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• Unlearn junk marketing, build a dynasty | Gary Vaynerchuk for Big Think+

  **Gary Vaynerchuk on Marketing & Business Strategy** 📈 - **Missing the mark**: Many businesses fail because they fail to connect with the right audience. 🚫 - **Marketing should care**: Companies often neglect to respect consumers' time. Good marketing connects with the audience by being enjoyable. 🎯 - **Empathy-driven advertising**: When brands show empathy, they create better ads that resonate. 🤝 - **Strategy 101**: Listen first, then act. Social media provides unparalleled insights into consumer needs. 🧠 - **Innovation in simplicity**: Great businesses solve problems people are already complaining about (like drive-throughs in fast food). 🍔 - **Storytelling evolution**: Storytelling today is fast and personal. Everyone can now share their stories, thanks to platforms like YouTube, Instagram, and TikTok. 📱 - **The patience paradox**: Patience is crucial for long-term success. It's not complacency but strategic pacing to avoid failure. ⏳ - **Brand success measured by results**: Brands should focus on long-term results—spending less on ads and seeing higher sales as the brand grows. 📊 - **Legacy mindset**: Think long-term. Building a meaningful brand leads to sustained success and legacy, rather than quick wins. 🌱 Key takeaway: **Patience + Empathy = Sustainable Success** 🏆 Folllow this Podcast for daily Episodes ---------------------10:23-26 --------------------------------- Learn more about your ad choices. Visit megaphone.fm/adchoices

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• Only high performers pass this kind of job interview | Tyler Cowen

  Here’s what job interviewers are testing you for, according to economist Tyler Cowen. Economist Tyler Cowen argues that traditional interview methods are not effective in identifying the best candidates for a job, especially in creative roles. Candidates who are well-prepared often pass these interviews, but this only tests their preparation and not their abilities. To identify the best candidates, Cowen suggests that interviewers focus on being authentic and spontaneous in their interactions with candidates, instead of relying on pre-written questions. The interviewer should be trustworthy, Cowen argues, as it helps them to better evaluate the candidate's authenticity. Ultimately, allocating talent in better ways can contribute to economic growth, and a more thoughtful approach to interviews can help identify more talented individuals and elevate them to greater opportunities. ---------------------------------------------------------------------------------- About Tyler Cowen: Tyler is the Holbert L. Harris Chair of Economics at George Mason University and serves as chairman and general director of the Mercatus Center at George Mason University. He is co-author of the popular economics blog Marginal Revolution and co-founder of the online educational platform Marginal Revolution University. Tyler also writes a column for Bloomberg View, and he has contributed to The Wall Street Journal and Money. In 2011, Bloomberg Businessweek profiled Tyler as “America’s Hottest Economist” after his e-book, The Great Stagnation, appeared twice on The New York Times e-book bestseller list. He graduated from George Mason University with a bachelor's degree in economics and earned a Ph.D. in economics from Harvard University. He also runs a podcast series called Conversations with Tyler. His latest book Talent: How to Identify Energizers, Creatives and Winners Around the World is co-authored with venture capitalist Daniel Gross. ---------------------------------------------------------------------------------- Learn more about your ad choices. Visit megaphone.fm/adchoices

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• Where did our universe come from? | Ethan Siegel: Full Interview

  "Asking the question of, "Where did the entire universe come from?" is no longer a question for poets and theologians and philosophers. This is a question for scientists, and we have some amazing scientific answers to this question." Chapters For Easier Navigation:- 00:00:00 The origins of the universe 00:00:19 Why did you become a science communicator? 00:05:39 What are the origins of the Big Bang theory? 00:23:13 What is the difference between, “Singularity” and “Hot Big Bang’? 00:27:38 What are the three big predictions of the Hot Big Bang? 00:35:41 How was the cosmic inflation theory discovered? 00:40:09 What is cosmic inflation? 00:51:09 How can we test cosmic inflation? 01:08:34 Is there a multiverse? 01:37:56 How will the universe end? 01:52:56 What was it like when the first stars began to shine? 01:55:51 What was it like when life first became possible? 01:58:22 How are super massive black holes formed? 02:01:00 When will the last star die? 02:06:14 How does the James Webb Space Telescope change our understanding of space? 02:15:56 When will the next generation of telescopes be built? About Ethan Siegel: Ethan Siegel is a Ph.D. Astrophysicist and author of "Starts with a Bang!" He is a science communicator, who professes physics and astronomy at various colleges. He has won numerous awards for science writing since 2008 for his blog, including the award for best science blog by the Institute of Physics. His three books "Treknology: The Science of Star Trek from Tricorders to Warp Drive," "Beyond the Galaxy: How humanity looked beyond our Milky Way and discovered the entire Universe," and "Infinite Cosmos: Visions From the James Webb Space Telescope" are available for purchase at Amazon. Follow him on X @startswithabang. Folllow this Podcast for daily Episodes ----------------------------------10:23-26 --------------------------------- Learn more about your ad choices. Visit megaphone.fm/adchoices

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• Change bad spending habits in 5 steps | Your Brain on Money

  Addicted to spending money you want to save? Here’s how to stop. About 40% of the things you do each day are habits. Because we don't maintain conscious control over our habits, bad ones can be hard to break. Habits are a way for our brain to utilize fewer resources to accomplish a task that we perform repetitively. Many of our financial decisions are based on habits. So, to make better financial decisions, we need to cultivate good habits. 0:00 Making your habits visible to you 1:22 The neuroscience of habits 3:13 What bad and good habits do people have? 4:43 5 specific actions to build better habits Learn more about your ad choices. Visit megaphone.fm/adchoices

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• The neuroscience of extremes: Ruthless psychopathy to extraordinary generosity | Abigail Marsh

  “There's a very pervasive belief that human nature is fundamentally selfish, but I know for a fact that that can't be true in part because my life was saved by a stranger a long time ago when I was 19.” Is it possible that kindness and cruelty aren’t opposites, but points along the same spectrum of human nature? Neuroscientist Abigail Marsh has spent decades studying what she calls the “caring continuum:” A range that runs from extreme altruists to individuals with psychopathy who feel little or no concern for others. Marsh challenges the widespread belief that humans are fundamentally selfish, showing instead how neuroscience, psychology, and everyday observation tell a more complex story. 00:00:00 What draws you to this field of research?   00:00:31 Are humans fundamentally selfish?  00:03:06 How do you define psychopathy? 00:04:13 What does research reveal about psychopathy?  00:18:05 What distinguishes sociopaths from psychopaths?  00:23:23 What myths surround psychopathy?  00:25:29 What are some treatments for psychopathy? 00:28:35 What is “The Mask of Sanity”?  00:29:30 What behaviors signal potential psychopathy?   00:36:36 Why are people drawn in by those with psychopathy?  00:39:12 What traits are common among those with psychopathy?  00:47:57 Is psychopathy genetic?  00:59:35 What traits characterize altruistic individuals?  01:00:21 What defines extreme altruism?  01:03:06 Are humans an altruistic species?  01:07:59 What are pop culture examples of altruism? 01:11:05 Is genuine altruism possible?  01:15:06 What’s your take on effective altruism?  01:16:51 Can I assess my spot on the psychopathy-altruism spectrum? 01:22:32 What does research say about boosting altruism? ---------------------------------------------------------------------------------- About Abigail Marsh: Abigail Marsh is a Professor in the Department of Psychology and the Interdisciplinary Neuroscience Program at Georgetown University. She received her PhD in Social Psychology from Harvard University in 2004. ----------------------------------10:23-26 --------------------------------- Learn more about your ad choices. Visit megaphone.fm/adchoices

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