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Forward One Podcast

Paul Morris & Josh Spitzen
Forward One Podcast
Latest episode

59 episodes

  • Forward One Podcast

    The Smartest Man in Real Estate: Part 2

    2026-10-01 | 43 mins.
    Welcome back to a conversation so full of real estate wisdom, it had to be in two parts! JJ Wallack is not just a guest; he’s a real estate guru with years of experience and a wealth of knowledge. From understanding the market dynamics to mastering the language of real estate, JJ shares invaluable insights that can make or break a deal. We discuss the importance of knowing the absorption rate, average days on market, and how to effectively represent both buyers and sellers. JJ emphasizes the need for agents to be proactive, especially when it comes to financing and insurance, which can often be the hurdles in closing a deal. He also shares personal stories that highlight the significance of building rapport with clients and understanding their needs. If you’re in the real estate business or looking to buy or sell a property, this episode is packed with tips that can elevate your game. Tune in and learn how to navigate the complexities of real estate with confidence and expertise!

    Connect with Forward One Podcast

    Instagram: https://www.instagram.com/forwardonemedia 

    TikTok: https://www.tiktok.com/@itspaulmarkmorris 

    Facebook: https://www.facebook.com/paulmarkmorris

    Connect with J.J. Wallack

    Instagram: https://instagram.com/jjwallack

    https://jjwallack.com

    Presented by Forward One Real Estate 

    Instagram: https://www.instagram.com/forwardonerealestate 

    https://forwardone.com/
    00:00:01 - Introduction and Meet JJ
    00:00:48 - Know the Market and How Buyers Qualify
    00:03:52 - Anticipate Financing and Insurance Hurdles
    00:08:46 - What Makes a Successful Agent
    00:10:40 - A Mindset Lesson That Changed an Agent’s Life
    00:15:33 - Follow the Playbook, Then Find Your Strengths
    00:19:06 - Prepare for a Listing Presentation
    00:21:18 - Market a Listing and Create Buyer Urgency
    00:26:09 - Present the Home at Its Best
    00:28:43 - Working With Non-Exclusive Buyers
    00:31:18 - Compete for Listings Through Agent Relationships
    00:34:44 - Tell the Seller’s Story in Their Own Words
    00:37:44 - Make Negotiation Part of the Listing Presentation
    00:41:34 - Personal Reflections and Closing Questions
  • Forward One Podcast

    The Smartest Man in Real Estate: Part 1

    2026-09-24 | 44 mins.
    Welcome to the Forward One Podcast! For Part 1 of this masterclass conversation, Paul and Josh had the pleasure of chatting with J.J. Wallack, whom they consider the smartest man in real estate. With years of experience and a wealth of knowledge, J.J. shares his journey from tech to real estate and the lessons he's learned along the way. He emphasizes the importance of relationships in this business and how they can lead to success. J.J. also discusses the common pitfalls new agents face and why consistency is key too thriving in real estate. Whether you're a seasoned pro or just starting out, J.J.’s expertise will inspire you to take your career to the next level. Don't miss out on this opportunity to learn from one of the best in the industry!
    Connect with Forward One Podcast

    YouTube: www.youtube.com/@forwardonepodcast 

    Instagram: https://www.instagram.com/forwardonemedia 

    TikTok: https://www.tiktok.com/@itspaulmarkmorris 

    Facebook: https://www.facebook.com/paulmarkmorris

    Connect with J.J. Wallack

    Instagram: https://instagram.com/jjwallack

    https://jjwallack.com

    Presented by Forward One Real Estate 

    Instagram: https://www.instagram.com/forwardonerealestate 

    https://forwardone.com/

    Timestamps

    00:00:13 - J.J’s Background and Shift to Real Estate
    00:03:55 - Entering Beverly Hills Real Estate Market
    00:05:14 - Importance of Relationships in Real Estate
    00:07:23 - Knowledge and Application in Real Estate
    00:11:04 - Lead Generation Strategies
    00:15:55 - Overcoming Objections and Building Confidence
    00:22:31 - Team Dynamics and Asking for Business
    00:23:11 - Market Knowledge and Listing Presentations
    00:31:14 - Market Variability and Micro Markets
    00:35:18 - Importance of Mentoring and Coaching in Real Estate
    00:40:24 - Consistency and Success in Real Estate
    00:43:05 - Educator's Heart in Coaching and Teaching
  • Forward One Podcast

