What's The Rusch

Rebecca Rusch
What's The Rusch
Latest episode

44 episodes

  • What's The Rusch

    Unraveling Identity and Endurance with Cynthia Carson | EP42

    2026-04-08 | 1h 10 mins.
    Cynthia Carson’s journey is about discovering who you are beyond the results. In this episode, Rebecca and Cynthia dig into the realities of ultra-endurance cycling, the challenge of separating identity from outcome, and the courage it takes to show up as your full self, on and off the bike. The conversation is especially meaningful as Rebecca and Cynthia recently met at the finish line of the Atlas Mountain Race, where Cynthia took the women’s win. Together, they explore how adventure, storytelling, and community can help us find presence in the hardest moments and redefine what it means to succeed.
    Show notes:
    In this episode, Rebecca and Cynthia discuss:
    The evolution from racer to community builder and filmmaker
    Why Cynthia chooses not to lead with her athletic achievements when introducing herself
    The struggle and liberation of separating self-worth from race results
    How ultra-distance events create space for presence and reflection
    The making of “Two Steps Forward, One Step Back” and what Cynthia learned from two years of physical and emotional challenges
    The importance of showing up authentically, regardless of outcome
    Lessons from organizing gravel races and fostering community in cycling
    The value of curiosity and humility in adventure and life

    Transformative Insights:
    Identity is more than a podium finish—results are just one piece of the story
    Presence and self-reflection are found in the quiet, difficult miles
    Community and storytelling can be powerful tools for growth and connection
    Confidence is built through consistent effort, not just external validation

    Vulnerable Moments:
    Cynthia opens up about the pressure to define herself by results and the work it takes to move beyond that
    Honest conversation about feeling “not enough” and learning to embrace the full spectrum of identity
    Both guests share stories of meeting at the finish line and the mutual respect that comes from shared struggle
    Cynthia reflects on the emotional journey behind her latest film and the lessons learned from setbacks

    Practical Wisdom:
    How to introduce yourself beyond your job or achievements
    Tools for building self-belief and showing up as your best self
    The importance of community in endurance sports and beyond
    Why it’s essential to separate your worth from your wins and losses

    Personal Growth:
    Cynthia’s evolution from athlete to organizer, filmmaker, and mentor
    Rebecca’s ongoing journey to find meaning and presence in adventure
    How both use movement and storytelling as vehicles for self-discovery and connection
    The role of vulnerability and honesty in building a meaningful life

    Helpful Links:
    Cynthia’s Website: wattwagon.cc
    Cynthia’s YouTube: @wattwagon
    Cynthia’s Films: Two Steps Forward, One Step Back: Racing the Transcontinental After Everything Fell Apart
    Cynthia’s Instagram: @watt_wagon

    Sponsor:
    This episode is brought to you by Rebecca’s Private Idaho—an event that’s all about showing up as your full self, finding community in the wild, and discovering what you’re capable of beyond the finish line. Whether you’re chasing a personal best or just want to ride with purpose, RPI is where adventure and connection meet. Join us in Sun Valley for an unforgettable experience on and off the bike. Registration is open now at rebeccasprivateidaho.com.

    Support What’s the Rusch
    If this episode resonated with you, please share it with a friend, leave a review, or post your favorite insight on social media. Your support helps us keep bringing you these honest, inspiring conversations.

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    Become a Partner:
    Interested in aligning your brand with authentic conversations about performance, purpose, and growth? Contact [email protected] for sponsorship opportunities and our media kit.

