Behind the Craft

Jenny is the head of design for Claude. She gave me a rare inside look at how Anthropic operates — including how she uses Cowork to design and build products and the real story behind how Cowork was built. Anthropic is shipping new features almost everyday and it was fascinating to see how they do it.

Jenny and I talked about:
(00:00) How design work has changed at Anthropic
(04:30) "My secret is that I actually use Co-work for most things now"
(05:19) Cowork demo: From messy user feedback into product insights
(14:41) "Every Monday Cowork gives me 3 vetted product ideas"
(23:09) The real story behind Cowork's development (10 days?)
(27:18) Exclusive look: Cowork prototypes that didn't ship
(34:01) How product planning works at Anthropic
(38:10) "If you feel like the ground is shifting, it's because it is."

Thanks to our sponsors:
Linear: AI agents for modern teams https://linear.app/behind-the-craft
Granola: AI meeting notes that don't suck https://granola.ai/peter
Replit: From 0 to full stack app in 2 min https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang

📌 Get the takeaways: https://creatoreconomy.so/p/inside-anthropic-claude-cowork-tutorial-jenny-wen

Where to find Jenny:
X: https://x.com/jenny_wen
Website: https://jennywen.ca/

Subscribe to this channel - more interviews coming soon!

Felix is an expert at using Claude Code and Figma MCP to design and build apps. Watch as he demos how you can build apps that look exactly like their Figma designs, build a game from a FigJam flow cart, and convert code back to Figma components that you can tweak.

Felix and I talked about:
(00:00) 3 products Felix designed and built in Claude Code
(06:36) Building an animated world map from a screenshot
(7:50) Felix's app that analyzes how good your landing page is
(13:17) Demo: Figma design to working website in 15 min
(23:07) Demo: FigJam flowchart to a working game
(31:30) A UX reviewer skill for design feedback
(40:19) How to export code back to Figma as editable designs
(45:10) Why most designers aren't adapting fast enough

Thanks to our sponsors:
Linear: The AI agent platform for modern teams https://linear.app/behind-the-craft
Granola: The AI meeting notes app that saves you hours. https://granola.ai/peter
Replit: From 0 to full stack app in 2 min https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang

Get the takeaways: https://creatoreconomy.so/p/master-claude-code-figma-mcp-for-design-felix-lee

Where to find Felix:
X: https://x.com/felixleezd
Website: https://adplist.org/

📌 Subscribe to this channel - more interviews coming soon!

Geoff is the CPO of Ramp and runs one of the most AI-native orgs I’ve seen. He showed me an amazing Claude Code PM skill that his team uses to go from idea to product and shared live demos of Ramp’s internal AI agents for customer research, data analysis, and more. Geoff also shared 5 specific tactics Ramp followed to go from barely anyone using AI to non-engineers shipping production code.

Geoff and I talked about:
(00:00) "If you're not using Claude Code, you're probably underperforming"
(04:45) Voice of customer agent (demo): 8 days of research in 8 minutes
(07:57) Analyst agent (demo): Get insights and pull data using English
(13:08) The best Claude Code PM skill I've ever seen
(15:20) "50% of Ramp's code is written AI. It'll probably be 80% soon."
(16:38) Inspect agent (demo): Building a production feature in 5 min
(28:21) The two directions the PM role is splitting into
(34:05) Ramp's L0-L3 framework for getting every employee to build with AI
(36:36) The AI interview question Ramp asks every PM candidate
(39:15) "Management is probably dead...optimize to be the best builder in the world."

Thanks to our sponsors:
Linear: The AI agent platform for modern teams https://linear.app/behind-the-craft
Granola: The AI meeting notes app that saves you hours. https://granola.ai/peter
Replit: From 0 to full stack app in 2 min https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang

Get the takeaways and the PM skill: https://creatoreconomy.so/p/inside-ramp-the-32b-company-ai-agents-geoff-charles

Where to find Geoff:
X: https://x.com/geoffintech
Website: https://ramp.com/📌 Subscribe to this channel – more interviews coming soon!

Tom is the CEO of Pencil, one of the coolest AI design tools that I’ve ever tried. Watching 6 AI agents design a beautiful app in real-time will genuinely blow your mind. Tom showed me how it all works under the hood (a simple JSON file?!) and how you can use Pencil to design right where you code in Cursor, Claude Code, and more.

Tom and I talked about:
(00:00) Watch 6 AI agents design an app together
(03:09) Demo: Designing a travel app with an AI agent swarm
(08:20) Redesigning screens in different styles on the fly
(13:20) The Pencil extension that turns Cursor into a design tool
(15:07) One prompt to go from visual design to React website
(19:00) Using design systems to keep your AI output consistent
(22:02) From side project to 100K users in 8 weeks
(27:44) Why vibe coding reminds Tom of the Flash era
(30:05) Humanizing AI with cursors, craft, and personality

Thanks to our sponsors:
Linear: The AI agent platform for modern teams https://linear.app/behind-the-craft
Granola: The AI meeting notes app that saves you hours. https://granola.ai/peter
Replit: From 0 to full stack app in 2 min https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang

Get the takeaways: https://creatoreconomy.so/p/i-watched-6-ai-agents-design-an-app-in-real-time-tom-krchaWhere to find Tom:
X: https://x.com/tomkrcha
Website: https://www.pencil.dev/Subscribe to this channel - more interviews coming soon!

Carl has gone deeper on Claude Code than any product leader that I know. He showed me exactly how to connect Claude Code to Google Workspace, Slack, Reddit, and Linear to get work done without opening any of these other apps. Watch as he demos how to prep for meetings, update tickets, and post Slack updates all from the terminal.

Carl and I talked about:(00:00) Why you should connect Claude Code to your apps
(02:01) Google Workspace: Using Claude to prep for meetings
(09:35) Linear: Creating tickets from PRD
(13:16) Slack: Sharing status updates from terminal
(20:04) Reddit: Monitoring subreddit discussions
(21:47) The daily-standup command that pulls from multiple tools
(25:08) The folder setup Carl uses for his Claude Code OS
(33:36) The consult-the-council skill that works with multiple AI agents
(35:50) How to get Claude Code to generate system design diagrams

Thanks to our sponsors:
Linear: The AI agent platform for modern teams https://linear.app/behind-the-craft
Granola: The AI meeting notes app that saves you hours. https://granola.ai/peter
Replit: From 0 to full-stack app in 2 min https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang

Get the takeaways: https://creatoreconomy.so/p/connect-claude-code-to-google-slack-reddit-carl-vellotti

Where to find Carl:
X: https://x.com/carlvellotti
Website: https://ccforpms.com/
GitHub: https://github.com/carlvellotti/carls-product-os

Subscribe to this channel – more interviews coming soon!