behind the Build

    Behind the Build AD: Brad Abbott - Abbott Design

    2026-02-16 | 55 mins.
    Brad Abbott is the founder and principal designer of Abbott Design, based in Toronto, Ontario. Born and raised in Winnipeg, Manitoba, he grew up in a family of physicians and was a lifelong sketcher, known in school for being pulled from class to draw murals for community and holiday events. He played hockey and became an avid skier early on, spending weekends in Manitoba’s Pembina River Valley in a quirky ski culture that included converted railway boxcars used as ski cabins.
    Abbott began university in the sciences with the intention of pursuing medicine, then switched into architecture after being inspired by the studio culture at the University of Manitoba. He completed a Bachelor of Environmental Design and graduated with a gold medal for highest standing. He then moved to Ottawa to complete a Bachelor of Architecture at Carleton University, where he again finished at the top of his class and received an Ontario wide graduating award that included a travel scholarship. That scholarship launched a year of travel and work, including time with an architectural firm in London, England, followed by extensive skiing and backpacking across Europe, and an offshore sailing passage in the Mediterranean aboard a historic 104 foot racing sloop once associated with King Edward VII.
    He began his professional career in Calgary, later relocating to Toronto, where he worked with Page and Steele Architects and the interior design firm Marshall Cummings and Associates before incorporating his own practice in 1992. His early independent work included houses and additions in Toronto neighborhoods such as Lawrence Park and Moore Park, along with Committee of Adjustment and approvals work. Over time, his ski life and family ties brought him increasingly to Collingwood and Thornbury, where his firm designs a wide range of residential projects from traditional chalet architecture to contemporary glass and steel homes, including work connected to Ontario’s private ski club culture. Abbott keeps his studio intentionally boutique, leading design personally with a small team of three architectural technologists and typically carrying eight to ten projects at a time. Now 70 and semi retired by his own description, he still splits life between Toronto and ski country, often meeting clients on site and skiing with them.
    Curated Podcast Sponsors:
    ⁠⁠⁠⁠Caplan's Appliances⁠⁠⁠⁠
    ⁠⁠⁠⁠The Doors⁠⁠⁠⁠
    To connect with our sponsors, email me: [email protected]
    ⁠⁠⁠⁠Behind the Build Instagram
  • Behind the Build

    Behind the Build ID: Carly Nemtean - Collective Workspace & Carriage Lane Design Build

    2026-02-12 | 1h 11 mins.
    Carly Nemtean is a Toronto born interior designer and entrepreneur, and the co-owner of Carriage Lane Design Build, a residential design and construction firm she has led for more than seventeen years. Her interest in spatial planning began early, through hands on experimentation with building, room layouts, and material changes at home, and later developed into a clear professional path. While still in high school, she completed a co-op placement at Watt IDG in Toronto, working under Andrew Kalitchee on large scale retail projects including SilverCity cinemas and Sobeys locations.
    Nemtean went on to study interior design at Sheridan College, where she completed an intensive three year program known for its demanding studio culture. During her studies, she focused on residential, retail, and institutional projects, including a final thesis centered on an autism support centre. After graduating, she joined the HGTV Canada series Design Interns, filmed at Ryerson University and Cecconi Simone’s studio, where she competed in a televised design apprenticeship format. The show later became a reference point in her career and is mentioned as a linkable resource for episode liner notes.
    Following the series, Nemtean spent several years working in design for television and residential renovation, including extensive involvement in HGTV productions such as Love It or List It and Property Brothers. Over approximately five years, she served in senior design roles on dozens of episodes, coordinating fast track renovations that required permitting, construction oversight, and close collaboration with millwork, stone, and construction teams. Many of those television clients later became long term private clients, helping establish Carriage Lane Design Build as a full service residential practice.
    In 2019, Nemtean co-founded The Collective Workspace in Toronto, a shared studio environment created in response to the growing design community and the industry’s increasing use of Instagram for collaboration and resource sharing. Conceived as a physical extension of those connections, the space offers flexible offices, shared resources, and a materials library for designers, architects, and related professionals.
    Outside of work, Nemtean prioritizes meditation, reading across news, spiritual, and self development topics, and solo travel, which she views as essential for clarity and long term perspective.
    Curated Podcast Sponsors:
    ⁠⁠⁠⁠Caplan's Appliances⁠⁠⁠⁠
    ⁠⁠⁠⁠The Doors⁠⁠⁠⁠
    To connect with our sponsors, email me: [email protected]
    ⁠⁠⁠⁠Behind the Build Instagram
  • Behind the Build