    Body Language and Sales Psychology as Deal Generators

    2026-09-17 | 54 mins.
    Welcome to the Forward One Podcast! 
    This week, Paul Morris and Josh Spitzen welcome the incredible story and real estate know-how of Kevin DaSilva. Kevin shares his unique journey into real estate, which began over 12 years ago when a friend's encouragement led him away from a career in accounting. From door knocking to mastering cold calling, Kevin reveals the strategies that helped him become a local expert in his market. He emphasizes the importance of focusing on a smaller area to build credibility and gain traction, a lesson he learned the hard way. If you're looking to elevate your real estate game or simply want to learn from someone who has navigated the ups and downs of the industry, this episode is packed with actionable advice and inspiration. Tune in to discover how you can unlock your potential in real estate and avoid common pitfalls. Don't miss out on Kevin's wealth of knowledge and experience!
    Connect with Forward One Podcast

    YouTube: www.youtube.com/@forwardonepodcast 

    Instagram: https://www.instagram.com/forwardonemedia 

    TikTok: https://www.tiktok.com/@itspaulmarkmorris 

    Facebook: https://www.facebook.com/paulmarkmorris

    Connect with Kevin DaSilva

    Instagram: https://www.instagram.com/kevindasilvagroup

    https://www.kevindasilvagroup.com/

    Presented by Forward One Real Estate 

    Instagram: https://www.instagram.com/forwardonerealestate 

    https://forwardone.com/

    Timestamps

    00:00:01 - Meet Kevin DaSilva and His Path into Real Estate
    00:02:28 - Starting Small and Dominating a Local Farm
    00:05:37 - Modern Prospecting and the Door-Knocking Script
    00:10:11 - Ice Cream Open Houses That Generate Clients
    00:11:21 - Intentional Language, NLP, and Sales Psychology
    00:12:58 - The Body Language Behind Effective Door Knocking
    00:15:28 - Equity Reports as a Lead-Generation Pillar
    00:18:46 - The Equity Report Texting Script
    00:24:20 - Turning Equity Reports into Listings
    00:28:03 - The CRM and Technology Stack
    00:30:27 - HomeBot, Fellow, and Home Valuation Landing Pages
    00:39:17 - Preparing Accurate, Hyperlocal Equity Reports
    00:42:08 - Golden Questions That Reveal Seller Motivation
    00:44:41 - Why Automated Valuations Miss Critical Nuances
    00:48:07 - Micro Market Reports as a Low-Friction Touchpoint
    00:51:53 - Kevin's Accomplishments, Values, and Inspirations
  • Forward One Podcast

    Realtor Collaboration, Client Authenticity, and Other Non-Negotiables for Leslie Romenesko

    2026-09-10 | 1h 4 mins.
    Paul and Josh welcome a dear friend and dynamite realtor, Leslie Romenesko. Leslie shares her inspiring journey from a childhood spent in her father's appraisal office to becoming a top-producing real estate agent in Los Angeles. She emphasizes the importance of building strong relationships with clients and fellow agents, and how treating others with kindness can lead to success in the industry. Leslie also discusses her unique approach to client interactions, focusing on understanding their needs and providing tailored solutions. With a mix of personal anecdotes and professional insights, this episode is packed with valuable lessons for anyone looking to thrive in real estate.
    #realestate #podcast #success #networking #inspiration #realestatepodcast
    Connect with Forward One Podcast

