Welcome back to Barn Talk! In today’s episode, hosts Tork and Sawyer sit down for another candid, insightful conversation, this time with David Newman, a true leader in the U.S. pork industry and the current CEO of the National Pork Board. From his roots as a fourth-generation pig farmer to guiding national marketing strategies on behalf of 60,000 pork producers, David Newman brings a unique perspective straddling both boots-on-the-ground agriculture and big-picture industry leadership.
Together, they dig into the major shifts that pork producers have seen in the last year, from resilient domestic demand and record-setting exports, to the evolving challenges around labor, health, and new opportunities in international markets. Listen in as David Newman shares his personal backstory—growing up on a diversified family farm, weathering years of ups and downs, and the grit it takes to innovate and adapt in modern agriculture. Plus, the trio explores the future of pork: innovations in product cuts, shifting consumer tastes, and how pork’s affordability and versatility are creating the biggest opportunities in decades for producers at every scale.
If you've ever wondered what it takes to transition from farm life to high-level leadership, how small-town innovation can change an entire industry, or what the future holds for one of America’s cornerstone proteins, this episode is for you.
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00:00 "Support and Share Barn Talk"
09:15 "Pork: The Time Is Now"
15:25 "Pork Board's Strategic Success"
16:33 "Boosting Pork Demand Together"
21:47 "Pork Campaign Targets Hispanics"
28:58 "Life in the Hog Business"
33:33 Rise and Shift of Hog Farming
39:47 "Lessons, Tenacity, and Opportunity"
44:08 Agricultural Financing and Risk Management
51:07 Workaholic Leader Shares Leadership Insight
57:16 PRRS: A Growing Swine Challenge
01:04:18 Future of Labor in Food Industry
01:10:34 Global Agriculture Shifts and Pricing
01:13:24 Global Protein Demand and Emerging Markets
01:17:13 Brazil's Pork Export Expansion
01:22:19 Global Pork Industry Insights
01:32:34 "Legacy of Patrick Fleming"
01:34:21 "Busyness, Strategy, and Vision"
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