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5 of 18

The psychology of data: The hidden messages in your digital footprint
Every search, like, and click leaves a trace — but what do these digital breadcrumbs really say about you? Author and professor Sandra Matz joined host Brett Hendrie to explore the psychology of data and how businesses use this information to build detailed profiles, predicting everything from your personality to your spending habits. How much do they really know, and what can you do about it? Three takeawaysWhat you do online says so much more about you than you realize. Even the words you use in social posts can be telling about your personality. If you use lots of self-centred language (I, me, myself), it can actually be a sign of emotional distress. And studies from nearly a decade ago show that by simply analyzing a person's Facebook likes and follows, AI can be better at predicting someone's personality than their closest friends and family.And businesses can use this information to influence their consumer behaviour. Matz worked on one study with a beauty retailer that proves the point. For outgoing extroverts, language on the ads highlighted the fun nights ahead, while for introverts the ads focused on self-care at home, and the campaign was hugely successful. But Matz warns, leaders need to be very cautious about using this type of information; after all trust is easily broken and it's a fine line between giving people exactly what they want and need from a company and manipulation.Finally, when it comes to privacy issues, Matz warns it's not your social posts people should be most concerned with. It's our phones. The apps on our phones often have complete access to our photo galleries, location data, and even message history. Managing your data privacy can be a full-time job, but for folks who want to take a first step, she recommends being way more mindful about the permissions you give to companies when downloading your next app or game.
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24:43
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24:43
Leading bigger: Inclusion, flexibility and the future of work
Is inclusion the secret to high-performing teams? In this episode of Rotman Visiting Experts, Brett Hendrie sits down with Anne Chow, former CEO of AT&T Business and author of Lead Bigger, to explore why true inclusion goes beyond DEI—and why leaders who embrace it outperform those who don’t. From creating psychologically safe workplaces to rethinking flexibility and performance metrics, Chow shares practical insights on how leaders can cultivate cultures where employees — and businesses — thrive.Three takeawaysInclusion has been stuck on the end of the DEI acronym. To Chow, inclusion is more than just representation. It's broadening our perspectives and ensuring the voices of all our stakeholders — from employees to regulators to unions to media to customers — are heard and considered. The world is changing, and the better leader will be one with a diverse perspective.Inclusive leadership starts with caring about your employees. Chow reminds bosses that people don't have a work life and a personal life. They have one life, and it happens to consist of both work and personal obligations. "You as a leader, you have the relationship with the person based on the professional dimensions of their life, but it is incumbent upon you to respect the boundaries and the priorities of their personal life," she says. "And what that means for you as the inclusive leader is that you must put in place performance measures, accountability, clarity, as well as benefits and support structures that enable people to live a meaningful life that has professional and personal goals and contributions." And right now, the key for most leaders will be around flexibility.A good manager or leader will help employees thrive in their job. Team members will never lack understanding of where they are in their job, how they're doing in relation to their peers. They will know what skills they need to advance and feel their leader has provided them the resources they need to succeed. A great manager will help their people thrive in their careers, never forgetting that their current job is just one small part of the entirety of their work life. "They recognize and seek in you a potential that goes beyond your current job," she says.
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24:10
How to lead in a time of outrage
The world feels more divided than ever, with anger permeating every level of society. For leaders, this creates challenges that range from difficult to seemingly impossible. How can they manage anger among employees, stakeholders, and external pressures? In the latest episode of Rotman Visiting Experts, Professor Karthik Ramanna discusses his new book, The Age of Outrage: How to Lead in a Polarizing World, and shares a practical framework for navigating these turbulent times.Three takeawaysWe're living in a very stressful time. Technological changes, like the advent of AI; societal shifts, such as an aging demographic; and a loss of trust in public institutions make us all a bit more...well, angry. The first thing leaders need to accept is that it's not one issue that's creating the conditions for the "age" of outrage; it's many. And if we can accept that we're living through a more polarizing time in society, we can start to address these issues more head-on.Perhaps it's time those stereotypical "a-type" leaders — replete with courage, justice and wisdom — take a back seat to an oft-neglected virtue: temperance. Moderation might be key as we navigate these trying times, and Ramanna reminds listeners that some of the most influential and impactful leaders of our time have been temperate ones. Let your people - your team, your stakeholders, your customers - come to you with the right solutions; listen and trust that the processes you've put in place will help the right course of action bubble from the bottom up.Leaders have limitations. You will always a) be seen as part of the problem by at least some of your stakeholders, and b) you can't solve every issue that comes across your desk. According to Ramanna, if you are clear about what issues you can own — that is identify, and offer up solutions for — then you can better manage the challenge of knowing that you can't fix everything. It's really about being authentic to your organization's values. Don't promise to solve climate change if you're an oil company; and if you can't stand behind your diversity, equity and inclusion efforts in the face of pushback, perhaps don't trumpet them to begin with.