    YouTube: www.youtube.com/@forwardonepodcast 

    Instagram: https://www.instagram.com/forwardonemedia 

    TikTok: https://www.tiktok.com/@itspaulmarkmorris 

    Facebook: https://www.facebook.com/paulmarkmorris

    Connect with Leslie Romenesko

    Instagram: https://www.instagram.com/leslielahomes/

    Presented by Forward One Real Estate 

    Instagram: https://www.instagram.com/forwardonerealestate 

    https://forwardone.com/
    Timestamps

    00:00:05 - Meet Leslie Romenesko
    00:00:54 - Why Realtor Relationships Matter
    00:05:00 - From Film School to Los Angeles Real Estate
    00:07:50 - The First Deal and Building a Business
    00:11:11 - Preparation, Persistence, and Believing in Yourself
    00:20:51 - Measuring Success and Setting Goals
    00:25:02 - A Quality-Over-Quantity Business Model
    00:26:04 - Building the Right Support Team
    00:31:43 - Building a Client Base From Zero
    00:42:01 - Turning Open Houses Into Opportunities
    00:42:55 - The Best CRM Is the One You Use
    00:46:36 - Authentic Follow-Up Without Rigid Scripts
    00:51:56 - Taking Action, Getting Feedback, and Adapting
    00:55:15 - A Client-Centered Listing Presentation
    00:58:19 - Listen More and Keep Meetings Short
    01:02:14 - Personal Values, Happiness, and Family
    01:03:32 - Courage, Community, and Let's Go
  • Forward One Podcast

    From Dog Walker to $600 Million in Sales

    2026-08-31 | 46 mins.
    An enlightening conversation with Neyshia Go, a remarkable real estate leader who has built an impressive career from the ground up. Neyshia  shares her story of how she landed her first job in real estate, the challenges she faced, and the strategies she employed to close over 200 real estate deals. Neyshia shares valuable insights on working with developers, understanding market trends, and creating a bespoke marketing strategy for each property.

    Connect with Forward One Podcast

    YouTube: www.youtube.com/@forwardonepodcast 

    Instagram: https://www.instagram.com/forwardonemedia 

    TikTok: https://www.tiktok.com/@itspaulmarkmorris 

    Facebook: https://www.facebook.com/paulmarkmorris 

    Connect with Neyshia Go

    Instagram: https://www.instagram.com/neyshiago

    https://neyshiago.com/

    Presented by Forward One Real Estate 

    Instagram: https://www.instagram.com/forwardonerealestate 

    https://forwardone.com/ 

    Timestamps

    00:00:01 - Introduction and Neyshia’s Path into Real Estate
    00:03:41 - Building a Business from Scratch
    00:06:56 - Why Development Became the Goal
    00:10:04 - Creating Lasting Value for Developers
    00:11:37 - How to Define and Underwrite a Developer's Buy Box
    00:15:07 - Back-of-the-Napkin Deal Analysis
    00:20:58 - Why Environment and Proximity Matter
    00:23:45 - Turning Proximity into Early Listings
    00:25:50 - Pairing New-Agent Hustle with Experience
    00:29:34 - Leaving a Long-Term Partnership
    00:30:30 - Choosing Sotheby's and Building a Boutique Team
    00:32:34 - Maintaining Standards Through Compensation and Training
    00:36:14 - Small-Team Production and Quality Over Quantity
    00:38:36 - Investing in Leverage and Valuing Your Time
    00:39:53 - Bespoke Marketing for Every Luxury Listing
    00:44:11 - Personal Reflections and Rapid-Fire Questions
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About Forward One Podcast
Welcome to the Forward One Podcast, where top realtors come to sharpen their edge and out-close the competition every single time. Hosted by Paul Morris, New York Times best-selling author and CEO of Keller Williams Forward Living and founder of Forward One Estates, and Josh Spitzen, CEO of Keller Williams Beverly Hills and co-founder of Forward One Estates, this podcast brings you insider knowledge from some of the biggest names in real estate. Each episode features top-producing agents, marketing experts, and industry leaders who share their strategies, success stories, and game-changing insights. If you’re a realtor looking to level up, the Forward One Podcast is your secret weapon. Tune in, take notes, and ignite your real estate success. Stay ahead. Stay Forward.
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