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Talk About Talk - Executive & Leadership Communication Skills

Dr. Andrea Wojnicki
Talk About Talk - Executive & Leadership Communication Skills
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  • Talk About Talk - Executive & Leadership Communication Skills

    Managing Your WORK IDENTITY: Authenticity, Bias, & Resume Whitening with Professor Sonia Kang (ep. 216)

    2026-07-06 | 38 mins.
    Professional identity, authenticity, and bias at work are more complicated than we like to admit. The challenge isn’t just about confidence or self-expression. For many people, managing what they reveal at work is a carefully strategized survival decision.

    Organizational behaviour researcher Dr. Sonia Kang joins Andrea to share what the research says about identity at work, resume whitening, psychological safety, and the double bind ambitious women face in leadership.

    You will learn why “bring your whole self to work” places an unfair burden on individuals rather than organizations; what resume whitening is and what audit studies reveal about hiring bias; why ambiguity is where bias thrives and how structure reduces it; and how leaders can design processes that give everyone a fair shot.

    Sonia holds the Canada Research Chair in Identity, Diversity, and Inclusion and is a Professor of Organizational Behaviour and HR Management at the University of Toronto’s Rotman School of Management.

    CONNECT WITH ANDREA

    🌐 Website: https://talkabouttalk.com/

    🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/

    ✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/

    🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503

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    CONNECT WITH SONIA

    🔗 LinkedIn: Sonia-Kang.com

    🎓 University of Toronto Research Profile: Discover.Research.UToronto.ca/3195-Sonia-Kang

    RESOURCES

    New York Times – The Hour Between Babe and Hag: https://www.nytimes.com/2023/01/04/opinion/women-men-work.html?eafs_enabled=false

    The ‘Busted’ Podcast: https://podcasts.apple.com/us/podcast/busted/id1588965394

    TRANSCRIPTION

    Sonia Kang: Anytime where it’s unclear what the process is for a promotion or what the process is for even hiring, that’s where you can see bias in people’s individual idea of fit, let’s say, come through. 

    Andrea Wojnicki: That was Professor Sonia Kang, Professor of Organizational Behavior and HR Management at the University of Toronto, Rotman School of Management.

    I met Sonia a few months ago when we were both teaching in an executive education program there at the University of Toronto. We hit it off, and here we are.

    Let’s do this. Let’s talk about talk.  My name is Dr. Andrea Wojnicki, and I’m your communication coach. I coach ambitious executives like you through the Talk About Talk podcast to communicate with confidence and credibility so you can achieve your career goals. 

    Sound good? You can learn more about me and about Talk About Talk if you go to talkabouttalk.com.

    In this episode, you’re gonna hear my conversation with Sonia, where we talk about identity at work. Everything from the distinction between authenticity, transparency, and bringing your whole self to work, to her fascinating research on resume whitening, to psychological safety, and the leadership tightrope that ambitious women are forced to balance. At the end, as always, I’m gonna summarize with three key learnings so you don’t have to take notes. 

    About the Guest: Dr. Sonia Kang, Expert in Identity, Diversity, and Inclusion 

    Now, let me introduce our guest. Dr. Sonia Kang holds the Canada Research Chair in Identity, Diversity, and Inclusion, and she’s a professor of organizational behavior and human resource management at the University of Toronto, where she’s also the academic director at the Institute for Gender and the Economy, or GATE.

    Sonia earned a PhD in social psychology from the University of Toronto, and she completed a CCHRC post-doctoral fellowship at Northwestern University. Here we go. Thank you so much, Sonia, for being here today to talk with me and the Talk About Talk listeners about our identity at work. 

    SK: Thanks so much for having me on.

    AW: So your work focuses on identity and inclusion in organizations. I would love to start here with identity and authenticity and transparency and professionalism. What do you think about the idea of bringing your whole self? 

    Why Bringing Your Whole Self to Work Isn’t Always Safe 

    SK: So I think that in theory it’s a nice idea, right? Like, everyone wants to feel like they can be authentic.

    They wanna feel like they don’t have to change who they are at work. But in reality, it’s, I think, overly simplistic to think that everyone can bring their whole identity to work. Some people can, for sure, right? And that is gonna be the people who are kind of part of the dominant culture and who, like, really feel, like, safe within a space.

    But if you’re someone who’s from a group where you may have traditionally experienced discrimination or stigma at work, bringing yourself to work is, A, harder, and B, maybe not a good idea, right? So if you’re thinking about this in terms of, like, strategy, if you’re from a group where you have consistently experienced discrimination based on some part of your identity, like, bringing your whole self to work might not make sense for you, right?

    And so strategically, it might make more sense to conceal parts of your identity or kind of downplay them just to get through the day. And so I think the goal of bringing your whole self to work is a good one, but it’s not really like an individual-level goal. It’s more of an organizational level goal, where organizations need to create the conditions in which that can actually happen for everyone.

    AW: I love that you brought that up right out of the gate. It’s not all on the individual. Organizations need to create a culture, and we can get into psychological safety, uh, later, but create an environment where people feel comfortable to be themselves. So something that I sometimes share with my clients, Sonia, is I wouldn’t share my whole self anywhere, never mind at work, because you’d think I was crazy.

    We have multiple identities, multiple roles, so we’re already filtering some of who we are and what we’re thinking and what we’re saying. What advice do you have for leaders who may be leading diverse teams or people who are A visible minority where they experience discrimination? What advice do you give them, I guess, in both of those contexts for the dos and the don’ts?

    Why Structure Matters More Than “Fit” 

    SK: Yeah. I think like one of the big things is making sure that you’re not making authenticity or, you know, like sharing things about your personal life or like bringing your whole self to work, making that kind of like a performance requirement, which can often happen when people start talking about fit.

    Fit, I find, is really just like coded language for, “Are you like me? Are you like the other people who are here?” And so this happens a lot with I think when people are first entering into organizations, right? So when you’re doing like interviews, when you’re trying to like assess whether someone’s gonna like work with your group.

    I think so much of that is based on personality, someone’s interests, and so that fit is really a proxy for similarity, right? And so that also carries forward often into performance evaluations, like who gets promoted, who gets really great assignments. And so I think like my advice would be to try to make sure that you’re not including something like that into your assessments of who will be best for whatever the opportunity might be.

    Concretely, I think that means that you have to have a really like detailed idea of what your assessments will be based on, right? Because anytime you have like ambiguity, that’s where bias really thrives. So anytime where it’s unclear, you know, like what the process is for a promotion or what the process is for even hiring, that’s where you can see bias in people’s individual like idea of fit, let’s say, come through.

    And so the more structure you have in terms of like what I’m actually gonna be assessing, the better, ’cause then you can stick to that in the same way for everyone. 

    AW: So in other words, ambiguity is where bias thrives. I love that. You’re gonna be quoted on that. I had an experience when I was in my 20s where I was in the final round of interviews for a big job that I ended up getting, but in the last interview, the senior vice president who was interviewing me said, “Andrea, I have one last question.

    On Friday night when we’re all going out for drinks, are you gonna join us?” And in my head I was like, wow, so he’s literally asking me, “Are you one of the guys?” Oh yeah, are you one of the guys? And I was, I said, “Of course,” right? And then afterwards I was like, yeah, that’s about as close as you can come to saying, are you gonna fit?

    Are you gonna make sure that you fit in with this crew? 

    SK: I also think, like generationally, that’s not of so much interest anymore. Like, I think that that idea of like you wanna spend all your time at work and like hang out with your work friends and just like that’s your life, I think is much less common now, particularly with the generations who are just like entering the workplace now and probably within the next five, 10 years.

    Like, I don’t think that’s gonna be such a big focus. And so it’s good to get in the habit now, I think, of eliminating that kind of fit stuff from our kind of assessment of people and their performance at work. 

    AW: Yeah. I think about that conversation back then, and it… You know, if you, if you… Speaking of thought bubbles, if you could have read my thought bubble, I was like, “Did you just say that?”

    SK: Yeah. Right? Yeah. So- And also, like, I don’t wanna hang out with you, like, outside of work, you know? 

    W: I’m like, there’s- Yeah, I was like, maybe, maybe once or twice, but really? Yeah. Come on. Yeah. 

    SK: Exactly. Yeah. And like, not everyone can say that. People are gonna feel like they have to go every single time, and they have to be there, and that could be true, right?

    Like, it could be like, again, like a lot of the responses that we see are strategic. It’s like, I know what’s gonna happen if I don’t do this. I feel forced to do this, but I’m gonna do it. And so that’s where that individual, like the kind of like onus on individuals becomes so hard to bear, and that’s where you see people like burn out and leave and try to, you know, like a lot of like mental health issues come up with that.

    Creating a Culture Where People Feel Safe to Speak Up 

    AW: So I think, I feel like this is a nice segue to the conversation about psychological safety, ’cause one of the components or elements of psychological safety is actually diversity, and celebrating diversity and creating an inclusive environment where people believe it’s safe to say risky things or do risky things, bring up issues, admit to challenges that they’re having, all of that.

    So in this context of building on this idea of fit and diversity and then all of this research about how psychologically safe cultures are the highest performing cultures or teams, how can leaders encourage themselves to create and then sustain a truly psychologically safe and inclusive culture?

    SK: People in those positions kind of, like, need to pay attention to the cost of disclosure, right? So, like, if you want people to disclose anything, right? So, like, whether that’s based on their identity, whether it’s based on, in the true, like, psych safety research, you know, like things that are going on that need to be fixed or mistakes that they’re making, you really need to diagnose, like, what’s going on when someone actually discloses.

    Like, what is that process like, right? So is it, like, awkward? Do they really feel like they’re putting themselves on the line? Do you respond right away? Like, the worst thing I think is, like, having a culture where people are bringing things forward, but then, like, nothing happens with it, right? And so I think for psychological safety, like what happens before, so like is it super stressful?

    Are people having to, like, work themselves up to say something? And then what happens after? Like are you actually following up on it, and does something actually change tangibly? I think those two parts around the disclosure are so important for leaders to pay attention to. Even like in parenting, right?

    Like you want your kids to tell you stuff, for sure. But like my son tells me this, like I’m a big, like reactor, right? Like happy, like all kinds of emotions, I’m just like all in on it. And so sometimes he’ll say to me like, “Can you… I’m gonna tell you this thing, but like you can’t react to it.” 

    AW: Good for him.

    SK: Yeah, I know, it’s great. Like he’s 11. He gets it. So I have to, like, train myself to, like, downregulate that, like, emotional display, I guess, right? And so it’s not gonna be the same obviously with someone who works, like a direct report or something like that. But again, it’s like paying attention to the things that might prevent them from telling you what you want them to tell them, and then also afterwards, like how do you react to that information and what do you actually do, right?

    Like what… How do you actually implement something that’s gonna help them or change something for them? Or is it the case that they just wanted you to listen, right? And like they want you to acknowledge that like, that’s a hard situation. Let’s try and think of some ways that you can deal with it yourself, right?

    So like sometimes it’s up to you to solve a problem, but sometimes it’s really like scaffolding, and they’re just coming to you for support. 

    AW: I remember hearing Amy Edmondson say that when someone comes to you, and I like how you said this, with a disclosure, the best way to respond is, “Thank you for telling me.

    Please tell me more.” And I’m imagining even as a parent, right, when your, your child tells you something, “Mom, I messed up. Guess what happened?” And you’re thinking, “Oh my gosh,” like, “What are we gonna…” Right? Instead, “Thank you for telling me. Keep going. Tell me more.” Right? In the moment it’s really hard, but really effective.

    SK: Yeah. And even like I think that sometimes is much more effective even than asking questions, because it leaves it more… Like sometimes, of course, questions are important because you need to, you know, like figure something out, figure some specific thing out that’s gonna help you to like understand it better.

    But a lot of just like listening and letting people talk about the parts of the problem that are most important to them or that are most important for them to solve is really important in terms of like- tailoring your response to what’s actually gonna help them. 

    When People Feel They Have to Hide Parts of Their Identity 

    AW: So continuing with this theme of disclosure and bringing it back a little bit more to the theme of identity, some of your most fascinating research that I uncovered focuses on resume whitening and self-editing.

    Can you share with the listeners a summary of what you did in your research and what the findings were? 

    SK: Yeah, absolutely. So I really like you said earlier, where you were talking about filtering, right? And, like, you’re always filtering parts of your identity, and you’re not just, like, putting it out, all out there all the time.

    So resume whitening is like that, except it is another type of individual response that is, like, forced on people when there’s a broken system. So specifically in the work that I’ve done on resume whitening, we look at situations where people will conceal or downplay cues that might reveal that they’re not white.

    And so this could be like they might use an initial instead of a first name that’s like culturally linked. They might take off experiences that are for particular racial groups. So like an example of this is someone who was in one of our studies, won an extremely prestigious scholarship that was just for Black students, and took that off of the resume because that would show that they were not white, even though it’s like very competitive, like extremely prestigious, well-known.

    They were like, “This signal is gonna hurt me more than it’s gonna help me.” So it’s those types of things that people are kind of either downplaying, which is, you know, like if you were part of, let’s say, Muslim Students Association, you might take out the Muslim and just put like Students Association, or concealing entirely, which is just removing it.

    So that’s resume whitening. And what we find in our work is that when people are applying for jobs, there tends to be some element of the filtering that you’re talking about that is specific to these types of racial cues. In our sample, about a third of participants said that they had whitened their resumes previously, and I think it’s probably more common than that, right?

    Like this is the number of people who told us about it, but you can imagine that there’s like some degree of this for all kinds of different identities, right? It could be like a gender thing. It could be about disability, right? If you’ve taken time off of work for something. And so we found that people knew about resume whitening and were engaging in this activity.

    Then we wanted to know does it actually make a difference in terms of whether or not they get a callback for an interview. So we did something called an audit study, which is weirdly named. Basically, it means that we sent out resumes in a bunch of different areas across the US. Some of them were whitened, some of them had the racial cues that existed previously, and we did this with Black, white, and Asian applicants What we found was that when the resume just included all of the racial information, the highest rate of callbacks came for the white applicants, and there was a decrease for Asian applicants, and then an even bigger decrease for Black applicants.

    Specifically, Black applicants were two to two and a half times less likely to get a callback than a white applicant. When you whiten, those differences disappear because, again, these are equivalent resumes. But I think the most, like, striking thing about this work is that we also sent out resumes. There was another variable where we sent out resumes to companies that either had diversity statements or did not.

    This work is now, like, 10 years old, right? So this is before a time like now. Well, actually, now we’re in a different time entirely. Yeah. But there was a period of time where- 

    AW: The pendulum has swung, Sonia … 

    SK: Yeah, we’re like, maybe we’re back to this time. So there was a time where all companies had diversity statements, if you remember.

    Like, it was just, like, part of the performance, right? Like, they all said that, like, “We value diversity, and we want everyone to apply.” So when we did this work, it was during a period where not all companies had this, right? So we sent out the resumes to companies that do have those kinds of statements and companies that didn’t.

    So what was really striking there is that applicants really paid attention to those diversity statements. At the time, like, these were seen as genuine, right? And so it was a signal to them like, “Hey, you can bring your whole self to work. You can be yourself. You don’t need to whiten.” And applicants didn’t.

    They were more transparent. But it backfired because those companies were no less likely to discriminate than companies that didn’t even mention diversity at all. So they were actually opening applicants up to more discrimination because they were sending the signal like, “You know, it’s cool. You can be yourself.”

    AW: Be your whole true self. 

    SK: Yeah. But there was no actual change in terms of what their process was. Um, and so then they ended up experiencing more discrimination because they were transparent. Now, I think, you know, like, we’re back, so, like, the pendulum has swung back, right? And we’re now in a period where organizations are kind of scaling back on diversity inclusion language.

    Less so in Canada, obviously. But it would be interesting, I think, to, like, see how that works now after a period of time where it was ubiquitous, and I think, like, companies did a lot in order to change their processes and, like, you know, it would be interesting to redo it now and see how things, uh, stand in terms of the comparison to the original.

    AW: What do you say then to people who are in one of these visible minority groups? Given this information, this is valid scholarly research showing that there is a negative impact for them to not whiten their resume. Do you say, “If you have to whiten it, whiten it?” 

    SK: So people do ask this question, and I think, like with everything else, I think that there is a pressure to navigate a system where there is discrimination, right? And so if you experiment with your resume and you find that you’re getting more callbacks by whitening, and this is, like, strategically advantageous to you ’cause you need a job, then yeah, like unfortunately, it’s your choice. Obviously, I’m not gonna say, like, everyone should do this, but if it’s something that you wanna do and it makes sense for you, then I think people are gonna experiment in all kinds of different ways on their resumes, right?

    With how they’re presenting themselves, or, like, even in interviews, right? Like, the kinds of things that you talk about, like experimenting, I think, is good to kind of figure out, like, where you’re getting the best feedback or, like, where your value, I guess, is, like, landing in the best way possible. But I also just, like, hate that people have to ask that question because it’s really, like, an organizational issue that there is room for bias anyway, right, at that stage.

    Especially now, like, I think that there is a lot that can be done to kind of like, you know, like skills-based testing or other types of ways of making assessments. So that’s what I would say, but again, like, I just hate that people have to ask that question in the first place. 

