LawHer

Winning a silver Signal Award this year was an unexpected honor.

It felt like a reflection of the women whose stories shaped every episode.

Their work, their clarity, their persistence. 

That recognition belongs to them.

As this chapter closes, we look toward what’s ahead.

Across the country, more women are stepping into leadership, building firms, shaping policy, and rewriting what power looks like in the legal world. 

The future has never felt brighter or more determined.

We’re grateful you listened, learned, and reflected with us.

And when the time is right, we look forward to shining a light on the boldest and brightest again.

If these stories have stayed with you, share the show with someone who might need to hear them.

And make sure you’re subscribed so you’ll know when LawHer returns.

Big News! This episode featuring Jennifer Gardner has been named a finalist in the Signal Awards “Best Driveway Moment” category. 

We’re honored to see LawHer recognized alongside powerhouse names like Mel Robbins and The Moth. Every vote helps shine a spotlight on the incredible women we feature — so if you’d like to support Jennifer’s episode, you can CAST YOUR VOTE HERE: https://tinyurl.com/5n8vsjhc

"Everything we want is on the other side of the word ‘yes’... Power is getting people to do things that you want them to do. Influence is the definition of power. And it means impacting the decision-making process…. Every communication is an opportunity to influence through body language, eye contact, cadence, energy, and word choice." - Jennifer Gardner

Law schools drill attorneys to be logical. Rational. Fact-driven. But what if that approach is fighting against human biology? What if everything we've been taught about legal persuasion is backward?

In this mind-shifting episode, trial attorney Jennifer Gardner reveals the neuroscience that's turning legal education on its head: emotions, not facts, drive decisions in the courtroom. After 35 years winning cases others deemed "unwinnable," Jennifer has cracked the code on legal persuasion—and it's not what they teach in law school.

Through brain science and battle-tested techniques, Jennifer shows how attorneys who rely solely on logic are missing the biological reality of how humans actually make decisions. She demonstrates how understanding emotional decision-making doesn't just supplement case preparation—it transforms outcomes and verdict sizes for clients.

About Jennifer Gardner

Jennifer Gardner holds certification from the Wharton School of Business in Neuroscience and Business Strategy, studied at the Gerry Spence Trial Lawyers College, and has extensively studied the work of Carl Jung, Joseph Campbell, and James Hillman. This unique background informs her approach to persuasion, storytelling, and emotional intelligence in legal practice.

In addition to her legal work, Jennifer is an educator and speaker at The Edge Education, runs "Power: The Art of Influence" workshop program through her Power Lab, and founded Roamhowl Creative, which consults on video and digital marketing.

Jennifer Gardner: ⁠Website⁠,  ⁠LinkedIn⁠

Gardner + Associates: ⁠Website⁠,  ⁠Instagram ⁠

What’s in This Episode:


The Emotional Courtroom: Discover the revolutionary neuroscience showing that judges and juries make decisions primarily through emotion, not facts—and how this contradicts everything law schools teach about persuasion.


The Decision-Making Brain: Learn why leading cognitive scientists now understand that emotions and stories bypass logical defenses, creating a direct pathway to influence that traditional legal arguments can't access.


From Theory to Verdicts: Hear how Jennifer's application of emotional intelligence and storytelling techniques helped her win "unwinnable" cases, including a unanimous fraud verdict that shocked her colleagues.


Hacking Your Legal Performance: Explore simple, scientifically-validated techniques that help attorneys regulate their nervous systems under pressure, allowing them to access emotional intelligence when it matters most.

“I asked nobody for anything—I only asked how to get it.” — Brooke Goff

Most people see Brooke Goff’s face on a billboard and think success story. What they don’t see is the grind behind it: the Lyft rides at 4 a.m., the kitchen-table startup, the years without a paycheck, and the gamble of emptying her 401k at 29.

In this episode of LawHer, Brooke shares how she built her multi-million dollar empire from nothing—turning grit into visibility, and visibility into power with purpose. From the projects of upstate New York to one of the most recognizable lawyers in New England, her story proves you don’t wait for permission to lead—you claim your place, even if it means driving all night to make it happen.

