In Proximity

Essential filmmaking advice from industry pros: writer/director Justin Tipping breaks down the Tagalog needle drop in the Jordan Peele-produced sports horror film HIM and how Busta Rhymes' "Gimmie Some More" and Alfred Hitchcock's PSYCHO inspired the score (featuring "AIGHT?" by Carl Angelo and music by composer Bobby Krlic); EYES OF WAKANDA creator/director Todd Harris explains why directors should touch multiple departments; and SUPERGIRL actor, writer, and producer Azie Tesfai reveals how a bad audition made her better.
Learn more and read the transcript at ProximityMedia.com
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IN PROXIMITY IS A PRODUCTION OF PROXIMITY MEDIA
Host, Director, Producer: Paola Mardo
Executive Producers: Ryan Coogler, Zinzi Coogler, Sev Ohanian
Theme Song and Additional Music: Ludwig Göransson
Co-Director and Director of Photography: Patrick Epino
Sound Designer and Mix Engineer: Ken Nana
Editors: Patrick Epino, Brittani Brown, Ken Nana, A.J. Calomay, Andrea Walter
Motion Graphics Designer: Apollo Baldoz
Production Assistants: Isabella Miller, Devin Saddler
Sound Production Assistant: Isabella Miller
Post-Production Coordinator: Celine Mendiola
Social Media Coordinator: Alexandria Santana
Production Intern: Jun Sawada, Ben Caloza

Mike Carson is a multidisciplinary creative director and designer. Last year, he co-creative directed and production designed Kendrick Lamar’s Super Bowl LIX Halftime Show, which drew over 133 million live viewers, making it the most-watched halftime performance ever and one of 2025’s biggest cultural moments.
On this episode, Mike talks to IN PROXIMITY host Paola Mardo about his journey from filming music videos at 19 with Big Sean (including the iconic millennial bop “Dance (A$$)” Remix featuring Nicki Minaj) and working alongside mentor Virgil Abloh, to becoming one of the most sought-after creative directors today. He also shares his creative process behind the Super Bowl Halftime Show, filming a documentary on Kanye West and Jay-Z on their 2011 Watch the Throne tour, his approach to production design for live experiences, why his laptop is essential to every project, and the art and business of the music video.
Learn more and read the transcript at ProximityMedia.com
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Watch/Listen to IN PROXIMITY on YouTube, Apple Podcasts, Spotify
Follow Proximity Media on Instagram, TikTok, ProximityMedia.com
(00:00) The 12-minute music video
(02:00) Director first, designer second
(03:00) Creative directing and production designing Kendrick Lamar’s Super Bowl Halftime Show
(08:30) The process of creative directing
(10:13) How the LA fires impacted rehearsal; shout out choreographer Charm La'Donna
(13:05) How being multidisciplinary helps his work
(13:37) Working with Virgil Abloh
(17:30) What he learned from Virgil
(18:30) Filming Kanye West and Jay-Z on the Watch the Throne
(19:54) Voice Memo from the “muse” Big Sean
(25:19) Directing music videos
(27:12) First big budget video, Big Sean’s “Dance (A$$)” Remix ft. Nicki Minaj
(29:40) Bringing back the delusion, childlike curiosity – just create!
(31:15) Mike’s design process
(36:28) Prox Recs
IN PROXIMITY IS A PRODUCTION OF PROXIMITY MEDIA
Host, Director, Producer: Paola Mardo
Executive Producers: Ryan Coogler, Zinzi Coogler, Sev Ohanian
Theme Song and Additional Music: Ludwig Göransson
Co-Director and Director of Photography: Patrick Epino
Sound Designer and Mix Engineer: Ken Nana
Editors: Patrick Epino, Brittani Brown, Ken Nana, Ben Caloza
Sound Recordist: Isabella Miller
Motion Graphics Designer: Apollo Baldoz
Production Assistant: Isabella Miller
Post-Production Coordinator: Celine Mendiola
Social Media Coordinator: Alexandria Santana
Production Intern: Ben Caloza