    AW: Yeah. You’re reminding me of a workshop that I coached a couple years ago where a young Asian woman of childbearing age brought this question up explicitly.

    She said, “I have so many things going against me right now, and I feel like I need to misrepresent myself.” And I love the way you answered that. Unfortunately, it is a bit of a numbers game. If you’re gonna get a job, you kinda have to play the game. And one thing that I said to her was, “It’s not that you’re not a great mom, and it’s not that you’re not a wonderful member of the Asian community.

    You show up as your best self, and eventually you’re gonna get promoted, and I know that you’re gonna end up changing the culture wherever you are to make it more inclusive.” And she’s like, “Yes, that’s the plan.” 

    SK: Yeah. Um, again, like also generationally, right? Like, I think looking better because younger generations are less likely to whiten their names, like use an Anglicized name, especially in like bigger cities, right?

    So like Toronto, like Vancouver, it’s gonna be a different story than, let’s say, like Edmonton or Calgary for a number of different reasons. But I think this is much more something that earlier generations of immigrants were doing, less so as we move down to like second generation, third generation.

    They’ll keep their names, and I think because of that, there’s more familiarity around how to pronounce names and like, “Oh, I’ve seen this kind of name before.” And so hopefully, like that will also play a role ’cause I think some of the, like, issue with resume whitening is even just like a fluency thing.

    It’s like I don’t know how to say this name. Like, I… We talked to a hiring manager who, like told us straight up, like, “When I see a name that I can’t pronounce,” like, “there’s so many other people, so I don’t wanna basically, like, hurt this person’s feelings by saying their name wrong, and so I’ll just, like, go to someone else.”

    And it’s like, “Okay, you know how you’re hurting their feelings is, like by not hiring them.” So I think as people become more familiar with names from the groups that are, like, there’s higher levels in the population, I think that also helps as well; that familiarity piece is important. 

    AW: Yeah. That’s true. I’ve noticed people avoid saying my last name. They sometimes will call me Andrea or Dr. Andrea. Before we get into, uh, one of my favorite topics that, that I can’t wait to hear your perspective on in terms of ambitious women and the leadership tightrope that they’re forced to balance on, I just wanna ask you about ageism.

    Have you done any research similarly in terms of identity related to ageism? 

    SK: Yeah. So actually, some of my, like during my PhD, I did a lot of work on ageism. Ageism is a really interesting case because it is much more acceptable than other types of discrimination. So whereas in, like, a movie, let’s say, right, like it’s much less likely now that you would see, like overtly racist or sexist content.

    Like you do still, but not as much. But like there’s still this kind of like social, like acceptability of ageism. And so that’s a unique case because you’re coming up against… Like with racism or sexism or, uh, ableism, I think there’s like more of an understanding, like these things are bad and we should try and like minimize them, whereas with ageism it’s like I don’t know.

    It’s, people still think it’s acceptable. They think it’s funny. Like, it’s a whole different type of discrimination. 

    AW: I hadn’t thought of that, Sonia, but you know what you’re making me think is, ironically, it may be the last ism to go in terms of being socially acceptable or unacceptable, and ironically, it’s going to affect everyone because you’re gonna get older, right?

    SK: Absolutely. And there’s work on, you know, like gendered ageism, for example. So, like, women will experience ageism much more negatively like men. As they get older, people are like, “Oh, they’re so wise, and they have all this experience.” You know, whereas women, it’s much more likely that the stereotype will lead people to think that an older woman’s incompetent or won’t be able to, like, put in the time that’s necessary ’cause she’ll be tired.

    And you know, there’s a lot of gendered and intersectional effects of all of these different types of stigma, but I think ageism is particularly like, you know, for gender, there’s a much greater penalty for older women. 

    Structural Solutions for Gender Bias at Work 

    AW: There was a great article, you probably read it a couple of years ago in The New York Times, called The Moment I Went from Babe to Hag.

    SK: Oh, wow. No, I didn’t read that. 

    AW: Yeah. I mean, I’ll find a link to it, and I’ll send it to you, and I’m also gonna put it in the show notes. It basically illustrates exactly that point. And that is a beautiful segue to this other tightrope that women are forced to navigate. So my female clients, the ambitious women that I coach, often bring up this impossible balancing act that they have to navigate, where if they show that they are caring, then people think they maybe that they’re a lovable fool, right?

    Versus if they are more focused or direct in their leadership style, people think they’re a jerk. So what do you think about that? 

    SK: Okay. So this is a classic double bind. There’s so much research showing that women experience exactly what you’re talking about. There’s this, like, push and pull between competence and warmth.

    So if you’re too competent, people think that you aren’t warm enough. If you’re too warm, people think you’re not competent. And it’s a very fine line. It’s not only the case that there are these stereotypes and expectations for women, but also the kind of leeway that women are given to deviate from those is so much smaller than what is afforded to men.

    So men can display, like, a huge array of different behaviors and still be judged as competent, whereas for women, it’s, like, so narrow. You make one mistake, you have to prove yourself all over again. So in some of the work that I’ve done with my former PhD student, Dr. Joyce Hu, who’s now at UCLA, we look at coming up with more structural solutions to that, so it’s not up to women to, like, kind of walk that tightrope.

    So as an example of that, one of the studies that we did looked at promotion processes. And so historically, women are much less likely to apply for promotions than men. And we looked at how that works, and everything in life, basically, you have to do something to be considered for a promotion. So we call this an opt-in in behavioral science and life in general, where just basically, like, you know, if you’re sitting at your desk and you know about this promotion opportunity, but you don’t tell someone you’re interested in it, you don’t apply, you’re not gonna get it So we looked at that and we thought, like, this is a place where stereotypes might be impacting women and preventing them from applying because they know, like, if you put yourself forward, people might think, like, oh, like, you’re so into yourself, you think you’re good enough to apply for this specific thing.

    AW: Yeah. Who do you think you are? 

    SK: Yeah. Who do you think you are? You’re gonna get, like, dinged on warmth. There’s so much that’s going into that for women, whereas for men, and there’s research on this, where men will look at an opportunity like that and just be like, “Yeah, for sure.” So let’s say this isn’t what the research is exactly, but I’ll make it simpler.

    So let’s say there’s, like, 10 criteria that are needed for a promotion. Women need to see seven, eight, nine before they even consider, like, signing up. Sometimes it’s like you need 10 of those to say yes, whereas for men, at, like, three or four, you’re like, “Yeah.” They’re like, “Put me in.” Like, “This is for me.

    I can figure out the rest. Like, it’s fine.” So we wanted to kind of undo some of that so that it wasn’t, um, kind of on women to decide whether they’re gonna put themselves forward in that very fraught kind of social context. So we switched up the way that the promotion system worked to be an opt-out. So basically, everyone who was past a particular threshold that we decided on beforehand of performance would be considered for this competitive process, but they always maintain the ability to opt out.

    And so what we find is that when it’s the traditional kind of opt-in system, 75% of men choose to compete under those situations, circumstances, whereas only 25% of women will put themselves forward. But under an opt-out, that completely eliminates that gap. We’re now, you know, 75% of women, 75% of men are staying in the competition when they are kind of put there because they’ve been told, like, “You’re at the threshold.

    You’re good.” That takes away that idea of I’m worried that people are gonna think that I think I’m better than I am, or whatever it might be that’s preventing women fr- to put themselves forward. So that’s an example of, like, a structural type of solution. We’ve also done this with hiring, with, um, job language, job ad language.

    So we worked with a company who they were having a hard time hiring women for this entry-level position, which on its surface it wasn’t obvious, like, why women weren’t applying for this job. And so basically what we did is we looked at the job advertisement, and we were like, “Whoa. The way that this is written is, like, you wanna hire a man,” right?

    There’s, like, the language in this job advertisement is signaling that this is a job for, you know, men to apply for, basically. And there’s lots of work on this looking at gendered language. So, you know, like, gendered language might be things like competence or brilliance or, like, rock star or, like, competitive, like, assertive, right?

    Like, where it seems like these are neutral, but those types of things are much more likely to be associated with men, and men are allowed to be those things much more than women. So we took that job ad, and we changed it to make it gender neutral, and we were able to increase the number of both women and men who applied to the position, so it became more inclusive overall.

    And I think that’s really important because it also speaks to… Like, we’ve been t- talking about generational stuff a bunch here, but I think it also, like, speaks to the changes in how people approaching work, right? Like, no one really wants to be that, like, hyper-masculine ideal of the ideal worker anymore.

    Like, people want a more balanced kind of like… A job where you’re not, like, sleeping under your desk and, like, showering in the bathroom sink is, like, not appealing to people as much anymore. Um, and so taking gender out of that job ad helped them to diversify not only the applicant pool, but then also who got hired into the position as well.

    AW: I love how we’ve gone full circle now, and we started talking about the individuals who are experiencing this, and you shifted it to at an institutional level: here are the things that you can do. You change it to opt out, and you watch the language. Words matter. This reminds me also of an incredible woman.

    If you haven’t met her, I hope you listen to this podcast episode. I interviewed Michelle Budria, who’s the past CEO, recently retired, of McDonald’s Canada, and she said that when she got promoted to a certain level, one of her very insightful male managers said to her, “Michelle, you’ve now reached senior management.

    You can start being your true self.” And she’s like, “What are you talking about?” He said, “I know that you aren’t the way you present yourself.” And so she let herself be the more kind and nurturing human that she is, and she came up with this kind of mantra or saying that she would say to people, which is, “Do not mistake my kindness for weakness.”

    And I was like, “Wow.” I did some research. I checked it out online. Apparently, the person that said that first was Al Capone, the mobster. Yeah. He meant it very differently from how she meant it. He meant, “You better be kind to me or respect me, or I might kill you.” She just meant, “I’m gonna get business results, you watch and see,” right?

    Final Reflections on Identity, Inclusion, and Career Growth 

    Love it. Okay, I wanna ask you the three rapid-fire questions. Are you ready? 

    SK: Sure. 

    AW: Okay. I know you’re big on psychology. I can’t wait to hear about this- what you say about this. Are you an introvert or an extrovert? 

    SK: Okay, so definitely an extrovert. However, as a caveat, I do have introverted tendencies, so I need a lot of recharge time, I think, right?

    Like, in any social situation, like, I’m not a true extrovert in the sense that, like, I come out of that and I’m, like, so energized and I’m just like, “Let’s go to the next one.” Like, I need, like, a cool-down period, and I do, you know, enjoy kind of a lot of activities that are more… I mean, I think it’s part of the job, right?

    You know, like, being an academic, I think it’s a lot of introspection, a lot of, like, paying attention to your thoughts, like, communicating them. And so definitely I would say I’m an extrovert, but maybe, like, a little bit of introversion there from time to time. 

    AW: You’re on the scale closer to extrovert, but you may be an ambivert, right? Like an extrovert-leaning ambivert. 

    SK: Yeah. So my husband is actually a… He’s also on faculty at Rotman, and he’s a personality psychologist, and so when I say stuff like this, he’s like, “No,” like, “you’re an extrovert.” So that’s the professional opinion. 

    AW: That’s gotta be fascinating living with a personality expert.

    SK: Exactly, yeah. 

    AW: Next question is, what are your communication pet peeves? 

    SK: Okay. So this is a big one for me. It’s fluency. So I work on my s- work on this a lot with my students, is like, if you are communicating something in too complicated of a way, people aren’t gonna look at that and be like, “Wow, this is really complicated,” like, “I better work really hard to understand it.”

    They’re gonna be like, “This is dumb,” like, “I don’t even know what this means.” Like, they’re gonna dismiss it. And so I think so much of communication is clarity and saying less. So, like, one of my favorite things to do with my students’ papers is just to, like, cut. And so they learn over time, I think, that, like you can communicate something once.

    You don’t need to say, like, “In other words, blah, blah, blah,” or have, like, a lot of different types of, like, phrasing that sets something up. Like, it’s just, like, say what you wanna say and just be clear. And I think that’s even more so as people’s attention spans for information goes down. You have to be able to say something meaningful in a concise way.

    It’s not about, like, saying nothing, right? It’s just put these ideas out there. It’s, like, very strategic communication to communicate a complex idea in the least number of words possible. 

    AW: So are you a fan of the TLDR? 

    SK: I love TLDR. 

    AW: I thought you might. 

    SK: I think, like, everything should be a TLDR. 

    AW: Yeah.

    SK: Absolutely. This is especially the case if you’re asking people for things. Like, I get a lot of emails of people asking me for something where it’s, like, this much information, and I’m literally like, “What do you want?” You know? So, like, definitely TLDR. 

    AW: Yeah. Uh, so last rapid-fire question. Is there a podcast or a book that you find yourself recommending a lot lately?

    SK: My favorite podcast is always The Daily, which is The New York Times podcast. I really love it ’cause they go in depth on one particular topic every day. So they kinda pick out and curate, like, what’s important, and I just really like the reporting on it. And then I’ll also plug Gates Podcast. So I’m the director of the Institute for Gender and the Economy at Rotman.

    We have a podcast called Busted, where each episode we bust a myth about gender and the economy. So we have episodes on things like entrepreneurship, where the myth is, like, you know, there’s a particular way that an entrepreneurship or an entrepreneur is supposed to look and act. And we show that that’s not the case, that so much of entrepreneurship is actually about, like, community building and connecting with people and lifting people up.

    And, you know, it’s not just this idea of, like, you’re a tech bro who’s, like, trying to make a billion dollars. So in each of the episodes, we try to bust a myth like that. So I’ll plug that. I think, you know, that’s a podcast that people who like your show would probably be interested in as well. 

    AW: And I will put a link to that in the show notes. Sonia, is there anything else you want to add to share with the listeners about managing our identities at work? 

    SK: I think I would say that there is a lot of pressure, I think, to be yourself, but it’s hard because your whole life is about discovering who you are, right? And so it’s not like you have this crystallized idea at any given time, and I think that that’s okay.

    And so being flexible and understanding, like, yourself slowly over time, that’s all I would say about that is, like, don’t kind of feel like you need to be a particular thing consistently all the time. Experiment and kind of find out what feels best to you. 

    AW: I love that. In the work that I do, we talk about your personal brand not only can, but should evolve over time.

    SK: Yes, exactly. 

    AW: Thank you so much, Sonya, for sharing your insights and your time with me and the Talk About Talk listeners. It was a really fun conversation. Thank you. 

    SK: Yeah, it was fun. Thanks for having me on. 

    AW: Thanks again so much to Dr. Sonia Kang for sharing her time and her expertise with us. In particular, I loved how she answered each of the questions from the perspective of the individual and also the institution.

    It’s not all on the individuals, is it? Now I’m gonna share with you, as I promised, three of my favorite points from this interview that I really wanna reinforce with you. The first is that bringing your whole self to work may be an aspirational goal, but it is not equally safe or realistic for everyone.

    Organizations need to create the conditions for authenticity rather than putting that burden on the individuals. Secondly, resume whitening shows how people from marginalized groups often adapt strategically to biased systems, which highlights that the real problem, again, is organizational processes, not individual choices.

    And last, I told Sonya that she’d be quoted on this point: ambiguity is where bias thrives. So leaders should reduce subjectivity in hiring, promotions, and performance reviews, all of it, by using clearer and more structured criteria, and be careful of the words that they use. That’s it for this episode of the Talk About Talk podcast.

    Before you go, please leave us a rating or a review on whatever podcast platform you’re on, and make sure while you’re there that you follow and subscribe. Talk soon.

    The post Managing Your WORK IDENTITY: Authenticity, Bias, & Resume Whitening with Professor Sonia Kang (ep. 216) appeared first on Talk About Talk.
  • Talk About Talk - Executive & Leadership Communication Skills

    Communicating Across CULTURES with CQ expert Victoria Rennoldson (ep.215)

    2026-06-22 | 33 mins.
    Cross-cultural communication is challenging. The difficulty is rarely about your accent or your vocabulary. It’s the noise in your head telling you you’re not enough, not clear enough, not confident enough.

    Cultural intelligence (CQ) coach and bestselling author Victoria Rennoldson joins Andrea to share strategies for communicating with confidence across cultures, navigating imposter syndrome, and making sure your ideas get heard.

    You will learn why confidence is a practice, not a feeling; the 3 strategies for moving through imposter syndrome (including why “said is better than perfect” is a game-changer); how to own your accent as part of your personal brand; and how leaders can design meetings so every voice is heard.

    Victoria also shares her 4 pillars of effective global communication: confidence, clarity, challenging conversations, and connection.

    CONNECT WITH ANDREA

    🌐 Website: https://talkabouttalk.com/

    🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/

    ✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/

    🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503

    🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369

    📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube

    CONNECT WITH VICTORIA

    🔗 LinkedIn: https://linkedin.com/in/victoria-rennoldson

    📖 Read Become a Global Leader: https://amzn.to/4xj0oO6

    🎧 Listen to Victoria’s Podcast: https://culturecuppa.com/podcast/

    TRANSCRIPTION

    Victoria Rennoldson: Ultimately, communication is about talking human to human, understanding each other, being able to engage and lean into conversations. And so for me, that is the ultimate one that we all need as global leaders, wherever we are on that stage of career journey right now. 

    Andrea Wojnicki: That was Victoria Rennoldson, a communication coach who specializes in cultural intelligence.

