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Beyond The Prompt - How to use AI in your company

Jeremy Utley & Henrik Werdelin
Beyond The Prompt - How to use AI in your company
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71 episodes

  • Beyond The Prompt - How to use AI in your company

    What You Can Learn From Asking AI for Brutal Honesty About Yourself - with Bestselling Author Daniel Pink

    2026-07-22 | 50 mins.
    The conversation begins with an experiment that caught Jeremy's attention. Dan asked ChatGPT to tell him what his friends wouldn't. From questions about his blind spots to what people might say behind his back, some responses felt completely wrong, while others landed with surprising force. Rather than accepting every answer, Dan explains why the real value comes from wrestling with AI's perspective, not simply believing it.

    From there, Henrik, Jeremy, and Dan explore what it takes to use AI well. They discuss intellectual humility, prompting models to challenge rather than flatter us, and why AI works best as a sparring partner that exposes weaknesses in our thinking. The conversation also touches on taste, agency, and why, in a world where execution is becoming easier, discernment and original thinking become even more valuable.

    Key Takeaways: 

    Use AI to make your thinking visible

    The best AI conversations don't just generate answers. They help you understand your own assumptions, reactions, and ideas more clearly.

    Treat AI as a sparring partner

    Challenge AI's responses, ask it to critique your work, and use it to strengthen your thinking rather than replace it.

    Taste is developed by creating

    As AI makes execution easier, judgment and discernment become more valuable. The best way to develop both is by creating, not just consuming.

    Agency depends on context

    People don't become more agentic through willpower alone. The right environment, with autonomy and room to take risks, makes initiative possible.

    Daniel's website: danpink.com

    LinkedIn: linkedin.com/danielpink

    AI Self-Reflection Prompts: danpink.com/ai-guide/

    00:00 AI as a Brutally Honest Advisor
    00:32 Meet Daniel Pink
    00:47 AI for Self-Knowledge
    01:40 A Brutally Honest AI
    06:10 What Do People Say Behind Your Back?
    07:45 Should You Trust AI's Advice?
    13:28 The Fear of Irrelevance
    17:44 Intellectual Humility
    20:04 AI as a Sparring Partner
    24:35 Teaching AI to Think Like You
    27:38 Why Taste Matters
    29:59 Agency Starts with Context
    37:08 A Future That's a Little Better
    41:49 Nostalgia vs. Reality
    45:18 The Debrief

    📜 Read the transcript for this episode: Here!


    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.
  • Beyond The Prompt - How to use AI in your company

    Are You Qualified to Challenge Your Team on AI? - with Geoff Woods, Author of The AI-Driven Leader

    2026-07-08 | 53 mins.
    Geoff Woods returns to Beyond the Prompt to discuss the updated edition of The AI-Driven Leader and what has changed over the past 18 months. Rather than focusing on the latest AI models, Geoff argues that leaders need to use AI themselves before asking others to, using it to think more clearly, shape strategy, and make better decisions.

    The conversation explores why many organizations confuse access with adoption, why strategy should come before use cases, and how AI can change the way leaders approach everything from business strategy to organizational design. Along the way, Henrik and Jeremy challenge Geoff's ideas on authorship, judgment, and whether understanding AI changes what leaders believe is possible.

    Key Takeaways:

    Leaders need to use AI themselves

    Using AI personally is what qualifies leaders to shape strategy and lead others from practice rather than theory.

    Use AI to improve your thinking

    The biggest opportunity isn't automating work. It's using AI to think better, solve better problems, and imagine new possibilities.

    Start with problems, not use cases

    Begin with the biggest challenges facing the business, then use AI to rethink how to solve them.

    AI still needs human judgment

    AI can generate ideas, but people are still responsible for reviewing the output and standing behind it.

    Focus AI on your highest-value work

    Use AI to amplify the small set of activities where your human strengths create the greatest impact.

