Find your purpose, build your network and make money doing what you love with Earn Your Happy, a motivation-packed podcast! You’ll think bigger, dig deeper and ... More
Find your purpose, build your network and make money doing what you love with Earn Your Happy, a motivation-packed podcast! You’ll think bigger, dig deeper and ... More
Available Episodes
5 of 1001
How To Sell More Of Your Product
We have a not-so-secret formula for product launches that help us sell out every time. Most people quit before they really dial in on their audience, messaging, and conversion, but those are the three keys to an extraordinary launch. Join us on this episode as we look at ways to increase your chances of getting in front of the right customer base and actively educating them about your offering. Plus, we also share a hack for using AI to create lead magnets and opt-ins that will actually get people to click!
IN THIS EPISODE, WE TALK ABOUT:
The reality of lead conversion rates
Why buying email lists doesn't necessarily mean more sales
One of the best ways to be intentional about your message
The right balance between adding value and selling to your audience
Hiring experts who can help you reach your goals faster
RESOURCES
DM the word LEADS to Chris to get his list of 270 unique opt-in ideas!
Text ROUNDTABLE to 310-421-0416 to get on the VIP list for the next roundtable strategy sessions.
Sign up for The Spritz newsletter at litepink.com!
Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.
CONNECT WITH LORI
Follow Lori: @loriharder
Follow Lite Pink: @drinklitepink
Follow Earn Your Happy: @earnyourhappy
Follow Girlfriends & Business: @girlfriendsandbusiness
Listen to Girlfriends & Business
CONNECT WITH CHRIS
Follow Chris: @chriswharder
Visit Chris’ Website: https://chrisharder.me
Listen to The Chris Harder Show
2023-05-30
22:04
Embracing The Challenges Of Female Entrepreneurship & Breaking Into ‘Saturated’ Markets With Bassima Mroue, Co-Founder & CEO Of SkinTē
There’s nothing that inspires me more than hearing a female founder’s story and getting real with them about their entrepreneurial journey. Bassima Mroue, co-founder and CEO of SkinTē, joins me on this episode to talk all about how she and her two co-founders launched the first-ever collagen sparkling tea and continue to make waves in the beverage industry with their products.
Bassima shares the initial vision and strategy behind SkinTē and how she navigated the unexpected pivots along the way. We also get into the reality of raising capital as a woman and how she learned to fall in love with challenges. Plus, she gives advice to anyone who is facing self-doubt or contemplating quitting, something I know I’m going to be replaying again and again when I need a reminder to keep going.
IN THIS EPISODE, WE TALK ABOUT:
Where the idea for SkinTē came from
How Bassima and her team got SkinTē into 6,500+ stores nationwide in four years
Figuring out how and when to start paying yourself a salary
Ways to harness your sensitivity and make it your superpower
Developing a healthy relationship with challenge
Challenging the myth that starting a business means you have to sacrifice self-care
RESOURCES
DM me the word POWER to get our Power 9 prompts!
Sign up for The Spritz newsletter at litepink.com!
Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.
CONNECT WITH BASSIMA
Shop SkinTē:
skinte.com
Follow SkinTē:
@skinte
Follow Bassima: @bassimamroue
CONNECT WITH LORI
Follow me: @loriharder
Follow Lite Pink: @drinklitepink
Follow Earn Your Happy: @earnyourhappy
Follow Girlfriends & Business: @girlfriendsandbusiness
Listen to Girlfriends & Business
2023-05-29
56:26
3 Powerful Persuasion Tools For Getting The YES You Want!
I recently sat down with psychologist Robert Cialdini and want to give you a peek into what we talked about because he dropped so much wisdom in the conversation! We covered the qualities of highly successful and influential people, mainly around how they get buy-in and build stronger connections. I’m sharing three science-backed strategies that Dr. Cialdini has for increasing your odds of getting a positive response and opening up people’s minds about your offer.
IN THIS EPISODE, WE TALK ABOUT:
Simple ways to find common ground with people
Why it’s better to ask for advice instead of feedback
The #1 thing to do before a sales pitch
How to reinforce positive thinking around your offer
RESOURCES
DM me the word POWER and I’ll send you my Power 9 prompt!
Books by Dr. Robert Cialdini
Sign up for The Spritz newsletter at litepink.com!
Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.