    Lately it seems like I’ve had a lot of questions from Talk About Talk podcast listeners and from my coaching and workshop clients about things like accents and communicating at work across different cultures. That is why I thought we should invite Victoria here today. Before we get into this, let me introduce myself.

    Let’s do this. Let’s talk about talk. 

    My name is Dr. Andrea Wojnicki, and I’m your communication coach. I coach ambitious executives like you through the Talk About Talk podcast to communicate with confidence and credibility so you can achieve your career goals. Sound good? You can learn more about me and about Talk About Talk if you go to TalkAboutTalk.com.

    About the Guest: Global Leadership Coach Victoria Rennoldson 

    Okay. Victoria Rennoldson is a global leadership coach, speaker, best-selling author, and podcast host who specializes in communication confidence and cultural intelligence. She helps current and emerging leaders increase their influence, visibility, and impact as they step into bigger roles internationally and across cultures.

    Here we go. Thank you so much, Victoria, for being here today to talk to me and the Talk About Talk listeners about communicating across cultures. 

    VR: I’m so excited to be here, so thank you so much for welcoming me on the show. Thanks, Andrea. 

    AW: I’m really excited to hear your take on communicating across cultures, both at the individual level and at the group level.

    But let’s start at the individual level. Many of the Talk About Talk listeners that I coach are ambitious professionals, and some of them, many of them, in fact, work in cultures that feel unfamiliar to them, or they’re communicating in a language that’s not their first language. So I wanted to start there. What general advice do you have for these folks? 

    VR: So I think, you know, this is a lot of the work that I do, working with individuals and teams across cultures, helping them to navigate what goes on within the team, but also within the organization. And the first thing that I would say is that there’s a lot of noise that happens up here, so there’s a lot of thinking that goes on, right?

    So, you know, I often work with individuals who are saying to me things like, “You know, I’m worrying about getting it right. I’m thinking about how can I get it clear, but b- by the time I work that out, like, the conversation’s kinda moved on.” And the most common one that I hear, actually, is, “I have imposter syndrome.

    I sit in the room, I sit in the meeting, whether that’s virtual or in person, and I just feel like I’m not at the same level as everybody else. I can’t express it in the same way. I’m not nuanced enough in the way that I can say it.” 

    AW: So hang on. Can I just rewind a little bit? I think in my mind at least you’ve just done is articulated three legitimate and significant pain points that many folks experience, right?

    It’s “I’m gonna mess up”, “I’m gonna do a faux pas.” It’s “I can’t keep up ’cause it’s not my first language,” or it’s just, “I don’t have the confidence to speak up.” And each one of those is very significant. 

    VR: Absolutely, and it makes it very noisy, right? So you’re trying to, you know, individuals who are trying to do their best job to either they’re aspiring leaders or maybe they’re already there, but they’ve got all this noise going on inside their head.

    And this is not great because that’s what it is happening. It’s creating the pause between the thinking, the clarity, and them being able to express it, and that often comes across to others in the room as, well; they’re a bit quiet, or they’re just kind of often very reflective, or they’re not really contributing to the conversation in the same way.

    But this could be a massive misunderstanding and actually a downplaying of what an individual’s talents are about. So this is obviously really important. What people have to understand is, how do I step through that? If somebody’s listening to this, going, “Wow, yep, that’s what I’m feeling, that’s what I’m thinking,” I hear a lot about this imposter syndrome, and I don’t doubt for a minute it’s real.

    It’s absolutely real. And syndrome makes it also sound like it’s very negative, like something we’re suffering from. 

    AW: Yeah, a disease. Yeah. 

    VR: A disease. Exactly. Exactly. But instead, if we reframe it and then talk instead about, you know, I’m feeling like an imposter in this moment, then it kind of recognizes that you’re gonna get through this, that there are gonna be ways through. 

    Three Mindset Shifts for Speaking Up with Confidence 

    And I basically have three strategies to really help people think about this. 

    AW: Beautiful. 

    VR: I know you love three. Yeah. So three, absolutely three strategies. And so the first one of these is said is better than perfect. So, to all those people who are worrying, am I gonna say it in the right way? Or actually, even, is it the right thing to say in this moment?

    In some situations, it’s better to get it out than to leave it unsaid. Silence is also a communication strategy, so we really have to recognize that sometimes we just need to say it, even if we don’t have all the perfect words to kind of say it in the way we’d ideally like to. So that’s the first one.

    Said is better than perfect. The second one is really about conversation, not performance. And the reason I talk about this is that I really feel like sometimes people put that pressure on, “I need to be speaking at this level,” whether that means associated with their job title or the aspirational kind of promotional level they’re going for.

    But this idea of, “I have to perform, I have to be speaking like this,” just creates too much pressure, extra pressure. So I break it down and say, look at some of the really successful speakers out there, some of the successful leaders. Actually, they could be talking on a stage to thousands of people and be very conversational in the way they’re coming across.

    So don’t put that extra pressure on. Don’t see it as you’re trying to act as if you’re something and speak as if you’re at this kind of level. Just get the words out. Treat it like a conversation, no matter who’s in the room. So that’s the second one, conversation, not performance. And then the third one is your communication makes your visibility.

    So often the people that I’m working with are aiming to some sort of goal. They’re aiming towards a promotion to a senior leadership level. And so what we have to recognize is it doesn’t matter how talented you are in your work, it doesn’t matter how smart you are, unless you communicate that, unless people see that, and you make it visible, then that cannot be recognized and acknowledged.

    So connecting– I’m often doing work with people, helping us connect it to their goal, what is it they’re trying to achieve, and their communication will make that visibility. 

    AW: That’s right. So I’ve heard this beautiful quote, I don’t know who it’s attributed to, but, “You must speak for your work. Your work does not speak for itself.”

    And I heard a very wise person say that, “If you don’t talk about your work, you may as well have not done it.” So early in our careers- We have someone looking over our shoulder, making sure we’re doing the work, and giving us credit for the work, right? And then when we get more senior, I think it becomes even more important. Do you agree? 

    VR: Absolutely that. And I regularly have conversations with people who say, “I know I’m doing great work. I do believe in what I do, but I think it should speak for itself.” And the reality is, and this is another cultural lens, it depends on the context. So I find that I’m often working with people from a variety of cultures, some from South America, some from Asia, some from other parts of Europe.

    But primarily they’re working in contexts that are influenced by North American, UK styles, which tend to be more focused on actually you do need to make that work visible. To be acknowledged for it, you don’t need to just do the work, you actually need to make it visible as well. So that’s an adjustment because people worry about, “Am I gonna come across as too confident, too arrogant even, by just talking about myself all the time?” And this is quite a big difference, I think, culturally in style. 

    AW: This is something actually that I wanted to double down on with you, Victoria, because I get this question often too. So this topic of various communication, I guess, expectations or norms across cultures, specifically the extent to which we promote ourselves, is a question that I also often get from my clients.

    For example, I’m not sure if you’re aware of this, but within North America, there’s a big difference between the stereotype of the typical female Canadian. So Canadians are known as being kind of less dominant than Americans. This is a stereotype, but it, the stereotype exists, right? The Canadians versus Americans, and also women versus men.

    So a female Canadian could walk into a room that’s maybe primarily American men Again, I’m not discriminating, but I am playing with the stereotypes here, and they’re like, “How do I overcome that, you know, be a good girl and do the work and don’t talk about your work that’s going on inside my head when I know that I need to speak for my work in order to be recognized?” How do you deal with all that? Can you unpack that? 

    Understanding Different Communication Styles and Expectations 

    VR: Yeah. So the first thing is actually awareness, and you’re right. There are lots of stereotypes out there, but then there is also very good research which sits behind cultural intelligence. So in the work that I do, I use a particular model which has 10 different behavioral preferences where we can really analyze how individuals and teams communicate, behave, interact, show up at work.

    And this is really helpful because this gives us a language to describe differences in approaches. And some of the things you’ve just talked about there might be differences in approach around individualism and collectivism. So what that means, very briefly, is whether you’re more focused on the self and talking about yourself, or you’re more likely to consider yourself part of the group and talk about, say, group goals, group achievements.

    So that’s one dimension. Another dimension might be at play here, which is about how directly you communicate, whether you’re somebody who really likes to communicate directly and be very brief and to the point, both for positive and negative messages, or whether, actually, you’re more indirect. And actually, that’s a very big one across some of the cultures I work with.

    And then there is expressiveness. How expressive is somebody? For some cultures, I’ve worked a lot with Japanese clients in the past, it is much better to be very neutral, to come across as professional, so not very strong emotional expression, either for positive or negative communication. Whereas I’ve worked a lot with Brazilians, and for them it’s really important to be expressive, to show your passion, your commitment, your warmth, and really show personality.

    So you can see these are just a few of the dimensions. I mentioned there are 10 altogether. We’re not gonna go through all of those, but you can understand, therefore, what’s at play here. So awareness is absolutely the starting point. For somebody who’s listening and thinking, “Yeah, I recognize this,” recognize it, yes, it’s who you are, but it doesn’t define you.

    So you have the absolute ability to adapt, but that is a choice. And, like, bring it back to the original conversation. It’s not just our national culture that shapes who we are; it’s our gender, our lived experience. What sector do we work in? Like, I’ve worked with engineers, and I’ve worked with people in the advertising industry, like, completely different cultural norms.

    So we are shaped a lot by multitudes of our cultural background. We’re not just about national culture. So the point is, yes, start with awareness, but then you’ve gotta get into what we call CQ strategy or culture intelligence strategies, and this is where we really need to play with this and test. We’re not trying to change who we are, but we’re trying to adapt and see what might work better for our goals.

    AW: In my personal branding language that I use when I’m coaching clients, I call it filtering. You’re always your true self, but you will filter what parts of yourself you wanna share depending on the person and the context that you’re in. So thinking about the culture in terms of, like you said, like the national culture, the industry culture, the corporate culture, even your team culture, plus your own propensities, thinking about what parts of you you wanna share.

    And maybe that maybe generally you’re a shy person, but you know, you do have some great thoughts, so you would filter, filter out the shyness and bring up the great points that you have in a meeting. Is that kind of an example? 

    Plan, Practice, Reflect, and Improve 

    VR: So I think it kind of breaks down into three parts when it comes to the strategies.

    One is planning. So, actually recognizing most people are not naturally confident from the day they’re born. Like, it doesn’t matter how they come across; they’re not often like that. There are very few like that. Most people work on confidence. That’s why it’s one of the pillars in my work, in the book that I wrote.

    It’s really important to recognize confidence is a practice, it’s an action, it’s not just what you feel. 

    AW: It’s a skill you can learn, right? 

    VR: That’s it. That is it, Andrea. So, like for me, this is something we have to understand. We have to do the work. We have to work on confidence, and there are various things that I do in my work to do that.

    But includes recognizing actually what are you great at? Like not being shy about that, really recognizing your talent, the value that you bring. So, really kind of focusing on this and then connecting and planning to the goal. Why is it you would communicate? Why would you speak up? What is it you’re trying to achieve here?

    And planning for that clarity, if that is something you worry about, like really thinking about how you’re gonna come across and get your ideas clear in that particular meeting, for example. Then the second part is the awareness, recognizing in the moment what’s going on. Not just speaking or getting kind of caught up in the di- the monologue in your head, but really thinking about like, “Okay, let me respond to what’s going on here.

    Let me see if I try this out, will this work?” And again, not letting the perfectionism get in the way. And then, very importantly, is what happens afterwards. Doing a review, thinking about, okay, what did land well, maybe what didn’t go so well. Not to beat yourself up about it, but actually to kinda go, “Well, what would I do differently next time?

    What am I gonna try?” And this is where it gets very powerful. ‘Cause if you can treat it like a series of experiments, then this is where you kinda don’t get too hung up on getting it perfect. It’s really about this series of testing that you’re doing. 

    AW: I love that, Victoria. I don’t, I don’t hear that a lot.

    And to the listeners out there, it might sound like common sense, but it is not common. So what we’re talking about here is doing a disciplined review after you’ve been in a meeting and asking yourself what went well, and perhaps more importantly, what didn’t, and objectively speaking, what am I gonna do next time?

    Most people don’t do this. It is pretty easy, right, Victoria? I mean, it’s not hard to do, but most people don’t do it. 

    VR: Well, this is the thing I find, Andrea, is that people are busy. Of course, they are. Like, it’s really easy to go straight from one thing to the other. But the reality is nothing changes unless we put the little pause in somewhere.

    And it doesn’t have to be straight after meeting. It just has to be at some point, I would advise within 24 hours, otherwise we tend to forget. But just have a place, like whether it’s your notebook, on your kind of phone, make a note, but just capture it really quickly as you’re going through the day. It doesn’t have to be big or anything dramatic, but it is noticing, and so that you can do something different with it next time.

    AW: I think that this advice, Victoria, is gold. So whether it’s in a notebook or in a list on your phone, tracking your effectiveness in meetings, your communication skills, writing down and recording what you did well and what you wanna do better next time. One thing that I’ve heard from a couple of my clients is that, yes, it’s easy to do. It’s also true that most of us don’t do it, but knowing that it’s gonna give me a competitive advantage, I think, is what motivates some folks that I’ve worked with to make that extra effort.

    Why Your Accent Is an Asset, Not a Liability 

    I would love to ask you a specific question that I get all the time, and it’s about people’s accents. So we all have an accent, it’s just that it becomes more salient when we’re in with a group where ours is more unique, right? And so people will often ask me, “How can I erase my accent, Andrea? Can you help me erase my accent? And can you help me be more comprehensible to the people that I’m communicating with?” That’s a big ask that, that I hear frequently. 

    VR: I can imagine. Yeah. And it’s something that I get asked about as well. I’m sure. 

    AW: I’m sure. Yeah. 

    VR: And I have a really specific point of view on this. 

    AW: Okay. 

    VR: So this comes up quite a lot, and actually interestingly, I’ve heard it quite a lot recently in the last sort of year or so, connected to people who have been job searching, and being told, “The reason you’re not getting through the interviews is because of your accent.” And it makes me mad. It makes me really mad because here’s the thing, I’ve been running this business now for 11 years, and in all that time, I have probably only met maybe one or two people maximum where their accent meant that I found it very difficult to understand them.

    That means I had to listen incredibly carefully to what they said. So my question always is, is this person clear? So can I understand them without having to really listen super carefully, and are they comprehensible? For the vast majority of people, that answer is yes. They are clear, they are comprehensible in the accent. The concern, where it comes from, the concern they’re really raising is, I sound different to other people.

    Is that a problem? Now, obviously, context is everything. If you are the only person with an accent in a very uniform, very kind of homogenous environment, then of course you’re gonna notice that. You’re gonna worry about that, maybe. But there is the thing, like accents are often part of our personality.

    It’s part of who we are, and you could live in a country for many, many years, decades in fact, and still hold that accent and that be part of who you are. Does that make you less of a communicator or a speaker? No. And the point I would come to is this is connected again to confidence. It’s often connected to ” Am I clear enough?”

    But that is less to do with the accent, the pronunciation, and much more to do with can you express those points? Can you frame the way you’re speaking so that people– it lands, that people understand your messages? And that’s when, like people say that to me, that’s the space I’m focusing on, confidence and clarity.

    AW: Beautiful. I am delighted, Victoria, that your answer aligns with what I say. As long as your words are understandable, comprehensible by other folks, don’t worry about it. They will register that you have an accent, and in fact, back to personal branding, you can make it part of your brand. Listen, I have global experience, or I have a different global perspective, and these are things that people are seeking, right?

    As they ascend the leadership ladder, they’re looking for people with global perspective. So maybe you can actually use your accent as evidence of that global perspective. The other thing that I often will suggest to people if they’re worried about People understanding them because of their accent is for them to slow down 

    VR: Absolutely. Yeah, slowing down is gonna help. It’s also gonna help because it gives you time to think what comes next, how can I start this thought and express it kind of well. But for sure, slowing down helps you; it helps the other person. But the key thing as well is to recognize that communication comes in lots of forms.

    So yes, the spoken form we’ve mostly talked about here today, but there are lots of other ways as well to express your ideas, to contribute ideas. And if I flip it, you know, thinking about leaders with maybe lots of people on their team with different accents, different cultures, often you have to be quite creative about thinking about how do you encourage that contribution and get people talking.

    How Leaders Can Ensure Every Voice Is Heard 

    AW: Let’s dive in there. So we’ve covered the individual level. Let’s shift to the group level. You are a manager or one of the leaders on a team, right? With people that come with a variety of personalities, of course, and cultural contexts. How do you make sure that everyone’s voice is heard? 

    VR: I mean, that’s a big question as well, because I’m sure there are people listening to this who’ve been in meetings where they feel like they’re hearing from the same voices time and time again, and there are just some people who are just not speaking up.

    And I’ve also had, you know, conversations with leaders where they’re saying, “Well, you know, I’ve spoken to that person individually, and I’ve said to them, ‘You know, we wanna hear from you. Please just, you know, say what you think.'” But here’s the thing, and this comes back to cultural context. For some people, just inviting them to unmute and speak up, or even in the same s- space, like even if you’re all in the same room, you know, just saying, “Well, just speak up and say what you think,” like a lot of people find that quite tricky for a variety of reasons It might be that, again, they’re processing.

