Produce Talks

Sustainability does not happen in isolation. In this episode of Produce Talks podcast sponsored by Fyffes, CPMA’s Daniel Duguay sits down with Tracy Shinners-Carnelley from Peak of the Market to explore why a whole-of-supply-chain approach is essential to delivering meaningful sustainability outcomes in Canada’s fresh produce sector.
Tracy discusses how decisions related to packaging, logistics, food loss and waste, and operations can have significant impacts on both environmental performance and economic viability, and why these considerations must be evaluated together rather than in silos.

The emergence of social media platforms has changed the way brands market themselves and influencers play a major role in this. So how can produce companies leverage influencers to differentiate their products, build brand trust and drive sales?

In this episode of Produce Talks podcast featuring a CPMA 2026 Learning Lounge session, Crystal MacKay of Loft 32 (moderator); Andrew George, EarthFresh Farms; Randi Church, Windset Farms and Amanda Knauff, Taylor Farms explore the development of personal brand, its significance in your professional path and how to identify and fix any pitfalls along the way.

With the continuing undercurrent of consumer concerns around product origin, cost, and more, retailers need to find the balance between maintaining the product availability (and price) Canadians expect and adjusting to shifting trade realities. Add to this a supply chain with a new Code of Conduct, and challenges in production costs that also impact product availability.  So what is at the forefront of Canadian procurement focus? In this episode of Produce Talks podcast, a panel featuring Canadian retailers discuss what 2026 and beyond, looks like in stores.

This episode features a CPMA 2026 Learning Lounge session where industry leaders explored the use of AI in Agriculture, opportunities and the potential pitfalls. 

 

Moderator: Steve Roosdahl – BC Fresh

Speakers:   Stewart Lepage – Oppy, Justine Taylor – Topline Farms, Mike Meinhardt – Clarifresh, Tim Raiswell – Oxrow.ai, Alexandre Carvalho –  BloomIQ