PodcastsBusinessExpert In You

Expert In You

Ann Carden
Expert In You
Latest episode

321 episodes

  • Expert In You

    How to Merge Offline Relationships With Online Positioning to Become the Obvious Choice | Ann Carden

    2026-2-04 | 13 mins.
    In this strategic episode of Expert In You, Ann Carden breaks down why your business growth today depends on how well your offline relationships and online positioning work together.

    Even if your best clients come from referrals, networking, or in-person conversations, decision-makers are still validating you online. Ann explains how to make sure what they find positions you as the only logical choice - not just one of many options.

    This episode reveals how to turn your online presence into a 24/7 silent sales rep, shorten sales cycles, and multiply opportunities without working harder or chasing prospects.

    🚀 In This Episode, You’ll Learn:

    Why your online reputation matters - even if you sell offline

    How to align networking, referrals, and digital positioning for exponential growth

    Why clarity and certainty beat credentials in today’s buying decisions

    How to position yourself so prospects pre-sell themselves before the call

    Practical ways to build a pipeline by merging systems with relationships

    If you’re an expert, consultant, or entrepreneur who wants to get chosen more often, close faster, and scale with less friction, this episode gives you a clear, modern framework for combining human connection with digital leverage.

    🎧 Tune in now to learn how to become un-ignorable, trusted, and consistently in demand - online and offline.

    About the host: 

    Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.

     

    Why Choose Ann Carden? 

    With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level - even before the Internet era.

     

    Work with Ann Carden

     If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach. 

    Get Free Resources:

    ➡️ Access Ann's Free Training: www.expertinyou.biz 

    ➡️ Read the latest edition of Expert in You Magazine: https://expertinyoumagazine.com/magazine

     

    Ready to grow your business? 📞 Book a strategy call today: https://acarden.com 🔗 

     

    Relevant Links: 

    🌐Website: https://annlcarden.com

     📞Contact Us: www.acarden.com

     💟Facebook: https://www.facebook.com/ann.carden.509

     💟Instagram: https://www.instagram.com/anncardenconsulting/

     💟LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach
  • Expert In You

    Are Courses Really Passive Income? How Experts Turn Knowledge Into Scalable Offers | Jasmine Jonte & Ann Carden

    2026-1-28 | 36 mins.
    In this eye-opening episode of Expert In You, host Ann Carden sits down with Jasmine Jonte, CEO of a leading done-for-you course creation company - CRE8TION , to uncover the real truth behind turning expertise into profitable, scalable digital offers.

    If you’ve ever wondered whether online courses truly create passive income - or why so many experts struggle to make them work - this conversation delivers an honest reality check. Ann and Jasmine break down what it actually takes to productize your expertise, move beyond one-on-one services, and build long-term business assets that scale.

    💡 In This Episode, You’ll Learn:

    Why most experts fail with courses and how to avoid costly mistakes

    When you’re actually ready to productize your services

    The difference between DIY courses and done-for-you, scalable programs

    How AI supports course creation (and where human expertise still wins)

    Pricing, launching, and marketing strategies that drive real revenue

    Why hybrid programs are becoming the future of online education

    With real-world examples - including how a cosmetic dentist transformed his specialty into a high-demand group program - this episode gives you a clear framework for deciding whether course creation is the right next move for your business.

    🎧 Tune in now to learn how to turn your expertise into a profitable, scalable asset - without falling for the passive income fantasy.

    Key Moments: 

    03:48 "Building a High-Touch Dental Practice"

    08:30 "Scaling Strategies for Success"

    10:53 "Client-Focused Program Development Process"

    13:44 Streamlined Course Support & Marketing

    17:59 "ChatGPT as a Thought Partner"

    21:38 "Sales Strategies Under $2000"

    25:17 "No Easy Button in Marketing"

    27:37 "Expanding Offers Strategically"

    30:27 "Hybrid Learning Drives Success"

    About the guest : 

    Jasmine Jonte is the founder and CEO of CRE8TION, where she helps top experts turn their knowledge into transformational, revenue-generating programs. She began as a 1st-grade teacher in one of Detroit’s lowest-performing schools, where she learned to make complex ideas simple and engaging. In the online business world, she saw creators struggle with learning design, not expertise, and built CRE8TION to solve that gap. Her Course Flow to Cash Flow™ Method blends instructional design with business strategy to make programs powerful and profitable. Jasmine and her team ghostwrite courses end-to-end, from scripts and slides to workbooks and portals, so clients can stay in their zone of genius. Over six years, she has produced 120 programs and 1,500 lessons for 100,000+ students, generating millions in revenue for leaders like Candy Valentino, Nick Bradley, SUCCESS Enterprises, and Thought Leaders Institute.

     

    SOCIAL MEDIA LINKS:

    Website: www.cre8tion.co 

    LinkedIn: linkedin.com/in/jasminejonte 

    Instagram: https://www.instagram.com/jasminejonte/ 

     

    About the host: 

    Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.

     

    Why Choose Ann Carden? 

    With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level - even before the Internet era.

     

    Work with Ann Carden

     If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach. 