Kick off the new year with advice from industry pros: manager James Swoope on why you need “something to manage” before getting representation, actor/writer/producer Azie Tesfai on asking for what you want and crowning yourself, and designer Jeff Staple on balancing art with business. Part of our special "Prox Gems" holiday mini episodes.
Learn more and read the transcript at ProximityMedia.com
Shop our Prox Recs at Bookshop.org
Watch/Listen to IN PROXIMITY on YouTube, Apple Podcasts, Spotify
Follow Proximity Media on Instagram, TikTok, ProximityMedia.com
IN PROXIMITY IS A PRODUCTION OF PROXIMITY MEDIA
Host, Director, Producer: Paola Mardo
Executive Producers: Ryan Coogler, Zinzi Coogler, Sev Ohanian
Theme Song and Additional Music: Ludwig Göransson
Co-Director and Director of Photography: Patrick Epino
Sound Designer and Mix Engineer: Ken Nana
Editors: Patrick Epino, Brittani Brown, Ken Nana, A.J. Calomay, Andrea Walter
Motion Graphics Designer: Apollo Baldoz
Production Assistants: Isabella Miller, Devin Saddler
Sound Production Assistant: Isabella Miller
Post-Production Coordinator: Celine Mendiola
Social Media Coordinator: Alexandria Santana
Production Intern: Jun Sawada, Ben Caloza

Highlights from this season’s SINNERS episodes including: cultural consultant Dolly Li on Remmick’s infamous “licking” line, script supervisor Steve Gehrke on tracking continuity with Michael B. Jordan’s Smokestack Twins, and storyboard artist and EYES OF WAKANDA creator/director Todd Harris on storyboarding the surreal juke joint musical montage scene. Part of our special "Prox Gems" holiday mini episodes.
Learn more and read the transcript at ProximityMedia.com
Shop our Prox Recs at Bookshop.org
Watch/Listen to IN PROXIMITY on YouTube, Apple Podcasts, Spotify
Follow Proximity Media on Instagram, TikTok, ProximityMedia.com
IN PROXIMITY IS A PRODUCTION OF PROXIMITY MEDIA
Host, Director, Producer: Paola Mardo
Executive Producers: Ryan Coogler, Zinzi Coogler, Sev Ohanian
Theme Song and Additional Music: Ludwig Göransson
Co-Director and Director of Photography: Patrick Epino
Sound Designer and Mix Engineer: Ken Nana
Editors: Patrick Epino, Brittani Brown, Ken Nana, A.J. Calomay, Ben Caloza
Motion Graphics Designer: Apollo Baldoz
Production Assistants: Isabella Miller, Devin Saddler
Sound Production Assistant: Isabella Miller
Post-Production Coordinator: Celine Mendiola
Social Media Coordinator: Alexandria Santana
Production Intern: Jun Sawada, Ben Caloza

Ammar Mohamed, filmmaker and assistant to Ryan Coogler, on how he broke into the industry, his infamous ID story, and a never-before-released story about a special day with Spike Lee. Part of our special "Prox Gems" holiday mini episodes.
Learn more and read the transcript at ProximityMedia.com
Shop our Prox Recs at Bookshop.org
Watch/Listen to IN PROXIMITY on YouTube, Apple Podcasts, Spotify
Follow Proximity Media on Instagram, TikTok, ProximityMedia.com
IN PROXIMITY IS A PRODUCTION OF PROXIMITY MEDIA
Host, Director, Producer: Paola Mardo
Executive Producers: Ryan Coogler, Zinzi Coogler, Sev Ohanian
Theme Song and Additional Music: Ludwig Göransson
Co-Director and Director of Photography: Patrick Epino
Sound Designer and Mix Engineer: Ken Nana
Editors: Patrick Epino, Brittani Brown, Ken Nana, Ben Caloza
Motion Graphics Designer: Apollo Baldoz
Production Assistant: Isabella Miller
Sound Production Assistant: Isabella Miller
Post-Production Coordinator: Celine Mendiola
Social Media Coordinator: Alexandria Santana
Production Interns: Jun Sawada, Ben Caloza