    They’re needing to think about what they’re gonna say. Maybe they have confidence challenges about, you know, as we’ve spoken about earlier today, like really, how do I come across in the way that I want to? It could be just because, actually, again, they’re collectivists, coming back to the cultural language we were using earlier.

    Like, they just prefer sometimes to talk in smaller groups to get a sense of where everybody else is at before they express their point of view. So, as a leader, let’s get really practical about this. Like, how do we really encourage people? Because ultimately, we do want to have that richness and diversity of the voices and perspectives.

    That’s where the innovation comes from. It really comes down to being really deliberate and, you know, really thinking about what I call 360 communication, what happens before, what happens during the meeting, and what happens afterwards. And that includes things like thinking about how people are contributing anonymously, perhaps even to things like word clouds or polls, and all the exciting tools that are out there to use for this purpose. It might be about getting some asynchronous contribution going on, so that means obviously getting contributions before you even turn up in the room. And again, that gives somebody maybe confidence to express their views, what they’re thinking.

    But also, I always say that the meeting doesn’t finish when the time is up. Also, what happens afterwards? So if you’re not hearing the richness of the ideas and contributions from everyone, go have a conversation. Work out what they do think. Now, clearly this is coming with an assumption that you’ve got the luxury of time, and that’s not gonna be possible for everything, right?

    I do get that. I really get that. But I think it’s about designing, really designing good conversations, designing the communication. And then on the flip of this, if people are listening to this and English is your first language, you have that privilege of that, you have the privilege of being in the dominant culture of the group, just be super aware of how you’re speaking.

    Are you speaking too fast? Are you making jokes and using humor in a way that might not be understood by everybody there? Are you using idioms even, like, that just are not understood? We have to be quite conscious of this when we’ve got a very diverse, multilingual, multicultural group. 

    AW: I think about this when I’m writing my email newsletter.

    Sometimes I’ll start to think about a metaphor or an idiom, and I’ll be like, “Ooh, that’s not gonna land with some of my audience.” So that, that’s a fantastic point. I hadn’t thought of that. 

    The Four Pillars of Global Communication Excellence 

    I’ve got one more question for you, Victoria, before we get to the three rapid-fire questions, and it’s a doozy. I’m gonna warn you, I would love to hear what you believe makes someone a truly effective global communicator.

    VR: I mean, I think for me, having done a lot of the research around the book that I wrote last year, Become a Global Leader, for me, I summarize it and focus it in on the four pillars that I think are really important. Each individual, each collective will need that in different combinations, just like when you’re mixing paints, depending on who they are and where they are in their career.

    But basically, very simply, those four are confidence, which we’ve touched on many times today; clarity, not only in your thinking, but in the way that you communicate; challenging conversations, knowing how to navigate those. Again, that can be quite complex culturally. And then finally, connection. Ultimately, communication is about talking human to human, understanding each other, being able to engage and lean into conversations.

    And so for me, that is the ultimate one that we all need as global leaders, wherever we are on that stage of career journey right now. 

    AW: That is a beautiful list, and I love the alliteration. All right, are you ready for the three rapid-fire questions? 

    VR: Absolutely. 

    AW: Okay. Question number one: Are you an introvert or an extrovert?

    VR: So I’m gonna cheat on this one. I’m an ambivert. I used to be… Used to think I was totally extrovert until COVID, and then I realized I’m much more introvert than I kind of anticipated. So I do have, like, moments of both. 

    AW: Got it. Okay I’m really curious about this one for you as a communication coach. What are your communication pet peeves?

    VR: So this one’s a big one, and I think it also ties into our cultural conversation today. It’s when somebody calls me by the name that I’m not. So I’m a Victoria. I’m never a Vicky, and yet it’s surprisingly interesting how many times people do say to me, “Vicky,” without permission, without asking. 

    AW: What?

    VR: Exactly, right? I, 

    AW: I can’t even… So I wouldn’t have even gone with Vicky. I would’ve gone with Tori ’cause I, I have many friends that are Victoria, and they go by Tori. But I would never shorten someone’s name without their permission. Is that, does that happen a lot? 

    VR: Surprisingly, yeah. And it always shocks me.

    And I think, to be honest with you, the other person is doing it because they wanna connect. They think that that’s being kind of connective. But when I translate this as well culturally, you know, how often have we turned up to a meeting and not really been entirely sure how to pronounce somebody’s name?

    My advice is just ask. Just say at the beginning, “Could you give me some guidance? How could I say your name correctly?” or, “How can I pronounce your name correctly?” That is so appreciated. And never, never shorten anybody’s name without permission. Our name is our identity. It’s who we are ultimately. And so I think this deeply matters in a time where, you know, we might be just on virtual calls a lot of the day.

    So actually, our names are super important to us. So yeah, like I think this is why it’s my pet peeve and why I think it’s really important in the context of this conversation. 

    AW: Yeah. I just wanna double down on this for a minute ’cause I, I, I totally agree with you that our name is a very significant part of our identity.

    One last question. Is there a book or a podcast, Victoria, that you find yourself recommending to people lately? 

    VR: The one I was listening to, um, a lot recently is called New Ideas, Big Thinkers. And it’s not about communication ex- exactly, but it’s more about the ideas in the world today. So it talks a lot about human connection.

    I’ve just been recently listening to an episode about, um, our aging brain and can we stop that? And I just love being kind of inspired and listening to different ideas, and some of them are sometimes connected to the, what I’m doing in my world, in my work, and other times it’s just about, actually, this is kind of interesting to learn about and important to know.

    So I do recommend that one, and I find it absolutely fascinating. Um, really, really good one to follow. 

    AW: I have not heard of that one, but I will definitely add it to my queue. Before we go, I just wanna ask you one more time, Victoria, do you have any advice for listeners who struggle across cultural contexts, whether they’re the person leading the meeting or more likely they’re the person that maybe feels like an outsider, or they feel like they’re not part of the group?

    How can they improve their communication and their presence in this context? 

    VR: It comes down to, if I think about everything we’ve talked about here, recognizing you’re there for a reason. You’re there because you have points of view, ideas, perspectives that are different, and that’s going to ultimately be really great benefit to not only the team, but to the organization.

    But unless you say it, unless it is said, and the leader, for example, invites you to say it, unless this happens, those ideas are silent and nothing changes. And remember, silence is a communication strategy as well. So I really encourage people to move through that silence, to really think about- Said is better than perfect.

    That it is really about the conversation and not the performance, and that there is a real goal to communication, which is about the visibility. This is where I’d like to sort of leave the ideas with your listeners. 

    AW: It’s a beautiful, powerful, and important message. Thank you so much, Victoria. 

    VR: Thank you, Andrea. I’ve really enjoyed this conversation. 

    Three Key Takeaways for Communicating Across Cultures 

    AW: Thanks again to Victoria. Don’t you just love her accent? I guess I should have said that to her directly, but she has a beautiful voice, doesn’t she? Okay. Now I’m going to briefly share three points that I want to reinforce from this episode. The first is the power of focusing on the before, the during, and the after.

    If you’re the meeting leader, before the meeting, you might wanna plan how you’re gonna make everyone feel included and provide them with different ways of participating during the meeting. And then after the meeting, you can follow up with those who didn’t. As an individual contributor, I encourage you to plan what you’re gonna say, especially for those high-stakes meetings.

    And then after the meeting, Victoria and I had a great conversation about this, consider your follow-up. We recognize that you are very busy, but having the discipline to take a few minutes after the meeting’s over to debrief with yourself what went well and how can you improve next time. This can become your strategic competitive advantage.

    So really focus on the before, the during, and the after. The second thing that I want to reinforce is I want to encourage you to think about your brand, your personal brand, and your identity. And yes, your name and your accent are both significant elements of your brand, so own it. And third and last, Victoria said this several times, and I love it.

    She said, “Said is better than perfect.” I’ll say that again. “Said is better than perfect.” If you are one of those folks who struggles to speak up in meetings, I want you to make this part of your mantra. And that is it for this episode. If you’re not already subscribed, please hit subscribe now on whatever platform you’re on, and that way you won’t miss any more communication skills coaching from me.

    Thanks for listening and talk soon.

    The post Communicating Across CULTURES with CQ expert Victoria Rennoldson (ep.215) appeared first on Talk About Talk.
  • Talk About Talk - Executive & Leadership Communication Skills

    LEADERSHIP Unblocked: The 7 Beliefs Sabotaging Your Abilities with Muriel Wilkins (ep. 214)

    2026-06-08 | 36 mins.
    Leadership blockers, hidden beliefs, and the stories we tell ourselves, these are the forces quietly shaping how you lead, and most leaders never examine them.

    Executive coach and author Muriel M. Wilkins joins Andrea to discuss her new book, Leadership Unblocked, and the seven hidden beliefs that can sabotage even the most successful leaders:

    I need to be involved

    I know I’m right

    I cannot make a mistake

    I need it done now

    If I can do it, you can do it

    I can’t say no

    I don’t belong here

    You will learn the difference between habitual behaviors and the beliefs driving them, why self-awareness is the first step to unblocking yourself, and the three questions to ask whenever you feel stuck, overwhelmed, or like things are harder than they should be. Muriel also opens up about her own experience with toxic productivity and what it took to loosen her grip on an identity that was no longer serving her.

    CONNECT WITH ANDREA

    🌐 Website: https://talkabouttalk.com/

    🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/

    ✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/

    🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503

    🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369

    📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube

    CONNECT WITH MURIEL

    🔗  LinkedIn: https://www.linkedin.com/in/murielwilkins/

    🌐 Website: https://www.murielwilkins.com/

    📖 Read Leadership Unblocked: https://amzn.to/3Ro0hQB

    🎧 Listen to Muriel’s podcast, Coaching Real Leaders: CoachingRealLeaders.com

    📖 Own the Room by Amy Jen Su and Muriel M. Wilkins – https://amzn.to/4datrLD

    TRANSCRIPTION

    Muriel M. Wilkins: So many things are out of our control, and it’s okay. That’s life. You know, that’s life. I can’t drive the weather story today, you know? But I can drive the story I tell myself about the weather. That’s the difference, and how I drive that story about the weather will change how I experience it without the weather changing.

    Andrea Wojnicki: That was Muriel Wilkins, author of Leadership Unblocked. I recently attended a book talk where I saw Muriel talk about her new book, and I decided right there and then that I need to get her on the Talk About Talk podcast. Her book is called Leadership Unblocked. In this book, she shares seven hidden blockers or hidden beliefs that can sabotage your success as a leader.

    In the conversation that you’re about to hear, you’re gonna learn how to identify your blockers and what to do about them. 

    Let’s do this. Let’s talk about talk. 

    Let me introduce myself. My name is Dr. Andrea Wojnicki, and I’m an executive communication coach here at Talk About Talk. I coach ambitious leaders and aspiring leaders to communicate with confidence and credibility so they can make an impact and achieve their career goals.

    Please check out the website at talkabouttalk.com to learn more about everything we do. That’s TalkAboutTalk.com.

    The Hidden Beliefs That Sabotage Leadership Success 

    Before we get into the interview with Muriel, I want to share the seven blockers with you. So here’s what I want you to do. If you can, close your eyes. Not if you’re driving, obviously, or even if you’re walking, but the point is, I encourage you to take a breath and focus. I’m gonna read the seven blockers.

    These are beliefs that you might have, and some of them might be strong beliefs, and some might be things that come up for you a lot. So as I read them, I want you to compare them to each other and ask yourself, “Does this resonate for me?” I can tell you for myself that many of these blockers personally resonate.

    Okay. The first blocker is, I need to be involved. Number two: I know I’m right. Number three: I cannot make a mistake. Number four: I need it done now. Number five: If I can do it, you can do it. Number six: I can’t say no. And number seven: I don’t belong here. That’s it. That’s the seven. You can find them listed in the show notes. I encourage you to take a look at them there. 

    About the Guest: Executive Coach and Leadership Expert Muriel Wilkins 

    Now, let me introduce Muriel. Muriel M. Wilkins is the founder and CEO of the leadership advisory firm Paravis Partners. She’s a sought-after, trusted advisor and executive coach to high-performing C-suite and senior executives who turn to her for help in navigating their most complex challenges with clarity and confidence.

    She’s the co-author of another book called Own the Room, and now the more recently published Leadership Unblocked. She holds an undergraduate degree from Georgetown University and an MBA from Harvard Business School. Here’s Muriel. Thank you, Muriel, so much for being here to talk with me and the Talk About Talk listeners about Leadership Unblocked.

    MW: Thank you. I’m delighted to be here with you. 

    Why Successful Behaviors Can Become Leadership Liabilities 

    AW: So as I was reading your book and listening to you speak, it occurred to me that each of these blockers can be seen as strengths, but also as weaknesses or as blocks. So right out of the gates, I want to ask you what I think might be a tough question. How can an individual, a leader, tell the difference between what might be a useful habit for them in the past that’s helped them succeed and a belief that has now become a liability or a blocker?

    MW: Yeah, absolutely. So, I mean, I think that’s the question, right? You have to first pause and ask yourself, “Is this being helpful to me in this context, or is it hindering me?” That’s how you figure it out. But in order to be able to figure that out, you have to be aware of what these beliefs might be. And I do think there’s a difference between, you know, habitual beliefs and habitual behaviors.

    Most of us tend to focus on habitual behaviors, which is what we do. So if I interrupt, for example, that is a behavior, it’s an action, and it might be quite habitual. But what drives that behavior is a belief. Underlying it is a belief. So in order to even change, uh, or move on, or adapt from a habitual behavior that might not be serving you well, you would be well-served to look at what is the belief that might be driving it, and that, in fact, what is probably a habitual belief that I wouldn’t say is a liability, it’s just more that it’s not helping you in this particular moment.

    AW: So let’s use that one as an example. Imagine, and I coach plenty of folks that tell me that they really want to cut down on interrupting, especially when they are promoted into the most senior leadership positions. They want to make sure that their team feels safe to share their ideas, and they’re not going to be cut off by their boss, and so on.

    So imagine you have a behavior like interrupting that you want to change. You start to ask yourself What belief is causing me to do this? Can you kinda peel the onion on what that would look like? 

    MW: Yeah, absolutely. I mean, so when I coach clients, and they are like, “Yeah, I kinda would need to tone it down with the interrupting,” maybe that came up in their feedback, it’s something that they wanna change.

    Also, I’ll say like, think about, you know, the last time that you interrupted in a meeting, what was going through your mind at that time, right? Like, what were you thinking or assuming either about yourself or the other person or about the situation? And it might take, you know, more to kinda like peel the onion around that, but eventually they typically get to something like, “Well, I already knew what the answer was,” right?

    “So why did we need to keep going around and around and around? I know what the answer is.” Or it might be, “I just need it to get done.” And so there’s a level of urgency that they are prioritizing over the conversation. So that saying, “I need it done now,” which is one of the seven hidden blockers and beliefs that I explore in the book, and the other is, “I know the answer” or “I know I’m right,” those are beliefs.

    They’re the narrative that we tell ourselves about the situation that at times are helpful. You know, there are times when you have to say, “I, I know the answer. Let’s go.” And then there are other times where it runs counter to what you’re trying to do, i.e., if you’re trying to build a conversation where everyone else is speaking up and you kind of want them to come up the ans- with the answer, well, then having in the back of your mind, “I know the answer.

    I know the answer. I know the answer,” and leading with that doesn’t necessarily help. So this is much more around what are the beliefs that you’re leading with, rather than, you know, you shouldn’t have these beliefs ever. 

    AW: So as you’re describing that, Muriel, I was thinking two things. I was thinking this takes an exceptional level of self-awareness, right?

    Thinking almost like premeditating what the words are gonna be or what the behavioral response is gonna be, and then forcing yourself to pause and think about what’s motivating it. That takes incredible self-control and self-awareness. The other thing that I’m thinking, I’ve got the list of the seven blockers in front of me, and when you read them on a piece of paper, you kinda think, “Yeah, okay.”

    But when I hear you describe them, and certainly when I read them in the book, I was like, “Oh, she’s talking to me.” Ah. ‘Cause I know all of those things I do and have done. 

    MW: As do I. 

    The Seven Patterns That Keep Leaders Stuck 

    AW: Yeah. So even the way you’ve worded them, like I know they come from your real experience in coaching individual executives.

    So, of the seven, what are the two or three most common hidden blockers that you see? Yeah, the ones that most people probably experience and should tone down 

    MW: To be honest, like, uh, uh, the seven are the ones that are most common in my experience, right? I looked at a sample of 300 leaders that I had worked with over the span of the past 20 years, cross-sectors, cross-gender, cross a lot of things, and tried to identify, number one, where were there common beliefs that got in the way of these leaders being able to lead in a sustainable way, lead at scale, or lead in a way that didn’t really drive a lot of the frustration and complexity that they were feeling.

    And so the number one question was, were there any commonalities? And what I found is, yes, there were commonalities. And then I looked at, okay, well, which ones are the most popular ones? Which ones tend to come up more frequently? And the seven that I offer are the ones. Now, I did not rank them based on the seven.

    I will say that folks sort of see themselves similar to the way that you have, that there’s a number of them that resonate, you know, f- with them. I think that, you know, certainly the one that seems most familiar to people is the, “I need it done now,” right? Because they’re constantly feeling this level of urgency, this level of needing to be productive, and essentially is what leads to really feeling burnout, right?

