
S3.ep85. Diego López Fernández, 153 Brand Marketing
2026-1-14 | 1h 3 mins.
In this engaging conversation, Diego from 153 Brand Marketing shares insights on the importance of storytelling in marketing, particularly for landscapers. He discusses his unique 153 Method, which helps businesses clarify their brand's story and connect with their audience. The conversation also delves into the role of technology in the landscaping industry, the significance of clear communication, and the need for professionals to value their expertise. Diego emphasizes the importance of overcoming fear, embracing purpose, and recognizing the impact landscapers have on community and nature.Hops and Hedges is proudly sponsored by EXT.tech!EXT helps you grow and revolutionize your landscaping business.They are improving the way you manage projects and streamline your landscaping, snow removal and construction operations. For additional savings when purchasing the software - use code HOPS10 at checkout or just tell them Heather sent ya!#landscaping #marketing #storytelling #branding #technology #purpose #communication #businessadvice #landscapingindustry #personal growth #153 #Deigo #HeatherJerrard #MyLandscapeArtist #ext

S3.Ep84. Michael Albanese, AVESI Stormwater
2026-1-07 | 50 mins.
In this engaging conversation, Michael Albanese, a landscape designer specializing in stormwater management and ecological gardening, reflects on his journey as a solopreneur. He discusses the importance of collaboration, the challenges of running a business, and the release of his new book, 'The Modern Rain Garden.' The discussion also touches on sustainable practices in landscaping, including the use of reclaimed materials, and the role of AI in improving business efficiency. Michael shares insights on navigating the complexities of book publishing and the significance of community support in the industry.Hops and Hedges is proudly sponsored by EXT.tech!EXT helps you grow and revolutionize your landscaping business.They are improving the way you manage projects and streamline your landscaping, snow removal and construction operations. For additional savings when purchasing the software - use code HOPS10 at checkout or just tell them Heather sent ya!Keywords#landscaping #stormwatermanagement #ecologicalgardening #business growth #bookpublishing #reclaimedmaterials #sustainabledesign #landscapedesign #AI #communityengagement #Avesi #ext

S2.Ep83. Daniel Cornacchia, Moss and Oak Design Studio
2025-12-30 | 51 mins.
In this engaging conversation, Daniel Cornacchia reflects on his journey as a business owner, discussing the evolution of his company from Dancor Landscapes to Moss & Oak Design Studio. The discussion covers the importance of experiences in shaping one's career, the challenges of procrastination, and the necessity of implementing effective systems for business efficiency. Daniel shares insights on mentorship, personal growth, and the significance of taking breaks for mental health. The conversation also touches on celebrating achievements, unique value propositions in business, and the tools that have improved their operations. Finally, they recommend impactful books and share light-hearted moments about their personal lives.Seasons 1 & 2 are proudly sponsored by EXT.tech!EXT helps you grow and revolutionize your landscaping business.They are improving the way you manage projects and streamline your landscaping, snow removal and construction operations. For additional savings when purchasing the software - use code HOPS10 at checkout or just tell them Heather sent ya!#podcast #entrepreneurship #businessgrowth #procrastination #mentorship #mentalhealth #landscapedesign #personaldevelopment #systems #implementation #bookrecommendations #hopsandhedges #mossandoak #mylandscapeartist

S2.Ep82. Ed Hansen, EXT.tech & LO
2025-12-04 | 1h 7 mins.
In this "out-of-the-world" conversation, Ed Hansen shares his insights on the landscape industry, the importance of authenticity, and the impact of technology on landscaping. He discusses the evolution of landscape design, the significance of his weekly 'Monday Matters' videos on LinkedIN, and offers valuable advice for new entrepreneurs. The discussion also touches on the healing aspects of gardening and the necessity of continuous learning and adaptation in a rapidly changing industry.Seasons 1 & 2 are proudly sponsored by EXT.tech!EXT helps you grow and revolutionize your landscaping business.They are improving the way you manage projects and streamline your landscaping, snow removal and construction operations. For additional savings when purchasing the software - use code HOPS10 at checkout or just tell them Heather sent ya!#landscaping #EdHansen #MondayMatters #landscapedesign #technologyinlandscaping #gardening #entrepreneurship #industrychanges #personalgrowth #authenticity

S2.Ep81. Nicole Azevedo, Banas Stones & Porcelain Inc.
2025-12-02 | 53 mins.
In this ENERGETIC conversation, Nicole Azevedo from Banas Stones and Porcelain shares her journey within the company, discussing her multifaceted role and the supportive team culture. They explore the creative display at the Landscape Congress, the importance of mentorship, and the impact of community events. The discussion also delves into navigating market changes, current design trends, and personal growth through literature.Seasons 1 & 2 are proudly sponsored by EXT.tech!EXT helps you grow and revolutionize your landscaping business.They are improving the way you manage projects and streamline your landscaping, snow removal and construction operations. For additional savings when purchasing the software - use code HOPS10 at checkout or just tell them Heather sent ya!Key Words: BanasPorcelain, LandscapeCongress, companyculture, mentorship, markettrends, designaesthetics, communityengagement, personalgrowth, creativedisplays



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