    Behind the Build AD: Luigi Ferrara - Conifer Futures Group

    2026-02-09 | 1h 34 mins.
    Luigi Ferrara is an architect, urbanist, designer, and design strategist based in Toronto, where he was born and raised in the Downsview area of North York. He is the son of Italian parents from Abruzzo who immigrated to Canada after the Second World War, and he grew up in a close knit extended family community that blended agrarian traditions with postwar industrial life. Early exposure to art, making, and building, combined with formative travel to Italy, strongly influenced his creative path.
    Luigi studied architecture at the University of Toronto, where he developed a deep interest in the social and cultural dimensions of the built environment. Beginning at age fourteen, he worked for a decade at the Art Gallery of Ontario in its audiovisual and film programming, gaining early exposure to international cinema and cultural production. He later worked in architectural practice in Toronto, including with Peter Turner, and co-founded an architectural firm with his partner, Monica Contreras.
    His career expanded into design leadership and systems innovation through senior roles at the Design Exchange, where he helped advance interdisciplinary collaboration and early digital platforms for remote design work. Luigi went on to serve for over two decades at George Brown College, including as Dean of the Centre for Arts, Design and Information Technology. There, he led the creation and expansion of programs across design, media, and technology, and directed the Institute without Boundaries, known internationally for its collaborative, charrette based approach to addressing complex social, environmental, and urban challenges.
    Luigi has held global leadership roles with the World Design Organization, including serving as President, and is currently a Senator of the organization. He is the CEO of Conifer Futures Group, where he focuses on addressing interconnected global challenges including housing affordability, sustainability, social cohesion, and education. Alongside his professional work, Luigi maintains a personal creative practice that includes drawing, poetry, and long form writing.
    Curated Podcast Sponsors:
    ⁠⁠⁠⁠⁠⁠Caplan's Appliances⁠⁠⁠⁠⁠⁠
    ⁠⁠⁠⁠⁠⁠The Doors⁠⁠⁠⁠⁠⁠
    Aquanta Pools
    To connect with our sponsors, email me: [email protected]
    ⁠⁠⁠⁠⁠⁠Behind the Build Instagram
  • Behind the Build

    Behind the Build ID: Brooke Michelsen - Brooke Michelsen Design

    2026-02-05 | 1h 5 mins.
    Brooke Michelsen is an interior designer and the founder of Brooke Michelsen Design, based in Vermont. Born and raised in southern Vermont, she grew up in Manchester and later Dorset, where she spent her childhood immersed in the outdoors. She is the third of four children, with two older sisters and a younger brother. Her early life was shaped by a strong connection to nature, including cross country skiing, hiking, maple sugaring, and long days spent exploring the woods around her family home.
    Brooke was exposed to building and design at a young age through her father, who worked as a builder before becoming a full time artist. She spent much of her childhood around active construction sites and evolving homes, an experience that laid an early foundation for her understanding of space, materials, and process. In school, she gravitated toward art, shop class, and athletics, participating in sports such as field hockey, softball, and soccer, while developing a strong interest in hands on creative work.
    After high school, Brooke pursued a nontraditional path that included studying art in San Miguel de Allende, Mexico, where she focused on pottery, weaving, oil painting, and Spanish. She later completed a month long National Outdoor Leadership School course in the Absaroka Range of Wyoming, gaining extensive wilderness and leadership training. Following time spent living and snowboarding in California, she completed general education coursework at community colleges before earning a degree in interior design from the Fashion Institute of Design and Merchandising in Los Angeles.
    After graduating at the top of her class, Brooke began her professional career working with an architecture and development firm, relocating from Los Angeles to Park City, Utah to focus on high end residential projects. She later returned to Vermont as an adult, where she established her own interior design practice.
    Curated Podcast Sponsors:
    ⁠⁠⁠⁠⁠Caplan's Appliances⁠⁠⁠⁠⁠
    ⁠⁠⁠⁠⁠The Doors⁠⁠⁠⁠⁠
    To connect with our sponsors, email me: [email protected]
    ⁠⁠⁠⁠⁠Behind the Build Instagram

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An in-depth #Podcast hosted by Jonathan Jacobs, interviewing Design Professionals about them, their #design practice and more...
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