CONNECT WITH LORI
Follow me: @loriharder
Follow Lite Pink: @drinklitepink
Follow Earn Your Happy: @earnyourhappy
Follow Girlfriends & Business: @girlfriendsandbusiness
Listen to Girlfriends & Business
2023-05-25
13:01
Why Small Steps Will Get You Further Than Big Leaps
If you wait to be ready instead of taking a swing at something, chances are you’re going to miss your window of opportunity. So many of us get paralyzed by perfection and fear any sort of feedback that we end up not even trying. But, if there’s one thing we’ve learned about business over the years, it’s that you need to be okay with putting out a minimum viable product and improving from there. Listen in as we unpack some examples of how we learned this lesson and what you can do today to take action.
IN THIS EPISODE, WE TALK ABOUT:
Recognizing the compound effect of taking small steps toward your goals
Why you can’t play big until you’re willing to play small
Using feedback as your roadmap
How to get out of the analysis paralysis cycle and start taking action
RESOURCES
Atomic Habits by James Clear
Text ROUNDTABLE to 310-421-0416 to get information about the next roundtable VIP business strategy session.
Sign up for The Spritz newsletter at litepink.com!
Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.
CONNECT WITH LORI
Follow Lori: @loriharder
Follow Lite Pink: @drinklitepink
Follow Earn Your Happy: @earnyourhappy
Follow Girlfriends & Business: @girlfriendsandbusiness
Listen to Girlfriends & Business
CONNECT WITH CHRIS
Follow Chris: @chriswharder
Visit Chris’ Website: https://chrisharder.me
Listen to The Chris Harder Show
2023-05-23
20:48
Hydration Expert Tracy Duhs With 9 Ways To Upgrade Your Health & Boost Vitality
Even if you’re hitting the recommended 64 ounces of water daily, you probably aren’t getting the hydration that your body needs. Tracy Duhs, hydration expert and modern wellness advocate, joins me on this episode to talk about how to properly hydrate on a cellular level and implement the nine pillars of health that she lays out in her book, Hydrate.
Tracy breaks down the physics and bio-energetics of water, and shares simple ways to improve the quality of the water in your home. She also dives into her top wellness strategies for awakening vitality and aging gracefully.
IN THIS EPISODE, WE TALK ABOUT:
The molecular structure of water and how it can be impacted by our thoughts, words, and environment
The effects of dehydration on different areas of wellness
Why Tracy avoids tap and filtered water
Low-cost, easy ways to improve the drinking water in your home
Tracy’s Nine Pillars of Health and ways to habit stack them in your life
RESOURCES
Order Tracy’s book: Hydrate
The Hidden Messages in Water by Masaru Emoto
DM me the word POWER to get our Power 9 prompts!
Sign up for The Spritz newsletter at litepink.com!
Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.
CONNECT WITH TRACY
Order Tracy’s book: Hydrate
Follow Tracy: @tracyduhs
Learn more on Tracy’s website: tracyduhs.com
Listen to HYDRATE with Tracy Duhs
CONNECT WITH LORI
Follow me: @loriharder
Follow Lite Pink: @drinklitepink
Follow Earn Your Happy: @earnyourhappy
Follow Girlfriends & Business: @girlfriendsandbusiness
Listen to Girlfriends & Business
Find your purpose, build your network and make money doing what you love with Earn Your Happy, a motivation-packed podcast! You’ll think bigger, dig deeper and gain the confidence to go for your (world dominating) goals.
Each week, learn how to get to the next level personally and professionally with host Lori Harder, best-selling author, investor, multi-passionate entrepreneur, and founder of the female funded beverage company Lite Pink, for which Lori raised over $2 million through the strong network she has built.
Lori will give you a vulnerable, behind-the-scenes look at the challenges of growing a business, the toll it can take on your relationships and mental health, and how to support yourself through it all so you can reach your massive goals. Be mentored through your earpods on the topics of starting and scaling a company, building a personal brand, manifestation, boundaries, money, fear, relationships and taking the next big leap in life. Get the inside scoop on who you need in your circle, how to find them and the lies you need to stop believing to be successful. You’ll laugh, cry and feel like you’re not alone in the journey.
Follow Lori @loriharder on Instagram for more inspiration and behind-the-scenes of how she is building Lite Pink. This podcast is sponsored by GrowthDay and part of the GrowthDay Podcast Network: https://growthday.com/podcasts.