    Connect with Rebecca:
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    Blood Road
  • What's The Rusch

    Clarity Within: Vision and Healing with Dr. Bryce Appelbaum | EP41

    2026-03-25 | 1h 6 mins.
    Rebecca Rusch welcomes Dr. Bryce Appelbaum, a visionary in neuro-optometry and founder of MyVision First, Vision Performance Training, and ScreenFit. This episode unpacks how the way we see, literally and figuratively, shapes our sense of safety, healing, and performance. Dr. B’s journey began with his own childhood vision struggles, fueling a mission to help others retrain their visual brains after injury, overload, or simply the demands of modern life. Together, Rebecca and Dr. B explore the intersection of vision, resilience, and the courage to reimagine what’s possible when we address the root causes that limit our potential.
    In This Episode, Rebecca and Dr. B Explore:
    The difference between eyesight and true vision—and why it matters for performance, healing, and self-perception
    How Dr. B’s personal experience with vision therapy transformed his life and purpose
    The hidden impact of visual processing on confidence, learning, and movement
    Why addressing the root cause—not just the symptoms—unlocks real growth
    The shift from reactive to proactive vision care, and what it means for athletes, patients, and everyday humans
    How our visual system is overloaded by modern screens and what we can do about it
    The power of awareness, patience, and trust in the brain-body connection

    Transformative Insights
    Vision is more than seeing clearly—it’s about how we interpret and interact with the world
    Healing and high performance both start with understanding and retraining the visual brain
    Our sense of safety, confidence, and potential is deeply tied to how we see ourselves and our environment
    The brain’s plasticity means change is always possible, no matter your starting point

    Vulnerable Moments
    Dr. B shares how childhood struggles with vision shaped his identity and career path
    Rebecca reflects on her own concussion recovery and the wish to have found vision therapy sooner
    Both discuss the emotional journey of moving from frustration and limitation to empowerment and purpose

    Practical Wisdom
    How to recognize when vision—not just eyesight—may be holding you back
    Simple strategies to reduce screen overload and support healthy visual processing
    The importance of seeking care that addresses the whole person, not just isolated symptoms
    Building trust in your body’s ability to adapt and heal

    Personal Growth
    Dr. B’s evolution from patient to practitioner, and his commitment to changing the paradigm of vision care
    Rebecca’s ongoing journey to integrate new tools for healing and performance
    The ripple effect of sharing our stories—how one person’s breakthrough can inspire hope and action in others

    Helpful Links
    Dr. Bryce Appelbaum’s Website: MyVision First
    ScreenFit Program
    Vision Performance Training
    Dr. Bryce Appelbaum on Instagram
    Dr. Bryce Appelbaum on LinkedIn

    Sponsor
    Get $200 off ScreenFit™ using code RUSCH
    Take 10% off selected MyVisionFirst shop products using code RUSCH

    Connect with Rebecca:
    Website
    Instagram
    LinkedIn
    Substack
    Blood Road
  • What's The Rusch

    Jay Petervary, Part 2: Listening to the Trail: Lessons from the ITI | EP40

    2026-03-11 | 46 mins.
    This is Part 2 of Rebecca’s conversation with Jay Petervary, recorded just days after his 13th attempt at the Iditarod Trail Invitational (ITI) in Alaska. If you haven’t listened to Part 1: Ride Forward: The Art of Endurance, go back and catch the pregame episode for the full story and context. In this follow-up, Jay is fresh off the trail, still in Alaska, reflecting on what it means to show up for a race with big goals only to have the weather and trail conditions force a different outcome. He shares honestly about the decision to stop short of the 1,000-mile finish, the mental and physical toll of pushing against nature, and the humility required to accept when the trail has other plans. Jay and Rebecca explore the tension between relentless drive and deep listening, the wisdom that comes from decades of endurance, and how letting go can sometimes be the bravest move of all.
    Key Topics:
    The reality of facing unpredictable conditions on the ITI and making the call to stop before the finish
    How Jay’s mindset has evolved after years of racing, and what it means to listen to the trail and your own limits
    The emotional aftermath of a race that doesn’t go as planned, and the lessons found in disappointment
    The ongoing process of recovery—physically, mentally, and emotionally—after high-stakes adventure
    The value of reflection, community, and honest storytelling in the wake of challenge

    Memorable Moments:
    Jay describes the moment he realized the ITI would not go as planned, and the internal dialogue that followed
    Reflections on the difference between “old Jay” and the wisdom that comes with experience
    Honest talk about the pressure to perform, the expectations we set for ourselves, and the courage it takes to walk away

    Reflection Questions:
    When have you had to change course, even when you were deeply committed to a goal?
    What does it look like to honor your limits without losing your drive?
    How do you process disappointment and find meaning in the aftermath?