Follow LawHer on Instagram

About Brooke Goff

Brooke Goff is the founder and Managing Partner of Goff Law Group, a woman-led personal injury firm with 8 locations across the Northeast. Known for bold billboard campaigns, radical client care, and a 99% success rate, Brooke has become one of the most visible attorneys in New England. She’s also an LGBTQ+ mom, a lifelong athlete, and a philanthropist committed to using her platform to expand access to education, healthcare, and opportunity for the next generation. 


LinkedIn 

Goff Law Group Website | Instagram | Ads on YouTube

What’s in This Episode:



The year Brooke earned her “MBA” driving Uber and Lyft to keep her firm alive



How growing up in poverty shaped this Personal Injury Law Firm owner's  grit and refusal to quit 



Why representation on billboard marketing matters—and how putting a LGBTQ+ female lawyer on a billboard rewrites the visual language of power.



The risks and sacrifices behind building a women-owned law firm from scratch (including emptying her 401k at 29)

How a woman law firm owner uses her success to give back to her community: Brooke Goff is redefining her legacy through the Goff Family Foundation by paving smoother roads for kids who face the barriers she once did

“Leadership is a giant mirror for all your flaws.” — Wesley Lockett

When Wesley Lockett stepped into the role of Chief Operating Officer at Daniel Stark Law, the firm was on the edge of a high-growth leap—from 50 employees to more than 170. The challenge? Scale without shattering the culture that made people want to work there in the first place.

Most firms don’t make it. Research shows that 70% of high-growth companies hit a cultural breaking point they never recover from. Wes refused to let that happen. In this episode, she shares the leadership mindset, battle-tested systems, and intentional choices that kept Daniel Stark thriving—without losing its soul.

From aligning leadership at the top, to implementing EOS for structure and accountability, to upgrading tech before bottlenecks broke the business, Wes breaks down what it really takes to grow fast without burning out your people—or yourself.

Follow LawHer on Instagram

About Wesley Lockett:

Wesley Lockett is the Chief Operating Officer at Daniel Stark Law, where she’s led the firm through a decade of growth, operational transformation, and cultural stewardship. Starting as a paralegal in 2014, she rose through leadership roles to COO, spearheading initiatives that strengthened client experience, streamlined operations, and protected the firm’s “work hard, play hard” ethos. Known for her radical self-awareness, commitment to her team, and operational precision, Wes is proof that you can grow big without losing what matters most.


LinkedIn


Daniel Stark Law 

 What’s in This Episode:


Why sustainable law firm growth starts with complete leadership alignment at the top


The two pillars of building an unshakable Law Firm leadership foundation


How implementing EOS transforms operations for accountability, clarity, and culture


The painful but powerful role of a Functional Accountability Chart in scaling a business


Why protecting your law firm's culture means letting go of low performers quickly


The tech upgrade that saved the firm during COVID—and why timing matters


How business leaders can detect and prevent attorney burnout before It’s too late

“There’s no such thing as ‘we can’t do it.’ People come to me with the craziest things, and I just say—‘I’ll fix it.’” — Jackie Karapetyan

Jackie Karapetyan had already built one empire. She’d helped take a startup from 25 to 500 employees while raising two young kids. So when she walked into a law firm and asked to start at the bottom—filing papers and answering phones—most people thought she was overqualified. But Jackie had a plan. She wanted to learn the business from the ground up.

Fast forward: she's now the CEO of a personal injury firm with over $2.5 billion in settlements. But just when things were finally running smoothly,  the unexpected happened.

In this episode, Jackie shares what she did next—and what it taught her about power, humility, and the kind of leadership that lasts.

Follow LawHer on Instagram

About Jackie Karapetyan

Jackie is the CEO of Legal Fighters and the woman behind a $2.5B success story. She’s not a lawyer. She’s something rarer—a second-career operator with no ego, no excuses, and no problem starting over when the mission matters. They call her “the fixer.” But what she’s really building is a new kind of power.


LinkedIn | Instagram

Legal Fighters Website

What’s in This Episode:


Why Jackie walked away from executive comfort to start over at the bottom of a law firm—and how it set the stage for everything she’d build next


The intake system she built from scratch that turned her firm into a $2.5B fortress


How she leads without ego—and why that’s the most underestimated power move in the game