The AI Advertising Podcast

Marketers have long been obsessed with performance—but is it costing us long-term growth? This episode explores the growing tension between brand and performance marketing and the role of AI in helping marketers finally see the full funnel.
Our guest: Becky Tasker, VP of Growth Marketing at StackAdapt.

According to StackAdapt’s new report, The State of Programmatic Advertising 2026, the next phase of programmatic won’t be about incremental optimization. It will be about orchestration: unifying data, creative, channels, measurement, and AI into a single, intelligent system.
In this episode, we sit down with two industry leaders to unpack what that shift really means in practice.
Paul Verna | VP of Content, EMARKETER
Yang Han | CTO, StackAdapt

AI in advertising is entering a new phase of autonomy. This episode unpacks what agentic AI really means, how Ivy™ is evolving into a true marketing agent, and why the Model Context Protocol (MCP) is quietly becoming one of the most important technologies in ad tech.
Our guests are:
Yang Han, CTO at StackAdapt
Lee Odden, CEO at TopRank Marketing

As AI floods the marketing world with faster content, scalable workflows, and voice clones that sound eerily human—one big question remains:
Can AI create work that actually feels human?
In this episode, we dive deep into that question with two guests on the front lines of AI-powered content:
Lee Odden, CEO of TopRank Marketing
Shaun Benoliel, Creative Straegy Lead, StackAdapt

How do you discover audiences you didn’t even know to look for?
This episode explores how AI is transforming audience intelligence, making it faster, more precise, and more predictive. From probabilistic modeling to clean room collaboration, today’s experts break down how brands and agencies are redefining how they understand, segment, and engage with their customers.
Jeremy Lo, Managing Director at AlikeAudience, shares how his team uses generative AI and mobile-first data to deliver custom audience segments globally—without cookies.
Karan Saggi, Director of Client Services at StackAdapt, explains how AI models like NLP and DCO are enabling real-time campaign optimization and hyper-relevant creative.