    I think these days, ’cause it’s all very contextual, often. So these days, what I’m finding a lot of is, you know, people are experiencing or, or calling what they’re experiencing, you know, complex. Like, if I read one more post where it’s like dealing with complexity and uncertainty. 

    AW: Yeah. What’s not complex or uncertain?

    MW: Exactly, and complex is as complex as we make it. You know, I mean, that’s the way I think about it. And so in with that ecosystem and the way that sort of people are experiencing a lot of things right now, everything from the economy to geopolitical to AI, right? It just feels like, “Oh my God, this is overwhelming.”

    What I’m finding is that the belief of “I can’t make a mistake” is coming up a lot, right? So when we’re faced with uncertainty, the belief of “I can’t make a mistake” actually pops its head up for very good reason. It’s trying to protect us, and it doesn’t necessarily serve us when you’re in a leadership capacity because part of what you’re doing as leading is trying to move forward in the face of uncertainty.

    So it’s all very contextual. Uh, bringing it back to your original question, it’d be hard for me to say these are them because it’s very dynamic based on what you’re facing, the situation, the people, and even the macro context. 

    How “I Can’t Make a Mistake” Creates Analysis Paralysis 

    AW: So that’s fair. And my next question was going to be which one or more of these do folks struggle with when they’ve identified it?

    But you were just talking about in the context when the stakes are high, which seems to be always nowadays, right? The I can’t make a mistake. I can just imagine listeners being like, “Yeah, like every day, every decision that I make, I can’t make a mistake.” And so let’s just drill down on that one for a minute.

    What do the behaviors look like that come out of “I can’t make a mistake”? 

    MW: Oh, boy. So, lack of making decisions, okay? Procrastinating, a level of perfectionism, meaning to the nth degree of trying to get things right, trying to gather information, and becoming caught up in analysis paralysis, creating bottlenecks, and really just moving initiatives forward.

    What else do you want? I mean, those are the symptoms, and we’ve all experienced them, either ourselves or at the, you know, the mercy of being led or with peers who are experiencing this, or sometimes even direct reports, right? Those are the ones that tend to come up. 

    AW: So imagine I am or you are this leader.

    You know the stakes are high. You know you have a tendency to be blocked by, “I need to get it right. I need to make the perfect decision every time.” You know that that may lead to analysis paralysis. How do you get out of that box? 

    MW: Yeah, I mean, the first is deciding, do you want a different outcome, right?

    Because if you’re happy in analysis paralysis, then go forward, right? Keep believing, “I can’t make a mistake.” It’s serving you very well because it’s meeting your desired outcome. If your desired outcome if a client comes to me, or I’m working with somebody, and they’re like, “I really wanna be able to drive this to the end zone, this project that we have, or this decision that we need to make, and I feel like I can’t make a mistake,” those two don’t add up.

    They’re not in alignment. The belief is not in alignment with the direct outcome, with the desired outcome. So how do you work through that? The first part is identifying, are the assumptions that I’m making about myself, about others, about the situation. In this case, it’s this, maybe the situation, I can’t make a mistake about the situation, to what extent is that getting in the way of the desired outcome of the goal, right?

    And if it is hindering it, then you have to identify, okay, that’s the unblocking piece of it. How do I reframe the belief so that it is more aligned or increases the probability that I get to that goal, which is around making the decision? And so maybe the reframe is something like, “I’m trying to make the most efficient decision possible,” right?

    Our goal is efficiency, not failure-proof. Or we will make a decision based on mistakes that we could live with, right? What is the level of risk associated? You know, We can’t make mistakes on things that are high risk, and we have wiggle room on things that are lower risk, and that’s what’s driving us.

    So you could pick a plethora of reframes, and it’s very important that I don’t feed my clients what the reframe is. They need to own it because it has to be real for them, and it’s not something that they make up. But it’s something that they can hold while understanding that there might be other situations where the I can’t make a mistake belief is absolutely on point, right?

    I mean, if you’re a surgeon, I want you to have the belief I can’t make a mistake. You know?

    I mean, yes. Um, and I also don’t want you if, you know, depending on the type of surgeon you are, if I’m lying there on the table and it’s an emergency, at some point you’ve gotta put a stake in the ground around what are you doing, right? You can’t get into analysis paralysis either. So it’s both/and around those beliefs, and that really is the key.

    The key is understanding that it’s not black or white. It’s not like I have to operate in this narrow set of beliefs. It’s understanding that there’s a whole range of them, and your ability to deal with more complex situations is when you can have both be true at the same time. I can’t make a mistake, and I have to move forward, so what’s the path for that?

    Questions That Help You Reframe Limiting Beliefs 

    AW: Yeah. So I guess, thinking about these blockers can feel overwhelming, but you’re offering, first of all, a categorization of the blockers, and if someone chooses to be self-aware enough to question their behaviors and then question their underlying assumptions, what the blockers might be in the context.

    So this is the other thing, right? Like, it’s drilling down or focusing and then expanding their view to, okay, what’s going on in this context? Are we really under the gun, or is it okay for us to wait another week to make this decision? So it’s about self-awareness. It’s being acutely aware of the environment and the context, and wow.

    MW: Yeah. I mean, in a way, like, I think that this is what being mindful is. 

    AW: Right. 

    MW: Right? 

    AW: And strategic. 

    MW: I also think- 

    AW: And strategic, 

    MW: Yeah … and strategic. Here’s the thing. We do it all… You t- you brought up the word strategic, and we do it all the time when it comes to our businesses and organizations, right? Right.

    Every year, we go through, or whatever, every couple years, we go through a strategic planning process, and we ask ourselves, “What do we believe about this organization, where it’s going, the economy?” Those are all assumptions. They’re beliefs. They might be informed beliefs, but they are beliefs, and if you change the assumption, then it might change what your strategy is, right?

    It might change what your business model ends up being and what actions you take as an organization. So the same thing holds true for us as individuals. We know how to do it. We just don’t apply it to ourselves. And so in a sense, like, what I see with the leaders I work with is once they understand the model and that they actually are applying it in other places, and it’s a matter of applying it for themselves, it’s actually not that overwhelming.

    And they actually then see the power in it, that it helps facilitate a lot of the difficulties that they go through. It enables them to flow with the challenges that they face with a lot more ease rather than, you know, this angst and this frustration and this stress, and as you said, this feeling overwhelmedness.

    I think in a big piece of this, and it’s why I ended up writing the book, what I have found is that, you know, and I work with people who are really high performers, very successful. Quite frankly, they wouldn’t need to do anything differently, and they’d be fine, but they’re just feeling this level of stress and angst and frustration, again, this weight that they’re carrying.

    And what I find is that when I talk to them about this or when I coach them through this, it’s not even they’re like, “Oh my gosh, I could never do this.” It’s more that, “Oh, I didn’t even know that was at my disposal.” Right? Like, “I didn’t even recognize this was a tool for me. I was stopping at my actions. I really wasn’t questioning the internal operating system.”

    And so even once they discover it, they’re like, “Oh, here is another asset that I can leverage that was really just something that was untested,” and they weren’t even aware that it was there. 

    AW: So it’s empowering. I love it. You’ve turned what they’re thinking is a liability in terms of their behavior or the weightiness of the context i- into something that’s more empowering. And again, I think the categorization of the blockers is it unleashes the opportunity. 

    MW: Right? Yeah. Yeah. Yeah. Exactly. And I mean, and that’s the whole point, right? Like, I was like, if I can give people a little… You know, it’s like if you go to a restaurant, and if they don’t show you a menu. 

    AW: Yeah.

    MW: And they’re like, “Well, what do you want?” Yeah. You’re like, “Well, I don’t- Yeah … I don’t really know.” Yeah. “I don’t even know what’s available to me.” And so the seven was more to say, “Hey, here, here is your menu,” but the work actually is in getting into the practice of identifying them for your own when you are in situations where you feel stuck or when you’re going into a high-stakes situation.

    You don’t need to do this all the time. And know that it’s at your disposal if something is high stakes, if you’re feeling stuck, if you’re feeling like things are harder than what they ought to be, which is typically the case with my clients. Then it’s like, okay, like, take a couple minutes to think through how you’re thinking about this, rather than go straight to, “What do I do?”

    AW: Right. And this is like a Framework or a recipe that can empower. I’m thinking when I do workshops on dealing with difficult people or in particularly challenging context, and I have this, like, escalation sequence and, and people come out of th- those workshops or those sessions saying, “I feel so empowered now and such a reduced level of stress because I have a playbook.”

    So that’s really what this… It’s almost like a playbook. When things are feeling weighty, or you’re stuck, take a moment, take a breath, ask yourself, “What am I doing, and why am I doing it, and which of these seven may inform?” 

    MW: Even at the most basic level, like I’m a big tell me one thing that you can do, right?

    At the basic level, if the only thing you did is ask yourself these three questions when you’re feeling stuck, or when you’re feeling challenged, or when you just feel that dissonance, like, “Ugh, this isn’t going the way that I think it should be going.” If you just ask yourself, what is it that I’m assuming about myself in this situation?

    What is it that I’m assuming about the other or others, if there are other people involved? What is it that I’m assuming about the situation or about the context? That’s even just a start. That is what increases the, like, “Oh, I become aware even of these thoughts.” And then over time, then you can go on to step number two, which is in what way are those assumptions actually helping me right now, or are they hindering me?

    And what that does, you know, I love that you used the word empowering, is gives you a choice. Then you can make a choice, like I said before. If the I can’t make a mistake belief is helping you, right, you love staying in analysis paralysis, then go for it. You don’t need to change a thing, right? But if it’s not, then you have choice, and that’s what we all want. You know, that’s what agency is. 

    Are You Driving the Story—or Is the Story Driving You? 

    AW: So in a lot of my work, Muriel, I’m focusing on communication skills, but specifically helping people get clarity on their personal brand or their professional identity. Not their personal brand like social media influencer, but more on what is my specific professional identity.

    And when I looked at these blockers, I was thinking some of them might become associated with, or they might be associated with a, like, a part of my identity. Like, I am a perfectionist, or I am the one that gets things done, right? Or she’s, she’s the pace-setting leader. So, do you have any comments about how these blockers may be tied to identity?

    MW: Oh my gosh. How much time do we have? They, they are so tied to identity, right? In what way? They are tied to identity because the reason why these beliefs are even around, and even why, say, hidden, okay, they’re kinda lurking, not in a negative way. They’re lurking because they have actually served you. It’s what have helped you be successful.

    And so to me, when I think about identity, identity is actually made up of anything that you are attached to, okay? If somebody were to ask me, “Well, what’s your identity?” I mean, as I mature, I think, I am loosening my grip on identity, right? But if I were to really s- or I, I don’t hold it tightly. I know what my identity is.

    I understand that I have to define it for others for them to understand. But for myself, like back in the day, if I were like, “This is what I identify with,” it’s because I have this attachment to it, and what is that attachment for? That attachment is because it’s what has helped me be successful in the context that I was in.

    So let’s put that in practical terms. I’ll use myself for an example, right? Like, one of the hidden blockers that I’ve had to work with for myself, and it pops up every now and then, it popped up last week, actually, but I was very aware of it, is the I need it done now, okay? Now, why is that one of my hidden blockers?

    Well, for a very long period of time, I was rewarded for how fast I could get things done at a great capacity. Like, literally my superpower, my identity, right, my personal brand was I could crank through things and do them well. 

    AW: I think you shared this at Rotman, right? 

    MW: I had this, like, capacity to just crank through things, and I thought everybody else was like this.

    And so, you know, I remember one person was like, “No, girl, that’s you.” Right? Like, “That is your superpower.” So as a superpower, I identified with it very strongly, and it became part of my operating model, and then it was hard to let go of it because it’s what had made me a part of what had made me successful, right?

    Made me feel worthy, made me feel needed, made me feel safe, right? If I could get things done, then I would feel okay. But then there became a point where it didn’t serve me, okay? In terms of the impact that it would have on other people that I worked with, the impact that it would have even on my own sense of how I felt because the frustration when things weren’t getting done on my time.

    And so when it started becoming toxic productivity, then it wasn’t serving the folks that I was leading or myself well. And so part of it is detaching, not so much from the belief, quite frankly, but detaching from the story that we have about the belief, which is the identity, right? And the story I had was, “I will only be successful if I get things done right away, urgently,” which is why the, “I need it done now” was sort of leading my life in so many ways.

    AW: So in my work, I talk a lot about feeling empowered to control your narrative, and I wonder if you experienced that when you went through this evolution, if you wanna call it that, from being the person that gets it done and gets it done fast to being the person who’s creating a bigger impact, for example.

    And were you consciously creating a narrative, like, to yourself in terms of your self-talk, but also in terms of with others, sharing, like, what you represent, what your identity is, what your brand is? 

    MW: Yeah, I mean, I think the number one story that I had to change was not to other people, it was to myself.

    Right? And that didn’t happen, you know, overnight. It’s still happening. I, I believe that you’re always… You know, this is my own opinion, but I think part of life is continuing to shape what your story is, you know? And understand that it’s a story, so it can be shaped. And I think the flip was, you know, for me, is don’t let the story drive you.

    Let you drive the story. And that’s the difference. And, it’s that moment of being able to catch yourself, is the story driving me, or am I driving the story? Because I can drive the story, you know? And it doesn’t solve the world’s problems. It doesn’t solve, you know, change everything else around you.

    The workload did not go away, right? But the way that I experienced the workload and the way I experienced myself changed, which then creates a different type of leadership approach and way of being in those work situations, right? So fundamentally, I think when you are a leader, and even beyond leading, quite frankly, you have an opportunity to drive the story about yourself.

    But too many people focus on what is the story that I’m saying about myself out there, and they’re not focused on what is the story they’re saying about themselves to themselves every single day. So start with you. Start with you. Um, and that’s always, to me, the basic before you start thinking about what’s the story out there.

    AW: Mariel, you just dropped, like, three bombs that are gonna end up in my book. Ugh. I was like, “Keep going, girl.” 

    MW: Oh my God. Oh, I love it. 

    AW: The story doesn’t drive you drive the story. Oh my God. I am- 

    MW: Yeah, I mean, look, it’s one of the few things we have in our control. Like, so many things are out of our control, and it’s okay.

    That’s life. You know? That’s life. I can’t drive the weather story today, you know? But I can drive the story I tell myself about the weather. That’s the difference, okay? And how I drive that story about the weather will change how I experience it, without the weather changing. 

    AW: That’s right. So it’s just simply taking control of the things that you can.

    MW: Taking control and taking responsibility. And from my perspective, I feel like that is the thin line between approaching things in a mature way versus not. You know, I’m not talking about maturity in terms of do you tell bad jokes, do you da da da da. I’m talking about maturity in terms of your ability to deal with the complexity and the uncertainty and the lack of control that we do have out there by taking more control, simplifying, and responsibility for the way that you experience it.

    Because if you can do that, then others will experience you differently as well. 

    AW: Oh, so well put. And that goes right back to the what are your assumptions about yourself? What are your assumptions about the other person? What are your assumptions about the context? Having the self-control, the self-regulation, the self-awareness to stop in the moment and ask yourself those questions.

    I… Muriel, this, this is absolutely gold. I wanna remind the listeners that in the show notes for this episode, we’ve listed the seven blockers and also a link to your book, and I strongly encourage all leaders and aspiring leaders to read this book. 

    Agency, Self-Awareness, and Leading with Intention 

    Can I ask you the three rapid-fire questions now? 

    MW: Sure. Absolutely. I’m ready. 

    AW: First question, I’m actually not sure what you’re gonna say here. Are you an introvert or an extrovert? 

    MW: I am an introvert. 

    AW: Oh, are you? 

    MW: I am. I am. I, um, you know, although I have my thing about introvert, extrovert, and ’cause I actually think they’re learned behaviors versus identities. I, I don’t think they’re identities.

    I think they are learned behaviors. So I have learned to extrovert, but I have very strong introvert energy in terms of where I feel, where I have preference in terms of how I interact with others, and where I get my energy from. 

    AW: Okay. Got it. So in other words, you’re great on stage, you’re fine behind a mic, but you refuel in solitude?

    MW: Absolutely. Absolutely. I refuel in solitude or in very small numbers, and large numbers are in controlled spaces. There’s a level of control, which, you know, again, there’s… and you hear me sort of hesitating around this ’cause I think I’ve loosened my grip around introversion, extroversion, and I actually feel right now I have range between the two pretty fluidly.

    But what it took was, uh, unpacking some of the stories I was telling myself, and in what way was I fulfilling some needs by trying to create this, like, introversion, extroversion, right? And so that’s why I think once I was able to understand those and loosen the grip a little bit, then it, I kinda created more fluidity between the two.

    AW: So I do ask the question as a dichotomy to be provocative. The truth is, it’s a continuum, and most of us are in the middle as an ambivert. But it’s always fascinating to hear people’s take on it. So the next question is, what are your communication pet peeves? What drives you crazy? 

    MW: What really drives me crazy, I have to be honest, is when somebody makes believe that they’re listening to you and interested in what you’re saying, and it’s very clear that they’re not, uh, because their whole body language is either moving on to the next thing or they recenter the conversation on themselves very, very quickly.