    The AI-Driven Leader: aileadership.com

    Geoff's LinkedIn: linkedin/geoff-woods

    00:00 Are You Qualified to Lead on AI?
    00:35 Meet Geoff Woods
    00:54 The AI Slop Dilemma
    05:48 Putting Your Stamp of Approval
    09:19 What Changed in 18 Months
    12:13 Access Isn't Adoption
    15:50 Why Leaders Can't Delegate AI
    20:09 Strategy Before Use Cases
    22:02 BarkBox's AI Strategy
    26:23 Reinventing Strategy with AI
    33:11 Compressing Months into Hours
    37:22 Human Skills as Superpowers
    42:46 The Debrief

     

    📜 Read the transcript for this episode: are-you-qualified-to-challenge-your-team-on-ai-with-geoff-woods-author-of-the-ai-driven-leader/transcript


    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.
  • Beyond The Prompt - How to use AI in your company

    The Unexpected Economics of AGI - with Christian Catalini, Tech Founder and Co-Creator of Libra

    2026-06-24 | 53 mins.
    Christian believes the AI era will be defined less by generating outputs and more by evaluating them. As intelligence becomes cheaper and more accessible, the people who create the most value may be those who can distinguish good work from exceptional work and help guide increasingly capable systems.

    The conversation explores verification, judgment, and why expertise still matters in a world where AI can perform many tasks at a high level. Christian explains why today's experts are both highly valuable and simultaneously training the systems that may eventually replace parts of their work.

    Jeremy and Henrik also explore what this means at a personal level. They discuss building AI agents that reflect your own preferences, creating personal verification systems, and why AI may make it easier to learn new skills, switch careers, and pursue more ambitious ideas.

    Key Takeaways: 

    Verification becomes more valuable as intelligence gets cheaper

    As AI makes generating outputs easier, the ability to recognize what is actually good becomes increasingly important.

    Experts are training their own replacements

    The people best positioned to verify AI outputs are also helping codify the expertise that trains future systems.

    Human value shifts from doing to directing

    As AI handles more execution, people create value through judgment, direction, and orchestration.

    Build your own verification system

    The best AI users are developing agents, workflows, and tools that reflect their own preferences and standards.

    Christian's LinkedIn: linkedin.com/ccatalini/

    Christian's X: x.com/ccatalini

    Christian's website: catalini.com

    Economics of AGI: full paper

    Jeremy's Persona File Template: YouTube/The8Files

    00:00 Non-Measurable Frontiers
    00:32 Meet Christian Catalini
    01:08 The Economics of AGI
    03:09 Why Verification Matters
    06:37 Can Everything Be Measured?
    10:32 The Rise of the Verifier
    14:35 When Intelligence Gets Cheap
    21:46 Building Your Verification Harness
    24:08 Human + AI Augmentation
    30:18 Persona Files and Privacy
    33:12 Reasons for Optimism
    36:00 Career Switching in the AI Era
    39:31 The Debrief

    📜 Read the transcript for this episode: the-unexpected-economics-of-agi-with-christian-catalini-tech-founder-and-co-creator-of-libra/transcript


    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.
  • Beyond The Prompt - How to use AI in your company

    Why Fear Kills Curiosity and What That Means for AI - with Chantel Prat, Cognitive Neuroscientist

    2026-06-10 | 1h 1 mins.
    Chantel Prat studies how different brains make sense of the world. Her work starts from a simple idea: every experience leaves a mark. The inputs we consume shape how we think, what we notice, and ultimately who we become.

    The conversation explores why people often choose familiar rewards over uncertain opportunities to learn. Chantel explains the tension between exploration and exploitation, why curiosity is essential for growth, and how fear can prevent us from engaging with new technologies like AI.

    They also discuss theory of mind, cognitive offloading, and what happens when we increasingly rely on AI for thinking. The goal is not simply to do better work, but to use AI in ways that help us become better versions of ourselves.

    Key Takeaways:

    Curiosity requires safety

    When people feel threatened, they become defensive rather than exploratory. Fear gets in the way of learning.

    Better inputs create better outputs

    Every experience leaves a footprint on the brain. The ideas, conversations, and information we consume shape how we think and who we become.

    We naturally favor certainty over exploration

    Our brains are biased toward familiar rewards, even when something new may offer greater long-term value.

    Curiosity starts with admitting you might be wrong

    Learning requires recognizing that you do not already have the answer. Without that openness, exploration never begins.

    Use AI to become better, not just produce more

    The most important question is not what AI can do for you, but what you still want to get better at yourself.