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23:35
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23:35
Rewriting the story: Malcolm Gladwell on stories, micro-targeting and the epidemics shaping our world
How do small, targeted actions create massive ripple effects in business and society? Malcolm Gladwell joined host Brett Hendrie to discuss his latest book, Revenge of the Tipping Point, unpacking the hidden forces behind epidemics, the power of overlooked metrics, and the stories that shape our world.Head over to our YouTube channel to watch this conversation as well!Three takeawaysEpidemics, be they health or societal, are often started by a very, very small number of individuals. Gladwell points to the opioid epidemic in the U.S. While it's had a massive impact on hundreds and thousands across the U.S. (and beyond), the root of the crisis owes its thanks to Purdue Pharma, which relentlessly targeted just a small handful of doctors. By micro-targeting a handful of physicians willing to over-prescribe painkillers, Purdue engineered a national crisis.We're often shaped by narratives in ways we aren't always aware of, and they tend to be more community and locally based than we realize. Gladwell uses the concept of "overstories," that is how the upper canopy of a forest shapes life below it, to explore how these stories — say Canada's pride in multicultralism and immigration — can shape entire nations. As we become increasingly digitized and decentralized in our community identities, it's worth considering which new "overstories" are shaping how we interact with the world.The law of a few — that epidemics are shaped by just a few individuals, often with unique gifts — was one of Gladwell's most enduring concepts introduced in The Tipping Point. This time around, he introduces us to the idea of "the rule of thirds." You don't need a majority or even an even split to achieve critical mass, particularly with positive societal change. Instead, looking at the niche example of women in male-dominated fields, critical mass might simply be "too many to ignore."
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23:25
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23:25
Cutting through the noise: How to make better decisions
The world is a noisy place, and we often listen to the wrong information, leading to poor or conflicted choices. Can we learn to make more informed, wiser decisions? Nuala Walsh joined Visiting Experts host Brett Hendrie to explain how and talk about her new book Tune In: How to Make Smarter Decisions in a Noisy World...it's worth tuning into to the conversation!Three takeawaysPoor decision-making has a very real cost. Forbes estimates it costs Fortune 500 companies $250 million annually, and Walsh thinks that's underestimating the challenge. And that doesn't even begin to explore the human consequences of certain types of decisions. Leaders often look for the easy answer, and will blame bad choices on poor timing or other external factors. To Walsh, this is bad news. You can't learn to make better choices if you're never taking accountability for your bad ones. Considering the high price tag of bad decisions, it's time leaders take an inward look.We often trust what we can see. But Walsh worries about "deaf" and "dumb" spots - the information we're not hearing or saying (either because we're chosing not to hear or say it). In particular, leaders might need to get out of their comfort zone and be ready to hear truths that make them uncomfortable (so ditch those syncophatic fans on your management team!). But importantly, they need to make sure they're creating not only a psychologically safe culture where people feel they have permission to speak up, but that there are other safeguards in place to give employees protections to speak up as well. This means whistleblower hotlines, anonymous feedback forms, and more.Embrace the decision friction. When making a tough choice, Walsh says it's crucial that you pause before committing. That might mean having a rule that decisions aren't made until you've asked three people outside of your work their opinion. Or perhaps it's a rule that no decisions will be made without sleeping on it first. It's easy to feel like everything is an emergency and that a decision needs to be made Right.Now.Immediately! But Walsh reminds listeners that's not actually usually the case. Yes, there are times when you have to make a decision quickly, but most situations aren't an emergency, so take a breath and put the choice on pause.
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20:51
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20:51