    Resources & Links:
    Part 1: Ride Forward: The Art of Endurance
    Jay's website
    Jay's Instagram
    Fat Pursuit
    Iditarod Trail Invitational

    Connect with Rebecca:
    Website
    Instagram
    LinkedIn
    Substack
    Blood Road
  • What's The Rusch

    Ride Forward: The Art of Endurance with Jay Petervary | EP39

    2026-03-04 | 1h 3 mins.
    In this episode of What’s the Rusch, Rebecca Rusch welcomes ultra-endurance cycling legend Jay Petervary for a conversation that moves far beyond finish lines and records. Jay, known for pioneering bikepacking, setting iconic records on the Tour Divide and Iditarod Trail Invitational, and founding events like Fat Pursuit, opens up about the deeper motivations that drive his journey. Together, Rebecca and Jay explore the art of embracing uncertainty, the quiet power of simplicity, and the importance of community in endurance sports. Jay’s story is a testament to resilience, mentorship, and the freedom found in letting go of perfection.
    Show Notes:
    In this episode, Rebecca and Jay explore:
    The evolution from adventure racing to redefining ultra-endurance cycling
    How Jay’s “Ride Forward” philosophy shapes his approach to life, sport, and mentorship
    The role of adaptability and continuous learning in both racing and personal growth
    Why building community and sharing knowledge matter more than medals
    The mental and emotional challenges of self-supported racing—and the lessons found in solitude
    Gear innovation: how tinkering and necessity led Jay to revolutionize bikepacking equipment
    The origins and spirit behind the Fat Pursuit and Gravel Pursuit events
    Navigating setbacks, uncertainty, and the unexpected with curiosity and grace

    Transformative Insights:
    The value of “perfect is good enough” in high-stakes environments
    How letting go of rigid expectations opens space for discovery and joy
    The importance of mentorship and inviting others into the wild unknown
    Why the most meaningful achievements are often the ones shared with community

    Vulnerable Moments:
    Jay reflects on the discomfort of public recognition and the challenge of self-definition
    Rebecca and Jay discuss the tension between solitude and connection in endurance pursuits
    Honest stories about failure, recalibration, and the courage to keep moving forward

    Practical Wisdom:
    Approaching adversity as an opportunity for growth, not just a hurdle to overcome
    Simple practices for staying grounded during long, uncertain journeys
    The power of curiosity and play in sustaining motivation

    Personal Growth:
    Jay’s ongoing journey to balance ambition with presence
    Rebecca’s reflections on learning from Jay’s mentorship and friendship
    How both have found meaning in letting go of what no longer serves them

    Helpful Links:
    Jay Petervary’s Website: https://www.jaypetervary.com/
    Instagram: https://www.instagram.com/jay_petervary/
    Fat Pursuit: https://www.fatpursuit.com/
    Gravel Pursuit: https://www.gravelpursuit.com/
    Iditarod Trail Invitational

    Sponsor:
    Support What’s the Rusch
    Love the show? Share it, review it, or text it to a friend who needs it.
    Connect with Rebecca:
    Website
    Instagram
    LinkedIn
    Substack
    Blood Road
  • What's The Rusch