    And so it’s not even about the interest. I just find that, you know, conversation, communication is one of the very few real points of connection that we have with other people in terms of it being, and an opportunity for it to be bidirectional. And so when I find that you have this opportunity to actually connect over dialogue and conversation and communication, and it ends up being very unilateral, that’s a bit of a pet peeve for me.

    I hold communication with a high degree of responsibility and stewardship, and so when I find that others aren’t doing the same… I’m okay with others not doing the same actually, if that’s their intent. It’s more when it’s veiled, like, “No, actually I’m really interested,” and I’m like, “No, you’re not.” 

    AW: I feel like this could be a whole other conversation.

    So I say there’s actually four levels of listening. Most people say it’s passive versus active, and I say there’s not listening at all. That’s like when someone says Muriel? And you go, “What?” Like you weren’t listening, right? So that’s not listening. And then there’s passive listening, which I think is what you’re describing.

    It’s pretending to listen, but you’re really not. You’re thinking about what you wanna say and how you’re gonna get your point in. There’s active listening, which is checking out the person’s body language and their tone and listening to the message, and then there’s this generative listening, which actually takes a lot of focus.

    It can be exhausting, but it’s when you really… So this is what the level that I think I listen at when I’m interviewing someone, ’cause I’m really listening to their words, and I think that I, like I’m searching for the question that I can ask them. And I know effective leaders are often at this collaborative or generative level.

    But the reason I’m sharing this model with you is I tell my clients that it’s not that your goal is to always be at that level. Your objective is to be conscious or self-aware of where you are on that hierarchy and why. 

    MW: And then just be, just have alignment. I mean, really what I’m getting at is my pet peeve is the lack of alignment, right?

    Like, I don’t have a problem with people not listening at that highest order. Just don’t make believe that you are, but where you actually want to be is passive, right? So I know for me, if I want to listen to somebody, like at a higher level than passive, and I’m doing something, I’m, you know, texting. You know, my kids always say, “Mommy, why can’t you, like, listen and text at the same time?”

    I’m like, “I just can’t.” But I will say, “Give me a second ’cause I want to be able to pay full attention to you. Give me a second to let me finish this.” And then there are people, quite frankly, I mean, to be honest, I don’t want to listen to them, you know? And I’ll be like, “Mm, okay, we’re going to have a real quick transactional conversation,” and then I’m moving on.

    But I’m not going to sit here and try to like, “No, please, I want to hear. I want to set up,” or I want, you know, “Give me 30 minutes of your time or an hour where we can get together.” Mm-mm. Nope. Just tell me what you need. Let’s make it transactional, and that’s it. And it’s okay. So be clear about what it is that you want, and then act accordingly.

    AW: You sound very self-aware, Muriel. Okay, the third and last question is, is there a podcast and/or a book that you find yourself recommending a lot lately, other than yours, which I’m recommending? 

    MW: You know, I mean, I’ll, I’ll say sort of a podcast that I listen to on repeat pretty much, like if you were to look at my Spotify or Apple iTunes and see which one…

    iTunes, I’ve just dated myself. Um, see which podcast is sort of top for like my repeat, it’s Esther Perel’s, You Know, Where Shall We Begin? Because I was inspired by that podcast when I started my podcast, Coaching Real Leaders, where I do live coaching sessions. And I just find that, first of all, I’m a little bit of a, what do I like to say?

    I like to like listen in on other people’s conversations. Maybe I’m nosy. I love reality TV. I’m a voyeur. I’ve always had been. I’d get in trouble when I was younger ’cause I was nosy, but I’m like, “No, I’m just curious.” 

    AW: Okay, there you go. You’re controlling the narrative. I’m not nosy. I’m curious. 

    MW: It’s a thin line. It’s a thin line. And more importantly, I find that I’m intrigued by the relational aspects and what I pick up from her conversations and how that carries over into the workplace. And so it’s just a, you know, I, I, I enjoy it. I enjoy her line of questioning. I enjoy people’s stories. I love hearing about people’s stories, and so I will find myself oftentimes, like, clicking a share link and sending it to a friend or sometimes even, you know, a colleague or somebody that I coach. Yeah. 

    AW: Yeah, me too. Me too. Esther is so wise. Isn’t she just so wise? So thank you for sharing your wise words, Muriel. I wanna ask you if you have any last advice that you wanna share with people about leadership unblocked and the seven blockers. 

    MW: Look, I think we talked about it a little bit, but I think people have way more in control than they give themselves credit for, and that they realize.

    And when you can recognize that, a large part of that starts with the story that you tell yourself about yourself. It kind of unblocks you from, uh, staying stuck and s- feeling like you’re not empowered and feeling like you don’t have choice, and moves you to a place where you have more agency around not only how you wanna lead, but also how you wanna live.

    AW: Beautifully put. It’s empowering. We do have agency. Thank you so much, Muriel. I think I can’t wait to go through this book again. I’m gonna read it again. 

    MW: And I can’t wait to go through your book. 

    AW: Yeah. Well, that’ll be a year from now. But thank you so much for your time. I just wanna say thank you so much, Muriel, for sharing your time and your insights with the Talk About Talk listeners and me. It was even more fun than I expected. Thank you. 

    MW: Thank you. Thank you so much.

    The post LEADERSHIP Unblocked: The 7 Beliefs Sabotaging Your Abilities with Muriel Wilkins (ep. 214) appeared first on Talk About Talk.
  • Talk About Talk - Executive & Leadership Communication Skills

    Dare to THINK DIFFERENTLY with Harvard Professor Gerald Zaltman (ep. 213)

    2026-05-25 | 55 mins.
    What if the biggest limit on your leadership isn’t your skills or your strategy…  but how you THINK?

    Harvard Business School emeritus professor Gerald Zaltman joins Andrea to discuss his latest book, Dare to Think Differently, and the six research-based techniques that help you tap into the creative power of your subconscious mind.

    Gerald’s work spans cognitive neuroscience, art therapy, and linguistics. His insights are as relevant for leaders navigating complex decisions as they are for anyone trying to have a real conversation across a divide.

    We cover the six qualities of an open mind, including serious playfulness, befriending ignorance, and asking the right discovery questions, plus why imagination may be the most underused leadership skill, and how humility, courage, and discipline work together to make real thinking possible.

    CONNECT WITH ANDREA

    🌐 Website: https://talkabouttalk.com/

    🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/

    ✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/

    🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503

    🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369

    📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube

    6 WAYS TO THINK DIFFERENTLY

     Serious playfulness.

     Befriending ignorance.

     Asking the right discovery questions.

     Chasing your curiosity.

     Panoramic thinking.

     Using the “voyager outlook.”

    CONNECT WITH GERALD

    🔗 LinkedIn: https://www.linkedin.com/in/gerald-zaltman-112634162/

    📖 Read Dare to Think Differently: https://amzn.to/4emjID5

    BOOKED MENTIONED

    📖  Consilience by Edward O. Wilson – https://amzn.to/49vQPRq

    📖  An Immense World by Ed Yong – https://amzn.to/42z9054

    TRANSCRIPTION

    Gerald Zaltman: An adaptive mindset means you have to be willing to reflect on how you’re thinking and assess its suitability to the current situation, and that’s what I mean by an open mind. 

    Andrea Wojnicki: That was Harvard Business School Emeritus Professor Gerald Zaltman. I am really excited about this episode. The truth is, I’m excited about every episode of Talk About Talk for a variety of reasons.

    For this episode in particular, I’m excited to introduce you to one of my favorite people on this planet. If you haven’t met him before, Gerald Zaltman is one of the wisest and most generous folks that you will ever meet. I’m sure you’ll agree after you’re done listening to this episode. 

    Let’s do this. Let’s talk about talk. 

    Welcome to the Talk About Talk podcast. My name is Dr. Andrea Wojnicki, and I’m your executive communication coach. My goal with this podcast is to coach you to improve your confidence and your credibility at work so you can achieve your career goals. You can learn more about me and what we do at TalkAboutTalk if you go to TalkAboutTalk.com.

    Daring to Think Differently in a Rapidly Changing World 

    Okay. As a leader, you may have noticed how open-mindedness creates exceptional decision-making, but how exactly do you ensure that you have an open mind? Great question. This episode is gonna challenge you to think about how you think. It will encourage you to think twice about your own thought patterns, about your assumptions, about your biases.

    This episode may even dare you to think differently, which happens to be the name of Gerald’s latest book, Dare to Think Differently. When I learned recently that Gerald was writing another book, I scooped it up right away, devoured it, and then I contacted him to set up an interview, and here we are, finally.

    Instead of summarizing this episode with three insights like I typically do at the end, instead, I’m gonna challenge you to consider each of the six research-based techniques that will help you tap into the creative power of the subconscious. Yes, there are six. In our conversation, Gerald and I go through each of these six, and you can also reference them in the Talk About Talk podcast show notes on whatever podcast platform you’re on.

    Again, my challenge to you is to consider which one or two of these six techniques you’re gonna commit to try experimenting with to cultivate your own open mind. 

    About the Guest: Harvard Professor and Thinking Expert Gerald Zaltman 

    Let me tell you a little bit about Gerald now, and then we’ll get into this. Gerry, or Gerald Zaltman, is an emeritus professor at the Harvard Business School.

    Decades ago, I had the great privilege of learning directly from him in seminars, and then he served on my dissertation committee. Gerald also served as an executive committee member of Harvard’s Mind, Brain, and Behavior Interfaculty Initiative. You’re gonna see that this is a theme with Gerald, interfaculty, cross-disciplinary thinking.

    Over his career, Gerald pioneered the use of tools and insights from cognitive neuroscience, art therapy, and linguistics to understand subconscious customer thoughts and feelings. He’s a co-founder and senior partner in the research-based consulting firm of Olson Zaltman Associates, or OZA, whose clients include some of the world’s most respected firms and brands.

    Here we go. Thank you so much, Gerald, for joining us here today to talk with me and the Talk About Talk listeners about thinking about our thinking. 

    GZ: Well, I’m delighted to be here, and I’ve been looking forward to this, uh, ever since you raised the possibility. I’ve always enjoyed our conversations, in particular your questions. They always make me think and often differently as well. 

    AW: Thank you so much for saying that, Gerald. That really means a lot. Okay, here’s the first question. It’s really the origin story for the book. What made you want to write this book? What was the problem that you are trying to solve? Is it related to AI? Is it related to the polarization of our society? What’s the origin story here? 

    GZ: The book was conceived after I had been spending a lot of time investigating why it is that people, even within the same family, same workspace, people who would otherwise be very close friends or had been close friends, suddenly found themselves not talking with one another or speaking to one another.

    And that’s because certain topics, uh, arose that were highly politicized. And to hold a contrary position or even a position that you’re actively thinking about was received as a very concerning character flaw by others. And I was experiencing that toward others, even in my family, you know. And we were becoming what I, I thought of as a family of strangers, just socially.

    There were certain topics that were off limits, and they were growing in number, and the consequences of putting them within the limits of a conversation were increasingly painful. And as I was working on that, I wrote a, a paper on that. I realized that ultimately, what I was addressing there are contrasting, even clashing, not thinking styles, but clashing thoughts.

    And I felt that there was some other problem operating. And the problem that I found operating to produce that was also the problem I was finding in companies with executives, that there were pockets of thinking that were considered, and, and ways of thinking that were considered, in effect, sacred, and that needed some investigation.

    And so I decided to follow my favorite tool, the one that I find suits me best when I’m pondering, trying to understand the origins and nature of a problem, and that was with ZMet. And I began, uh, with a team of people doing ZMet interviews with executives on how they approach messy or difficult problems, which were the ones that were often very divisive within a firm.

    And eventually, I thought, since I’m working so hard on this, I might as well turn it into a book, which I find a very effective device for disciplining yourself and forcing yourself to understand what you don’t yet understand, to identify that. So that’s kind of a long story to the origins of the book, but that’s pretty much how it began.

    AW: I remember having conversations in your office, Gerald, about the fact that you would encourage me to think about something and then not worry if I can’t solve it, and walk away and work on other things, and my brain would be non-consciously focusing on whatever that problem was. And also, directly related to what you just said, you encouraged me to write as a way of thinking.

    Don’t wait until you have all the answers to start writing, and I found that to be so true, especially now I’m writing a book and I’m introducing the readers to some processes that I coach people on, and actually, as I’m writing the book, I’m coming up with better processes, right? 

    GZ: The book is better because of my having that very same style of writing. It’s a way of interrogating yourself, and you can be unforgiving and not suffer as a result. So just a very productive, uh, device. 

    AW: So it’s about being open-minded. Back to the executives that you mentioned you’re thinking about, uh, when you were doing the ZMed as well. You’re, you said it was a problem you first noticed with your family, and then business executives were also experiencing the same thing, or you diagnosed the same thing.

    And in my experience, executives and leaders often believe that they already are good thinkers. And actually, in fact, many of them are what we would call, like, good thinkers, smart people. I realize I’m opening a can of worms here, Gerald. 

    Open-Mindedness Requires Rethinking Your Own Thinking 

    GZ: I think most people are pretty good thinkers. I mean, most of, most people have. They’re not in jail, they’re not having problems with drugs or, you know, whatever.

    They’re navigating a complicated world successfully, and actually more than that. They’re often making major contributions. So the thinking is fine. The problem is the environment in which their thinking no longer is. If you go to the… Or let me back up a step. Thinking is something that is highly personal.

    I mean, it’s an expression of who you are. You don’t think of it always in that way, but it is. So when I get that criticism for something I’ve written, you know, I do take it personally. I also know enough to realize I shouldn’t, and probably a lot of other people would have the same response, so I’ll act on that feedback.

    But the difficulty is that if you read the World Economic Forum’s publications, is the world is changing rapidly. The environment in which we practice our thinking is not stable. It’s changing at a very high rate. The different sectors where this change takes place are connected, so it’s kind of like COVID, you know?

    It can spread. A problem in agriculture can, uh, have a major impact on transportation or broadcast media. It’s just a networked world, and it’s a rapidly changing world. And we consequently need to have an adaptive mindset to adjust our thinking in that world. An adaptive mindset means you have to be willing to reflect on how you’re thinking and assess its suitability to the current situation, and that’s what I mean by an open mind.

    Am I thinking properly for this context? And often the answer is no, or some change is needed, and you have to improve how you think. But you’ve got to be willing to not treat your default thinking process as sacred. It’s not. The world doesn’t care much about that, and that’s not gonna change to protect my sacred way of thinking.

    That’s what I mean, you have to be open-minded. You have to be willing to think about your own thinking, not to mention someone else’s. 

    AW: So as I was preparing for this interview, Jerry, I was thinking about the context of AI and how myself and a lot of my clients are trying to use AI to, actually, to improve our thinking, but just generally to improve our communication, using it as a, a productive tool.

    And yet, myself and most of the people that I talk to don’t wanna use it to generate ideas before they’ve generated their own ideas, at least because they don’t want it to bias their thinking. That’s exactly one of the thoughts that I, that I had. It’s like AI will bias our thinking. And then it did occur to me as I was going through your book, that our own brains are biased, right?

    And so this is more than just having a growth mindset. This is about really being conscious of how we’re thinking in the context.

    GZ: I think it’s strange. Bias gets a bad reputation. You know, there are clearly instances where that’s deserved, but in most cases, you can’t get by without bias. Bias is what makes you unique and uniquely successful in a particular category of issues.

    You don’t wanna give those up, and you can afford to be biased if you’re always willing to assess your own thinking and whether or not a certain preference in thinking has outlived its usefulness. But to know what you were saying, it was today, and I’m trying to think of the source. I put it aside to read this evening, and  I’ll look for it and send it to you.

    But it was an evaluation of executives in terms of how good they were or how effective they are in being a partner to AI, a collaborator where they have… And they had these criteria for assessing a really good collaborator. And most of the executives, no matter what the level was, scored rather poorly on this evaluation.

    They’re not good partners with AI, which is just a very interesting, uh, commentary on how effective we are in using whatever it is that AI might be able to give us. 

    AW: So, back to the, the benefits of, uh, these executives and leaders thinking about their thinking, right? Understanding maybe what their default patterns are and the risks of not doing so, which we can also get into.

    I would love it, Gerald, if you could briefly list and summarize the six specific ways that you outline in your book, the specific qualities of an open mind, because I feel like this is gonna help us get some traction here. People say, ” Okay, it’s more than just having an open mind. What is it really?” 

    The Research Behind Open-Minded Thinking 

    GZ: Not everyone practiced all six of those, but across a set of interviews, all six came up, each about as prominent as the other in total, and they also exist not in a sequence.

    And this is where writing a book is very frustrating because a book is linear, and these qualities of mind are anything but linear. It is a system. But nevertheless, I’ll start with, uh, the first one, which is serious playfulness. Many decisions, uh, really have serious consequences, not just in profit sense, but, you know, human impact.

    And that can cause people to be fairly reluctant to be bold, to take bold action, because there’s a number of people, and you don’t maybe know who will be hurt, could be hurt in some fashion. But that somberness, especially if it is concerned with meeting my profit goals or sales goals for the period that can really inhibit you, it, from trying something different, thinking differently, and acting differently.

