58. 5 Ways to Make the Media Work for You with Bonnie Taub-Dix, MA, RDN, CDN
In this episode, we explore 5 Ways to Make the Media Work for You with media coach and registered dietitian Bonnie Taub-Dix. Whether you're just starting out or looking to expand your media presence, learn actionable strategies to grow your practice, attract clients, and boost your professional credibility.In this episode, you will learn:How media appearances help build trust and credibility in your fieldWays to reach a wider audience through various media platformsHow to counter misinformation with accurate, science-based adviceStrategies to turn media visibility into profitable brand partnershipsTips to build confidence and master your media appearancesAs part of our Content Cure for this episode, Bonnie is offering several resources including a Confidence Boosting Checklist to help you get started with media work. Sign up for her newsletter BTD Media Makers to receive your free copy. You can download all her resources here.If you found value in this episode, click the "Follow" button so you don't miss out on more support to help you grow your practice! Connect with me on Instagram and LinkedIn.Visit Living Plate Rx to learn how thousands of professionals just like you are growing their practices with our resources.Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
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57. Bringing the Human Connection to Practice Growth with Lesli Bitel, MBA, RDN, LDN
In this episode, I sit down with Lesli Bitel, a Registered Dietitian and Practice Growth Strategist, to explore how you can infuse the human element into every stage of your practice growth. We discuss why clients today crave genuine connection and how bringing more of yourself into your business can accelerate growth while avoiding burnout.In this episode, you will learn about:The importance of human connection in building trust and client loyaltyLesli's Six-Figure Business Building Blocks for Sustainable Practice GrowthPractical tips for incorporating personal touches into your audience list-buildingHow to humanize your marketing efforts with storytelling and videoStrategies for balancing automation with the human touch to avoid burnoutAs part of our Content Cure for this episode, Lesli has generously provided a downloadable guide titled Six-Figure Business Building Blocks, which you can access here.This episode is packed with actionable tips on how to create a thriving practice while staying true to yourself and your clients.Get ready to bring more of YOU into your practice!If you found value in this episode, click the "Follow" button so you don't miss out on more support to help you grow your practice! Connect with me on Instagram and LinkedIn.Visit Living Plate Rx to learn how thousands of professionals just like you are growing their practices with our resources.Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
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GLP-1 Medications for Weight Management with Dr. Su-Nui Escobar, DCN, RDN, FAND
In this episode, we explore the world of GLP-1 medications for weight management with Dr. Su-Nui Escobar, a Doctor of Clinical Nutrition and Registered Dietitian. Discover the history, function, and significant impact of GLP-1 medications like semaglutide, Ozempic, and Wegovy on weight management and diabetes care. Dr. Escobar shares her wealth of knowledge and practical insights on how these medications can be effectively integrated into the nutrition care process to support patients in achieving their weight loss and health goals.In this episode, you will learn about:The background and history of GLP-1 medications for weight management and diabetes careHow these medications function in the body and their effects on hunger, appetite, and insulin sensitivityThe benefits and potential side effects of using GLP-1 medicationsPractical strategies for dietitians to support patients on these medicationsOpportunities for nutrition professionals to expand their practice and make a significant impact in the fieldAs part of our Content Cure for this episode, Su-Nui has generously provided a guide titled "The Dietitian's Guide for Weight Loss and Semaglutide," which you can download here.Whether you are already familiar with GLP-1 medications or this is a new topic for you, this episode is packed with valuable insights and actionable advice. Get ready to take your nutrition practice to the next level!If you found value in this episode, click the "Follow" button so you don't miss out on more support to help you grow your practice! Connect with me on Instagram and LinkedIn.Visit Living Plate Rx to learn how thousands of professionals just like you are growing their practices with our resources.Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
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10 Ways to Create Experiences Over Content
We are at a pivotal moment where AI and content generation are evolving rapidly. Almost everyone can now create content quickly and efficiently, leading to a highly competitive environment. The question then becomes, how do you differentiate yourself in this crowded space?The answer lies in understanding a fundamental truth: AI, despite its many capabilities, cannot replicate human emotions. It cannot offer the warmth, empathy, and personal touch that come naturally to us. People crave these human elements, especially in fields like nutrition and healthcare, where personal connection and trust are paramount.So, how can you elicit emotions, show genuine care, and be empathetic in your content? How can you create experiences that resonate deeply with your ideal customers and set you apart in this sea of content creators? In this episode, I’ll share 10 practical ways you can transform your content into engaging experiences. These strategies are designed to help you connect with your audience on a deeper level, drive practice growth, and ultimately create a loyal community around your brand. Whether you’re conducting live cooking demos, hosting virtual workshops, or simply leaving personalized voice notes, these methods will help you deliver content that is not only informative but also emotionally resonant.Your Content Cure for This WeekYour Content Cure this week contains two ebooks: 10 Ways to Create Experiences Over Content and Your Guide to Virtual Cooking Demos.>> DOWNLOAD YOUR RESOURCES HERE<<If you found value in this episode, click the "Follow" button so you don't miss out on more support to help you grow your practice! Connect with me on Instagram and LinkedIn.Visit Living Plate Rx to learn how thousands of professionals just like you are growing their practices with our resources.Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
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Addressing Client Urgency and Practice Growth
Join me as I share insights from Today’s Dietitian Symposium in Salt Lake City where I learned valuable lessons about client urgency and how it can accelerate your sales funnel. Discover how presenting your core offer to ideal clients with urgent needs can transform your practice.Key Points:Client Urgency: Clients with severe, immediate health issues are more likely to seek and commit to professional guidance quickly.Psychological Factors: Fear, anxiety, pain, desire for quick results, and perceived risk drive urgent clients to act swiftly.Impact on Sales Funnel: Targeting urgent clients shortens the sales cycle, increases conversion rates, enhances client engagement, and improves retention.Identifying Niches: Focus on specific urgent needs (e.g., IBD, pre-diabetes, post-surgery recovery) rather than broad niches.Fast-Response System: Implement systems like dedicated contact channels, automated responses, and priority scheduling to cater to urgent clients.Referring Doctors: Establish strong referral relationships with physicians to tap into a steady stream of pre-screened urgent clients.Download your Content Cure for this week HERE.If you found value in this episode, click the "Follow" button so you don't miss out on more support to help you grow your practice! Connect with me on Instagram and LinkedIn.Visit Living Plate Rx to learn how thousands of professionals just like you are growing their practices with our resources.Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
Welcome to "The Nutrition Content Creator", a podcast designed specifically for health and wellness professionals who are looking to grow their practices and serve their clients with the most dynamic nutrition and culinary content available in the industry. As a Registered Dietitian and expert nutrition content creator, I understand the struggles that many health professionals face when it comes to creating high-quality, evidence-based nutrition content that resonates with their ideal clients.In this podcast, I'll be sharing my knowledge and expertise on how to create compelling nutrition content that attracts, serves, and retains your ideal clients. You'll learn the latest tips and strategies on how to streamline your content creation process so that you can focus on what you do best - supporting your clients in achieving the health transformation you're promising.Whether you're just starting out or you've been in the health and wellness industry for years, "The Nutrition Content Creator" is the perfect podcast for anyone looking to grow their practice and take their nutrition content to the next level. So, join me each week as we explore the latest trends in nutrition content marketing, and discover how you can create a thriving practice that serves up the most delicious and irresistible content your clients are looking for!
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