    Birthday Episode 3: Ancient Wisdom Meets Modern Science - What’s the Rusch

    2026-02-25 | 30 mins.
    In the final episode of our birthday series, Rebecca Rusch explores how timeless wisdom and cutting-edge science come together to help us grow, heal, and perform at our best. Through conversations with world-class thinkers, athletes, and teachers, this episode dives into the practices, mindsets, and research that bridge the old and the new—reminding us that the most powerful tools for transformation are often found where tradition and innovation meet.
    Featured Guests & Clips:
    Andy Walshe
    Andy shares stories from the world of elite performance, describing how uncertainty, mindset, and ancient selection rituals are used alongside modern data to push athletes beyond their limits. He reflects on the importance of learning, shifting expectations, and the untapped frontier of the mind.
    Florence Williams
    Florence discusses her research into awe, resilience, and the healing power of nature. She explains how ancient practices of noticing beauty and connecting to the natural world are now being validated by science—and why we need both the data and the reminders to seek out what our ancestors knew intuitively.
    Teddi Dean
    Teddi, a former pro skateboarder turned mindfulness teacher, explores how meditation and Buddhist philosophy help us build a relationship with our minds and bodies. He shares practical wisdom on sitting with discomfort, tuning into our emotions, and using heart-centered practices to transform daily life.
    Michael Gervais
    Michael, high-performance psychologist and host of Finding Mastery, reflects on the path from high performance to true mastery. He discusses how ancient insights and modern psychology both point us toward self-knowledge, purpose, and connection as the foundation for a meaningful life.
    Key Themes:
    The intersection of ancient wisdom and modern science in personal growth and performance
    Mindset, uncertainty, and the power of learning
    The healing and transformative potential of nature, awe, and mindfulness
    The importance of self-knowledge, purpose, and community

    Join the Conversation:
    How do you blend ancient wisdom and modern science in your own life? What practices or research have helped you grow? Share your thoughts with Rebecca on social or by leaving a review.
    Thank you for being part of this journey and for celebrating a year of meaningful conversations with us. If you enjoyed this episode, please rate, review, and subscribe to What’s the Rusch wherever you listen to podcasts.
    Click the links below to listen to the full episodes mentioned in today's podcast:
    Andy Walshe on the Future of Performance
    Florence Williams on Healing through Nature and Heartbreak
    Teddi Dean on Identity, Meditation, and Purposeful Pacing
    Michael Gervais on the Dark Side of Success

    Connect with Rebecca:
    Website
    Instagram
    LinkedIn
    Substack
    Blood Road

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About What's The Rusch

What’s the Rusch is a podcast about finding stillness and shedding the armor we wear to reveal the masterpiece within. Hosted by Rebecca Rusch—a seven-time world champion, Hall of Fame athlete, celebrated endurance icon, Emmy winner, and founder of the Athlete Operating System—the show takes listeners on a transformative journey with some of the world’s most accomplished individuals. Known as the "Queen of Pain" for her unmatched grit, Rebecca shifts the spotlight to a deeper truth: the most profound growth often comes not from what we achieve, but from what we let go of.    Inspired by Michelangelo’s insight in creating the statue of David by chiseling away everything that wasn’t David, Rebecca champions the art of shedding: shedding fear, baggage, and the armor we build to protect ourselves. Each episode delves behind the scenes of high achievers, exploring what they’ve had to lose to become whole. What identities have they outgrown? What vulnerabilities have unlocked their greatest triumphs? And what lessons can we take from their private battles to shed what no longer serves us?   With conversations navigating ancient wisdom, modern science, and personal revelation, What’s the Rusch redefines the boxes we’re put in, revealing the hidden versions of who people are and the powerful truths they carry. Rebecca’s own path—marked by extreme challenges and moments of vulnerability—sets the tone for uncovering the humanity behind the headlines.   This is more than a podcast—it’s an explorer’s guide to becoming your own masterpiece by pausing and removing everything that isn’t you. Through the stories of leaders you know and the truths you don’t, What’s the Rusch invites you to embrace the courage to shed your armor, redefine your identity, and navigate your own extraordinary and adventurous path.
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