    So you need to introduce a kind of playfulness. And I have to admit, and I won’t spend this much time on the others, but I have to admit, that was a sober experience for me as a young man. I was working on some consumer economics, it, uh, teaching tools for high school students, and there was a school for the blind and the visually impaired nearby where I was working on this project, and they had expressed an interest to have someone come over and use the teaching module that I was developing for their students.

    And that was great. I went over for two days, spent two days, and I was thinking I was probably selected because I’m so empathetic. I can relate to people and understand, you know. So I mean, I was getting kind of a big head. And within the first half hour, um, of my glowing about my empathic abilities, someone came into the meeting with a blindfold and asked me if I would mind being blindfolded.

    And I remember thinking I would mind. You know, I get claustrophobia. I don’t… But of course, I said, “No, you know, you can do it.” And I was blindfolded for two hours, and we continued the discussion. I had to navigate my way to the cafeteria and around to the restroom, all of that stuff within two hours.

    And after two hours, the blindfold was removed. And I, I learned later that two hours is about the period of time a sighted person can be suddenly blindfolded without freaking out. And I could get that, but it had such a huge impact on me in terms of expanding my capacity to empathize, to identify with the students and the staff in that program.

    I consider that act, that putting a blindfold on a visitor or consultant, to be an act of playfulness. It was a way of introducing an element in a safe way that I needed to have exposure to, but in a controlled, you know, reasonable dose. And that has always stuck with me. So I was delighted when I saw this quality appearing so often and, uh, just spontaneously with, uh, executives.

    AW: Can you share any other examples that come to mind, Jerry, of, um, executives who benefited from serious playfulness? I’m curious. Is it typically role-playing? 

    GZ: It should be role-playing. My favorite personally is in a classroom or in a business meeting to have… This is when I try to teach people about mental models, and you have this construct connecting to that construct, and people are sitting there get, you know, shaking their head, they understand what the constructs are.

    Until you say, “Okay, you are going to be the variable or construct extravagant, and you over here are going to be the construct, uh, frugal,” which happen to be connected. They interact. And I said, “Go ahead and have a go.” And I’ll usually appoint someone to take notes, to monitor and interpret what’s going on.

    But the frugal and extravagant need to have a conversation. They do in real life in our heads as we go through that. That is a very effective device for having people understand there’s a lot more richness to the ideas that we have than what might be on a questionnaire or in an interview. That is the– Especially as these ideas share differences and similarities.

    W: Yeah. So much of our thinking is just surface-level, right? Serious playfulness is one way to get deeper. I guess all of these qualities are, though. 

    GZ: And it’s not that you have to have an immediate change as a result of the intervention or that exercise. It’s more just to kinda get people to realize there’s more in their mind, that even they are…

    Or more in other people’s minds than they allow for. I also like to make use of what I call the clairvoyant and, uh, wizard. You might have gone through that where I have people role-play each of those. Oh, that’s an effective device. Just trying to think of some other, you know, other easy, easy examples that people can imitate.

    AW: So Gerald, one thing that I’m thinking here is that this is like next level, uh, adoption of various roles that sometimes people assign in meetings. Like, you be the devil’s advocate, you be the customer advocate. This is like next level of that, right? 

    GZ: Right. You wanna push them a little bit beyond that so their own thinking has to imagine, and I can’t understate the role of imagination in all of this.

    And once you unleash the power of imagining, which I define as picturing that which is missing, you unlock a whole lot of good things. Imagination is probably the most frequent term in the book. I distinguish it from creativity also. 

    Why Creativity Begins with Curiosity, Playfulness, and Not Knowing 

    AW: So we’ve got serious playfulness, and this next one I feel like is, it may be a trigger for a lot of executives who may describe themselves and be described as others as someone who has authority and insight. The second technique for adopting an open mind is befriending ignorance. 

    GZ: That’s possibly the toughest one. I, I’m not sure, but it wouldn’t surprise me if we could rank these that would be the toughest one because, well, for the obvious reason. You, you’re being paid because you know something, uh, I mean, to put it in a somewhat exaggerated way.

    But have you ever seen… I thought about this the other day. I’ve never seen on a resume expertise in befriending ignorance. I mean, that’s probably the last thing you would ever list as an attribute, a quality. And it’s probably the first thing you’d notice if you were reviewing a resume, and I’ll wager your curiosity would go through the roof, and you’d wanna have that person in to do that.

    But in any event, ignorance is something bad. I mean, the label, you’re ignorant, or that’s ignorant, is about as pejorative as you can get in the, in the scheme of things. But where else do new ideas come from? I’m trying to think of some major innovation that didn’t have its origin in things that weren’t known.

    And if you’re going to be imaginative, it’s a term we throw around a lot, but if you’re going to be imaginative, and you think of it as picturing that which is missing, it really is picturing that of which you are ignorant. Uh, you don’t know it exists, or maybe no one else does. 

    AW: It, uh, reminds me of when you were training me on the ZMET technique, simply instead of asking a scripted question or assuming that I knew something and trying to lead the conversation, the technique of repeating the word– the person’s words back to them, encouraging them to elaborate, that I think that may be a way of befriending ignorance.

    GZ: You know, I mean, it certainly is a way of defining the interviewer’s ignorance because you don’t really know what the person means by guilt, or fun. Those things have so many different meanings, and that’s a good way to get them to handle your or, you know, my ignorance. 

    AW: But that is different from – I have the list in front of me on my screen here.

    The next quality of an open mind is asking the right discovery question. So repeating the person’s words back to them is a discovery question, but that’s not what you mean by that, right? 

    GZ: I hadn’t thought about that, actually. I think that would be a discovery, uh, question because you’re discovering or asking them to help you discover what they mean, and that helps them discover what they really mean by that term.

    AW: That’s true. 

    The Power of Better Questions and Chasing Curiosity 

    GZ: This is actually one of the most fascinating… I owe someone a chapter on this. Where do questions come from? Well, they come from what you don’t know, which is a good starting point. But I can’t find anything in the literature that talks about the cognitive origin of questions, where they– Literally, what’s the neuropathology of, uh, of a question.

    We know a lot about answers, but not a lot about questions. And breakthrough questions are questions that historically, a good friend of mine is working on this,  a colleague is pointing out, is in science, the person who comes up with a breakthrough question, a powerful question that threatens to, you know, could change a whole field, is generally ostracized in various ways, some conspicuous, some not.

    And for a while, people who were advocating what turned out to be breakthrough questions have a difficult social life and professional life. But where do your questions come from? We know about answers, but it’s hard to justify, hard to come up with a history of a question. And yet, without them, you won’t have answers. You can’t have an answer. 

    AW: We hear when people are talking about a phenomenon where there’s some skill or expertise associated with it that like, “I’m so ignorant about this that I don’t even know what questions to ask,” right? 

    GZ: Yeah. That’s a good phrase. I mean a good observation. I mean, not having a question is sort of the worst case of being ignorant.

    AW: So, I’m thinking about the context, Gerald, of innovation here, right? And how the incumbent, who you would’ve assumed would’ve come up with an innovation, often doesn’t because they’re not, I’m gonna use the word biased again, I’m not sure that’s the right word, but they’re biased by what they’ve already done and what they already know, versus this brand new company comes in and they’re solving for something else.

    They’re asking different questions, and then that innovation catapults the existing innovation from the incumbent company that everybody thought was on, on a trajectory of a success, right? 

    GZ: I think a question is a focusing device, and it’s a way of determining where your resources should be allocated to answer this question.

    And here’s where these things become synergistic, because you wouldn’t have a question if there was an answer readily available. And so a question is at the same time not only a neat device for focusing where you’re going to go, but it’s also an acknowledgement of what you don’t know and what your colleagues or others don’t know.

    So it’s a very powerful device. I think other things being equal, which they aren’t, I would always prefer a really solid question to a really solid answer because the solid question has potential. A solid answer- However important it is, has a more preordained or future is not as interesting as an unaddressed question.

    AW: I feel like this is one of the qualities that you’ve outlined here. Uh, they’re all relevant, but I feel like leaders and business executives maybe can particularly get traction on this one, asking the right discovery questions, right? Like we, we hear this sort of cliche advice that as you become more senior, you should be listening more and talking less and asking questions.

    So before we go to the next one, I just wanna ask you if you can elaborate a little bit, Gerald, on what do you mean by the right discovery questions? Is there, is there, I don’t know, like some sort of list of criteria of what makes a discovery question correct or right? 

    GZ: I don’t think there is an arbitrary set of criteria or an even a single criterion that makes it right.

    But the right question is not the wrong question. It’s the question that survives all the wrong ones, uh, and remains on the table. And so it’s the question that is evaluated in terms of whether its potential answer or answers, even if those are not clear, but you imagine this is where, again, imagination comes in.

    Yeah. This question, if we pursued it, there are many more opportunities, as I would view it. You know, the different answers that might come in, a richer context to play in than is another question. And so I say that’s the right question, but it’s also right in another way, and that is it has to have a caffeine element.

    It has to wake people up, and it has to be a question that makes everyone think, “Why didn’t I think of that?” And that is, I think, a constructive wake-up call to, to everyone who thinks that way. I often have, you know, had that experience with colleagues. They’ll have a question, and that’s, “Damn, I should have thought of that myself, and I didn’t. Why not?” I think there’s a, there’s this element that makes it right socially or communally in a sense. 

    AW: So simply put, it could be that the right discovery questions are the ones that make an impact, where impact is defined as making… I love, I love your caffeine-charged, uh, metaphor there, Gerald, but it’s about making people think differently and think about something in a new way.

    GZ: Yeah. 

    AW: Is thinking differently. 

    GZ: It, it, um… That’s right. It’s a surprise, actually. 

    AW: Yeah. 

    GZ: Um, right. That’s why I attach the word discovery to it. 

    AW: So the next quality of an open mind is chasing your curiosity. I know none of the words here are accidental, so why are we chasing our curiosity, and how is that different from befriending ignorance?

    GZ: Remember, these are, um, a system of things. They’re more than cousins to one another. They’re siblings in effect, and it’s hard to have one without the other is one of the big lessons that I learned from these interviews. But curiosity is actually on the decline in the United States, at least. I’ve seen published reports that measures curiosity, and that’s, uh, something that, that is apparently declining, and the decline begins somewhere around the fifth or sixth grade, according to some sources.

    So it occurs fairly early in life, and regardless of when it occurs, there’s a social contagion for it. And I worry about that, that colleagues aren’t sufficiently curious. There are times when I think I’m not, you know, sufficiently curious. I read very broadly, and I get frustrated, but I don’t pursue every lead I can’t that I find interesting.

    But chasing curiosity, it is meant to convey the fact that it’s elusive. It escapes us, and it’s partly because we don’t want to admit we don’t know the thing that we’re now curious about or that we don’t know how to interrogate with a question. Curiosity, if we ever caught the creature, what, what do we do with it?

    And that’s another problem. But I think curiosity, I think of it, I don’t know if I use this phrase in the book, but it’s the itch that you have to scratch, and it’s something that’s in a s- like that, it’s fairly visceral. You’ve got to feel it in a visceral way that would make you want to pursue it when everyone else is telling you that’s a dead end, it’s a blind alley, it’s, you know, that’s not something that a junior faculty member or an assistant branch manager would do or propose, and so forth.

    All those things are encouraging people to stay put, not to be pursuing their curiosity. 

    AW: You’re reminding me, Gerald, of an interview that I recently conducted with Michelle Budria, who started working the front cash at McDonald’s and worked her way up to CEO of McDonald’s Canada, and she worked in different countries in all different functions.

    But she shared with me some of what the factors that she believes built her success, and one of them was an insatiable curiosity, constantly asking her managers, “Why are they doing this this way? Why aren’t they doing it that way?” And she said at one point, one of her managers actually said, “Fine, I’m gonna give you this project.

    Run with it and show us.” And so she had, and has still, a genuine curiosity. She’s constantly looking for feedback, but also external to what she’s doing. She’s curious about why things run the way they run, why they are doing things the way they’re doing them, and this fueled her success. Yeah. Yeah. You’re not surprised.

    GZ: Yeah. Yeah, that’s… And chasing it, it also has, you have this relationship with it whereby it’s a bit elusive, maybe very elusive, but it’s yours to chase. You’re responsible. You’ve gotta catch it, and you don’t know even what it’s going to be, you know, when you finally get to it or catch up with it. You know, so there’s a relationship that takes a, a kind of, uh, dedication and a sort of mental endurance to– the conditioning to go after.

    AW: So, back to the point I made before about the every word here matters, it’s not an accident that it’s chasing your curiosity, not just chasing curiosity for the sake of curiosity’s sake. 

    GZ: Uh, yeah. Actually, just to kind of underscore that, I don’t wanna be chasing someone else’s curiosity. I wanna be chasing mine.

    I’m gonna run faster. I’m gonna feel better catching it if I, you know, if I can catch up with it. Being told what to do is something I’ve always resisted. 

    Panoramic Thinking: Seeing Connections Others Miss 

    AW: Okay, the next quality of an open mind is… Well, like you said, they’re all related. Uh, and I do want you to share why there’s an octopus on the front of the book, which relates to how these qualities are all related to each other. But can you describe panoramic thinking? 

    GZ: Yeah. There’s another word for it that doesn’t quite work for me, and that is multidisciplinary, and that has some obvious meanings and, you know, it’s, and it’s structured in an academic sort of way. But panoramic thinking is more than being multidisciplinary. It’s looking in diverse and seemingly unrelated fields that no one has ever thought would converge.

    My best current example, recent example, of all things, there is a phenomena out in space, very distant space, with this kind of like a cloud of things that they can’t quite capture or they couldn’t quite capture. And now, in a way which I’ve not yet found out, someone figured out that there was something in the design, nature’s design of the eye of a lobster, that provided a solution so that they found a camera that could take a picture there.

    And someone saw that the cloudy situation that, that was giving them trouble, part of what they also wanted to study, was comparable to the cloudy situation lobsters find themselves in two hundred feet or a hundred feet deep in the water, the deep water lobsters. And that the solution that nature provided with their vision may have relevance for that other one. That’s the last thing I would have, you know, thought about, but that’s panoramic thinking. 

    [00:40:31] AW: I remember when I was your student, Gerald, and you encouraged me to read in depth the academic research on gift giving, ’cause I was studying word of mouth and why people give recommendations or warnings about products and services that they’d experienced to their friends and family, and how to think about it, and kind of what mechanisms were at work.

    And you suggested along this vein of panoramic thinking. Now, certainly it’s not like interstellar phenomenon, and you know, the lobster’s eye, but the insights from the research that I did on gift giving certainly illuminated the phenomenon of word of mouth. So why, why do we give, how do we give, how do we feel about it when someone rejects our word of mouth, or they tell us that we’re not right? All of these things made a big difference in my understanding of the phenomenon. 

    GZ: If you were to look in the bibliography of Dare to Think Differently, and just kind of run down, looking at the titles of journals and books that are used to elaborate on or justify or give evidence for what managers are doing, you’ll find that there’s a very broad and extensive academic literature supporting what these guys were discovering on their own.

    And I used it to kind of give the managers, you know, a little more grounding and validation for what they were sharing with me. But they didn’t know that. They don’t know that. But take a look at the bibliography. You know, you’ll see it. 

    AW: I have, and I will look again. Speaking of bibliographies, this reminds me of another book that I read when I was taking one of your classes when I was a doctoral student, Gerald, and that was the book Consilience. Do you remember that? 

    GZ: It was E. O. Wilson, right? That’s right. 

    AW: E.  O. Wilson. Yeah. 

    GZ: Yeah. 

    AW: And I think that book, the, the thesis of that book is about panoramic thinking. Would you agree? 

    GZ: Absolutely. Yeah. 

    AW: Yeah. See, you made a, you made a huge impact on me, Gerald. You, you definitely impacted how I think. Okay, the sixth and last quality of an open mind is, and again, I wanna remind everyone that these are in no particular order, right? They’re certainly not a sequence, but the last one we’re talking about here is using a voyager outlook. 

    GZ: That’s, um, kind of my way of, of framing ambiguity, and you can see how it would fit with the others. But what’s a, what is a voyager? And I’m thinking of a voyager more in the, like the fifteenth, sixteenth century, even earlier than that, the Norsemen, and so forth.

    There is a willingness to go out to the unknown, to space that they’re ignorant about. I mean, the maps all had, at that time, in the early, early days, there be monsters. You know, there was a line drawn, and after that, no one knew what was there, but they, you know, guessed that there’d be monsters out there.

    I think managers, executives, but not them alone, really don’t like ambiguity, and I’ll comment on intelligence in a second. And, I don’t blame them. I don’t want to have something… We can all empathize with that. But if you’re not chasing curiosity into the unknown, if you’re not discovering what you don’t know, that is literally how you define the unknown, the lobster eye, for example, you’re gonna get stuck.

    And you’re just not gonna grow as a person or as a company. And I talk about it, my alternative to that was embracing ambiguity. That’s like, you know, embracing a leper. People wouldn’t– people were reluctant to do that. But it takes that kind of spirit to do all the other qualities in the, uh, of an open mind.

    AW: So I love that you re-framed or chose a term for this last quality of an open mind to make it sound more positive, like something we can strive for as opposed to something that we’re avoiding, right? Using a voyager outlook is something we would strive for versus we would avoid ambiguity. And you use the word spirit.