    Chantel Prat: linktr.ee/chantelprat

    The Neuroscience of You: The-Neuroscience-of-you/book

    00:00 Curiosity Versus Threat
    00:31 Meet Chantel Prat
    01:02 Why Input Shapes Brains
    04:08 The Output Pressure Trap
    05:52 Exploration Versus Exploitation
    10:05 Average Brains And Teams
    15:35 Theory Of Mind Defined
    22:12 Practicing With AI Feedback
    24:31 Offloading Thinking To AI
    29:50 Humans In The Loop
    35:16 Age And Tech Reactions
    42:15 Why Curiosity Requires Safety
    48:15 Personal Codex And AI
    50:54 Becoming More Yourself
    54:34 The Debrief

    📜 Read the transcript for this episode: why-fear-kills-curiosity-and-what-that-means-for-ai-with-chantel-prat-cognitive-neuroscientist/transcript


    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.
  • Beyond The Prompt - How to use AI in your company

    Why Your Favorite Brand Stopped Caring About You - Eric Ries, Author of The Lean Startup

    2026-05-27 | 56 mins.
    Eric Ries, author of The Lean Startup and the newly released Incorruptible, joins Beyond the Prompt to explore why most companies drift from their original mission over time. The conversation dives into governance, shareholder primacy, Anthropic’s unusual structure, and why AI makes these questions more important than ever.

    Eric Ries argues that most companies are built on a contradiction. Founders say they care about customers and impact, but legally, the company is structured to serve shareholders first. Over time, that mismatch tends to win.

    The conversation explores what that looks like in practice, why it is so hard to fix, and how a small number of companies have tried to design around it from the beginning. Eric reflects on advising Anthropic in its earliest days and what it actually takes to protect a mission as a company scales.

    A big part of the discussion is how governance gets treated as a legal formality when it is really a design problem. In the age of AI, Eric argues that the principles baked into a company’s structure early on may determine whether it stays true to its mission or slowly drifts away from it.

    Key Takeaways: 

    Mission drift is often built in from day one

    Founders may say they care about customers and impact, but legally the company is structured to serve shareholders first. Over time, that mismatch tends to win.

    Governance is one of the highest leverage founder decisions

    If the structure is misaligned early on, founders can lose control of the company and its mission no matter how strong the original vision was.

    The system is stacked against mission-driven founders

    Even well-intentioned founders operate inside structures designed to prioritize short-term shareholder returns. Most do not realize it until it is too late.

    “Why not try?” is more powerful than it sounds

    Eric’s argument is not that fixing governance is easy. It is that most founders never even ask the question.

    AI makes this more urgent than ever

    As AI systems act more autonomously, the principles built into a company early on will shape whether it stays true to its mission or drifts away from it.

     

    Eric's new book:

    Amazon: Incorruptible

    Website: incorruptible.co
    Socials:

    X: x.com/ericries

    LinkedIn: linkedin.com/ericries

    The Lean Startup: theleanstartup.com

    00:00 Mission vs Shareholder Value
    00:32 Meet Eric Ries
    01:37 Why Anthropic Needed Governance
    06:47 The Long-Term Benefit Trust
    10:00 Why Great Companies Drift
    13:47 From Lean Startup to Incorruptible
    18:14 Is It Too Late To Fix?
    23:06 Governance As A Superpower
    25:48 The Lies Founders Tell Themselves
    28:49 The Rise Of Shareholder Primacy
    33:09 The Unaccountability Machine
    35:51 Profit vs Human Flourishing
    37:24 The ROI Trap
    38:26 The H-E-B Loyalty Story
    41:14 Principles Beyond Metrics
    42:54 AI, Thick Data, And Human Judgment
    46:43 The Debrief 

    📜 Read the transcript for this episode: why-your-favorite-brand-stopped-caring-about-you-eric-ries-author-of-the-lean-startup/transcript


    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.
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About Beyond The Prompt - How to use AI in your company
Beyond the Prompt dives deep into the world of AI and its expanding impact on business and daily work. Hosted by Jeremy Utley of Stanford's d.school, alongside Henrik Werdelin, an entrepreneur known for starting BarkBox, prehype and other startups, each episode features conversations with innovators and leaders to uncover pragmatic stories of how organizations leverage AI to accelerate success. Learn creative strategies and actionable tactics you can apply right away as AI capabilities advance exponentially.
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