    So, back to something you said at the beginning, executives wanna be seen as intelligent, right? They wanna be seen as having insight, authority, and experience. And yet, at the same time, befriending ignorance, asking questions, chasing their curiosity, using panoramic thinking, and thinking like a voyager. Uh, this seems like it could be contradicting.

    I know it doesn’t have to be, but if, if you could share some, I think, advice, yes, Jerry, prescription for these leaders on how to think differently and benefit from this way of thinking in a way that isn’t gonna sacrifice their credibility. 

    GZ: You know, after I developed Z Met, I encountered or discovered why it works.

    It wasn’t beforehand. It’s, uh, even to this day, new things are coming to my mind to show that it has even more support as a basic method. But I, in moments of honesty, I, I didn’t know all that when I was, yeah, developing it. But one of the things that’s very important, every manager shares with all the staff that they work with, senior to them, junior to them, is that the mind works on the basis of analogy.

    And there are excellent treatises on this, you know, by really thoughtful people, that memory itself is organized analogically. We have memory files of potential analogous things to use when we encounter, uh, ambiguity, or we encounter something we don’t know, we can retrieve. What’s it like? I mean, that’s the first– You have three questions.

    What is it? What is it like? That’s when you begin to make progress. It’s maybe it’s like a lobster. I don’t know. Making that up. And then what of it? What do you do with it? But what’s it like? It’s a fundamental question when we’re making sense of a problem. Where else have we seen it? And so on. And I think that if a manager sort of not just worries about what something is and what do you do about it, but understands first what is it like, where else has this happened, they’ll come up with many more solutions or things to adapt or alter.

    And that’s where metaphor comes in, because metaphor is really the language of analogies, analogical thinking. And so I think they should leverage what they have naturally, which is the ability to think in terms of analogy. And a lot of problems will look a lot more trackable and solvable if they indulge in that.

    And that’s a kind of a natural thing, and they can leverage their colleagues and help them get them to participate. That’s a big lesson, and I think that intelligence is the ability to make sense of ambiguity. It’s not a paper-and-pencil test. It’s, uh, the ability to clarify what is amiss, you know, chaos. And using analogy is what a wise person does. 

    AW: So I’m trying to read the minds of the listeners here, and I can imagine they’re thinking that this is very compelling thesis, and I want to dare myself to think differently. So what are some specific, I was gonna say almost physical things? So asking questions seems like the low-hanging fruit.

    What are some things that they can do themselves, and also to encourage people in their organization so that they can really get some scale on the benefits of thinking differently? 

    GZ: I think I would resort to finding examples of serious play. A play gives everyone a degree of license that they don’t ordinarily have, and that’s very free, uh, and important, but is serious.

    You know, there’s a problem to be solved, and that’s where the clairvoyant and the wizard come in And I would ask first, I use those guys all the time, what would I have to fix? That’s the wizard. You know, if we went down this road, the clairvoyant is someone who sees the future. Okay, what do I anticipate is going to happen?

    And the two guys get together, people get together. There’s an issue of gender with that. I use it with my MBA class a lot. A clairvoyant apparently has feminine qualities and a wizard, masculine qualities. 

    AW: That’s also true of a lot of archetypes, right? 

    GZ: Uh, but I would, I would make serious use of those characters and other devices for serious play, ro- you know, role-playing.

    Humility, Courage, and Discipline: Final Lessons on Thinking Differently 

    AW: Okay. You know, I’m gonna try this even within Talk About Talk, a very small organization. I’m gonna try serious playfulness, assigning the wizard and the clairvoyant, and we’ll see what happens. I’ll report back to you. Can I ask you the three rapid-fire questions now, Sherry? 

    GZ: Okay. 

    AW: I know I’ve asked you these questions before in the past when I interviewed you. We’ll see if it’s changed. Question number one: Are you an introvert or an extrovert? 

    GZ: Uh, introvert. 

    AW: Do you know what you said one time when I asked you that question? You said, “Can I just be a vert?” Okay. You’re an introvert. 

    GZ: It shows you how, it shows you how retiring I am. 

    AW: Yeah. 

    GZ: Yeah. 

    AW: It’s supposed to be rapid fire, Andrea. Okay. Okay, question number two: What are your communication pet peeves? 

    GZ: A dry mouth, looking out at an audience if I’m the communicator. I, I really don’t like those situations. A third would be, I guess, I’m not very forgiving for someone who can’t hold my attention.

    So if I leave a speaking engagement, and I have a lot of ideas to pursue, it’s usually because I wasn’t paying attention or they didn’t hold my attention, not that they gave it to me, so that’s not a good sign. 

    AW: I remember, I know this is not very rapid fire, but I do remember in your office we were talking about how some of the academic presentations that you and I attended together weren’t always that interesting.

    You told me, or you encouraged me to watch their presentation techniques, their communication, uh, and maybe learn that if I wasn’t gonna learn the material that they were presenting. Okay, question number three: I’m really curious about this one, given how broadly and extensively you read. Is there a book that you’ve read or a podcast that you’ve listened to that you find yourself recommending a lot lately?

    GZ: Yes. There is. Ed Yong, and it’s all about other forms of life here on Earth and how amazingly sophisticated they are and how extraordinarily developed one or another is with various senses and other capacities, and it’s a very humbling read. I think humans are really pretty impoverished in a sensory sense compared to almost any of these creatures.

    He goes through spiders, frogs, and bats. It’s become a classic book, I think. 

    AW: I will definitely read it based on that recommendation, Sherry. And it reminds me of, I think, a theme of this conversation, which is really about humility. I’m curious if you agree with that, and maybe you can share your, your final thoughts with the Talk About Talk listeners about daring themselves to think differently.

    GZ: You’ll see in the book frequently I’ll mention together the need for humility. That is always the first one. The courage, courage is another one, and discipline. It’s hard work. It takes discipline. It requires being bold, you know, being censored in some sense in various ways, making other people uncomfortable, not deliberately, but just inadvertently.

    And humility, which is you have to see yourself as someone with so much to learn. There’s no space for arrogance. 

    AW: I love that. It’s a beautiful place to end, Gerald. Especially listeners know that I’m a huge fan of the power of three. So, in addition to all of the inspiring insights that you shared, I guess if we can all take away an even increased respect for humility, courage, and discipline, and doing our best to succeed on all of those dimensions. Thank you so much, Gerald. I really enjoyed this conversation

    The post Dare to THINK DIFFERENTLY with Harvard Professor Gerald Zaltman (ep. 213) appeared first on Talk About Talk.
  • Talk About Talk - Executive & Leadership Communication Skills

    The Top 7 Presentation Mistakes Leaders Make (ep. 212)

    2026-05-11 | 13 mins.
    Are your presentations always falling flat?

    I’m breaking down the 7 most common presentation mistakes leaders make and exactly what to do instead.

    Whether you’re presenting to your board, your team, or a room full of strangers, these mistakes are probably showing up in your work right now. The good news? Every single one of them is fixable.

    We cover everything from the prep mistakes that undermine your message before you even open your mouth, to the delivery habits that quietly erode your authority on stage. Including what to do when someone asks you a question you can’t answer.

    If you want to walk into your next presentation with more confidence, more clarity, and more impact, you need to avoid these mistakes.

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    TRANSCRIPTION

    Andrea Wojnicki:

    Your audience is probably full of busy people with many, many distractions in their heads. If you can get them to pay attention and internalize one main message, then that is a huge accomplishment. How are your presentation skills? In this episode, you’re going to learn the top seven presentation mistakes, and importantly, specific advice on how you can avoid or correct these mistakes so you can deliver truly impactful presentations at work.

    Let’s do this. Let’s talk about talk. 

    Welcome to the Talk About Talk podcast. My name is Dr. Andrea Wojnicki. Please call me Andrea. I’m an executive communication coach at Talk About Talk, where I coach ambitious leaders and aspiring leaders to communicate with confidence and credibility so you can achieve your career goals.

    You can learn more about what we do at Talk About Talk if you go to talkabouttalk.com. You’ll find plenty of free resources there, plus information about my keynote speaking, corporate workshops, small group master classes, online courses, and more. I also have a free biweekly email newsletter where you can sign up to get free communication skills coaching from me every two weeks in your inbox.

    Okay, let’s get into this.

    Mistakes #1 and #2: No Roadmap and No Audience Insight 

    The top seven presentation mistakes and how to correct these mistakes to ensure that you deliver impactful presentations at work. Mistake number one is not providing a roadmap. Have you ever been sitting in a meeting or maybe in an audience when someone stands up to give a presentation and they start talking, and you have absolutely no idea where they’re headed?

    That is what I’m talking about here. Big mistake. Have you ever pressed play on a podcast episode without knowing what it’s about? No way. Exactly. Instead, here’s what you should do. Start with the headline, then tell them what you’re gonna present. Here’s the thing about business communication that we all need to remember, and this goes beyond presentations.

    Even in things like commenting in a meeting or even writing emails, suspense is way overrated in business communication. You need to get to the point. You need to start with the headline. In the context of a presentation, provide a roadmap. For example, you could say, “I’m gonna summarize our Q2 financials and then highlight three key insights that we need to focus on to improve our results in Q3.”

    Or you could say something like, “I’m gonna share with you seven common presentation mistakes and tips for what you can do instead.” Do you see what I did there? Do you get the idea? Sharing your headline and then providing a roadmap helps your audience understand why they should pay attention. It also shows respect for your audience, which leads me to the second mistake.

    Mistake number two is not understanding your audience. By now, we all know that understanding your audience is critical to capturing their attention. Maybe you’re teaching a workshop, so you ask the workshop organizer, “Who’s gonna be in the audience? How many people will be in the room? What career stage are they at?

    Are they junior, mid-career, or are they senior leaders, or is it a mix? How old are they? Does this audience skew male or skew female, or is it mixed?” Here’s the thing about this list. These are demographics, and that’s table stakes. You need to go deep on your audience if you wanna make an impact. Do they care about your topic?

    How much do they know about your topic? What do they care about? The more you know about what they know and what they care about, the more your message will resonate. Beyond these psychographic dimensions, it’ll also help if you understand exactly what’s going on in the moment for these people in your audience.

    What time of day is your presentation? Are they hungry? Are they tired? Will they be rushing in after fighting in morning rush hour traffic? Or are you presenting at 11:30 AM, when all they can think about is what they’re having for lunch? The other question is, who’s presenting before you, and what’s happening after your time on the agenda?

    You get the idea. The more you understand about your audience, yes, their demographics, but also what they know, what they care about, and how they’re feeling in the context of your presentation, this will all help you immensely. Okay. So we’ve covered mistake number one, not providing a roadmap or context for your audience, and mistake number two, not understanding your audience.

    Mistakes #3 and #4: Trying to Say Too Much and Being Generic 

    Mistake number three is trying to say too much. Instead, you need to focus. Focus on one key point. Your audience is probably full of busy people with many, many distractions in their heads. If you can get them to pay attention and internalize one main message, then that is a huge accomplishment. So ask yourself, “What’s my one main point here?”

    And then focus all your content around that one point. This is also a great way to help you recover if you lose your place in the presentation. Just remind yourself of your one main point. And if you happen to be one of those people who tends to ramble on and go off topic, I have an insight to share with you.

    In my experience, folks who ramble and go off topic are typically very generous They’re the ones who want their audience to know everything that’s going on inside their head, and truly, this generosity is a lovely motivation. But if you really want to be a generous presenter, you do the work of focusing your main message and the main learning instead of imposing that work on your audience. That is how you make an impact. 

    Okay, moving along. Mistake number four is being generic. Think of this mistake as sharing the presentation that anyone could give. Here’s the test. Could your presentation be delivered by anyone if they had the script? If yes, you need to personalize it. You need to customize the content so that you are the only one who could give this presentation, or at least you’re the one who could best deliver it.

    Here’s your question: What insight or perspective can I uniquely share here? Most of the folks that I coach who are preparing for significant presentations haven’t even thought of this before, but this insight can truly take your presentation to the next level. Ask yourself, “What can only I add to this topic or this presentation that no one else can?”

    Make it personal. When you customize your talk in this way, you’re actually accomplishing two things. One, you’re making it more interesting and impactful, and two, you’re also gonna boost your confidence. Okay, moving on. We’ve covered four mistakes so far. The first mistake is not providing a roadmap. The second mistake is not understanding your audience.

    The third mistake is trying to say too much or not focusing your point. The fourth mistake is being generic and not customizing or personalizing your presentation. 

    Mistakes #5 and #6: Reading Your Script and Going Overtime 

    Mistake number five is reading. Yes, as in reading your script. This is a very easy one to fix. Never ever under any circumstances do you bring your script on stage.

    Okay, maybe if you’re a celebrity presenter or a politician and you’re delivering an important speech, and you have two teleprompters, but otherwise, do not bring your script on stage. Why? Because in all likelihood, you’re gonna end up reading it. Depending on the context, you can certainly bring up a note card that outlines your main points in case you lose your place, but do not read your typed-out script, and don’t bring it on stage with you.

    And related to this point, do not read your slides. Got it? No scripts on stage. Next mistake. Mistake number six is going into overtime. If you’re giving a forty-five-minute speech, you need to rehearse it until you can nail it in forty-four minutes. If you’re delivering a TED Talk, you’ve got exactly eighteen minutes.

    Going over time is disrespectful, and it implies lack of preparation. Back to my point about generosity. It might be the case that you’re just trying to be generous and share as much information as you can, but that’s no excuse here. You need to be focused, and you need to respect the timeline. A few months ago, I was asked to deliver a keynote at a conference, and I was given twenty minutes to deliver what the organizers had seen me deliver previously in one hour.

    So I focused on the script, and I practiced it beginning to end. The first time it took forty minutes. The second time it took thirty minutes. And the third time it was just under twenty minutes. I knew exactly what I could say and what I needed to cut. And when I went on stage, guess what happened? Muscle memory kicked in, and I was able to deliver it within the short twenty minutes. Do not go into overtime. 

    Mistake #7 and Final Recap: Navigating Q&A with Confidence 

    Now, the last common mistake that people make when they’re delivering presentations is in the context of the Q&A. This is the question and answer period that sometimes happens at the end. What do you do when someone asks you a question, and you don’t have an answer? The common advice here is to respectfully say, “I don’t know, but I’ll get back to you.”

    And here’s the thing: that’s fine, but I have a much better suggestion. Before you get out on stage or in front of the room, remind yourself of your expertise. You do not know everything, but you do have unique insights and experiences. You do have unique and valuable knowledge and expertise. It’s inevitable that someone will ask you a question that you don’t have an answer for.

    Instead of responding with the cliché, “I’ll look into it and get back to you,” we hear this all the time, right? Consider this instead to be your chance to reinforce your unique expertise or your personal brand. Instead, try something like, “That is an insightful question, something I haven’t considered before.

    Based on my expertise, based on what I do know, here’s what I’d say.” And then you tell them, based on your experience and your expertise, what your opinion is or what your perspective is. And depending on the context, you might also follow up with, “And I’m gonna do some research and find the answer to this question and confirm with you as soon as possible.”

    But sometimes your perspective on something, given your unique experience and expertise, is all you need. Okay. That’s it. Those are the seven common mistakes that I see people making when they’re preparing and delivering impactful presentations. You may have noticed that the first four mistakes, numbers one through four, are all related to preparation, things that you can fix when you’re preparing, and number five, six, and seven are about your delivery. Okay, so you’re planning your presentation.

    Mistake number one is not providing a roadmap at the beginning for your audience, not telling them why they should pay attention. Mistake number two is not understanding your audience in depth, not going beyond simple demographics. Number three is not focusing your main point, not being generous by doing the hard work yourself, of clarifying your main point instead of imposing that work on your audience.

    Number four is not customizing or personalizing your presentation. In other words, being generic. Now you’re on stage. You’re delivering the presentation. Mistake number five is reading your script. Do not bring your script on stage. Number six is going into overtime, not respecting others’ time. And number seven is handling tough questions with, “I’ll find an answer and get back to you,” not grounding your answer in your unique expertise and experience.

    You can find a summary of these seven mistakes on your device in the show notes for this episode. Take a look and review them there. And whatever platform you’re listening on, I encourage you to hit subscribe so you can continue to improve your communication skills. Thank you for listening to Talk About Talk, and talk soon.

    The post The Top 7 Presentation Mistakes Leaders Make (ep. 212) appeared first on Talk About Talk.
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About Talk About Talk - Executive & Leadership Communication Skills
Ready to improve your communication skills? Dr. Andrea Wojnicki is a Harvard-educated executive communication coach whose research focuses on interpersonal communication and consumer psychology. Learn the communication mindsets and tactics that will help you accelerate your career trajectory. Based on her research and guest interviews, Andrea will coach you on topics including: • overcoming imposter syndrome & communicating with confidence • developing executive presence & leadership skills • using AI to help your communication • communicating with precision • personal branding • storytelling • how to Introduce yourself and more! Focusing on your COMMUNICATION SKILLS means elevating your confidence, your clarity, your credibility, and ultimately your impact. Subscribe to the Talk About Talk podcast and don’t forget to sign up for the free communication skills newsletter – it’s free communication skills coaching in your email inbox!
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