     

    Get Free Resources:

    ➡️ Access Ann's Free Training: www.expertinyou.biz 

    ➡️ Read the latest edition of Expert in You Magazine: https://expertinyoumagazine.com/magazine

     

    Ready to grow your business? 📞 Book a strategy call today: https://acarden.com 🔗 

     

    Relevant Links: 

    🌐Website: https://annlcarden.com

     📞Contact Us: www.acarden.com

     💟Facebook: https://www.facebook.com/ann.carden.509

     💟Instagram: https://www.instagram.com/anncardenconsulting/

     💟LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach
  • Expert In You

    How Improv Comedy Builds Stronger Leaders, Culture & Consulting Success | Gina Trimarco & Ann Carden

    2026-1-08 | 47 mins.
    In this episode, host Ann Carden is joined by Gina Trimarco, organizational health strategist and founder of Carmen Communications, to explore an unexpected but powerful advantage in business success: improv comedy skills.

    Gina shares how she blends improv principles with consulting and leadership strategy to help organizations strengthen culture, improve decision-making, and create workplaces where people actually want to show up, yes, even on Mondays.

    Together, Ann and Gina unpack what it really takes to stand out as an expert in a crowded consulting and coaching market, why selling outcomes not skills changes everything, and how becoming a trusted advisor leads to long-term, high-value client relationships.

    In This Episode, You’ll Learn:

    How improv skills improve leadership, collaboration, and workplace culture

    Why unique expertise is your biggest advantage in consulting and coaching

    How to overcome analysis paralysis and make faster, smarter decisions

    The difference between DIY thinking and true strategic partnership

    Insights from Gina’s book The New Choice Effect on growth through decisive action

    If you’re a consultant, coach, or expert entrepreneur looking to differentiate your brand, elevate your client relationships, and build a business rooted in trust and results, this episode delivers practical insights with a refreshing twist.

    🎧 Tune in now to learn how creativity, collaboration, and confident decision-making can unlock your next level of growth and the expert in you.

    Key Moments: 

    05:54 "Improv's Role in Corporate Success"

    07:04 "Improv and Selling Outcomes"

    11:51 "Breaking Decision-Making Paralysis"

    15:42 "Embracing Constraints, Choosing Progress"

    19:16 "Leaders Help Overcome Blind Spots"

    21:37 Consulting Growth Spurs Fierce Competition

    24:51 "Align Actions with Strategy"

    28:33 Crafting Six-Figure Client Offers

    30:46 From Workshop to Comprehensive Consulting

    34:47 Understanding Work Styles Effectively

    36:14 "Establishing Business Value Standards"

    39:50 Unlocking Hidden Professional Value

    43:44 Upselling Benefits and Gratitude

     

    About the guest : 

    Gina Trimarco is an Organizational Development Strategist, Senior Master Sales Trainer with Sales Gravy, and the founder of Carmine Communications and Carolina Improv Company. Known for leading with humor, heart, and direct truth, Gina helps organizations get unstuck - culturally, operationally, and interpersonally.

    With over 20 years of experience, she blends emotional intelligence, improv comedy, and sales strategy to transform disengaged teams, struggling leaders, and outdated sales approaches into aligned, high-performing cultures. Her work focuses on leadership development, communication, team cohesion, conflict resolution, change management, organizational health, and full-cycle sales execution.

    Gina is also the author of The New Choice Effect and is passionate about helping leaders make better decisions, build trust faster, and create workplaces where people actually want to show up - even on Mondays.

    How to connect Gina : 

    Website: https://ginatrimarco.com/carmine-communications/

    https://carolinaimprov.com/

    LinkedIn Profile: https://www.linkedin.com/in/ginatrimarco/

    Facebook: https://www.facebook.com/gtrimarco

    Instagram: https://www.instagram.com/carolinaimprovco/

    Youtube: https://www.youtube.com/carolinaimprov

    Tripadvisor:

    https://www.tripadvisor.com/Attraction_Review-g54359-d1830055-Reviews-Carolina_Improv_Company-Myrtle_Beach_South_Carolina.html

     

    About the host: 

    Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.

     

    Why Choose Ann Carden? 

    With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level - even before the Internet era.

     

    Work with Ann Carden

     If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach. 

    Get Free Resources:

    ➡️ Access Ann's Free Training: www.expertinyou.biz 

    ➡️ Read the latest edition of Expert in You Magazine: https://expertinyoumagazine.com/magazine

     

    Ready to grow your business? 📞 Book a strategy call today: https://acarden.com 🔗 

     

    Relevant Links: 

    🌐Website: https://annlcarden.com

     📞Contact Us: www.acarden.com

     💟Facebook: https://www.facebook.com/ann.carden.509

     💟Instagram: https://www.instagram.com/anncardenconsulting/

     💟LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach
  • Expert In You

    AI, Storytelling & Expert Authority: How to Build a Million-Dollar Message with Aurora Winter | Ann Carden

    2025-12-31 | 24 mins.
    In this visionary episode of Expert In You, host Ann Carden is joined by Aurora Winter - award-winning screenwriter, TV producer, and CEO of Same Page Publishing - for a powerful conversation on how experts can stand out, scale, and thrive in the age of AI.

    Aurora shares how storytelling remains the ultimate differentiator as technology evolves and how experts can combine human creativity with AI tools to amplify their message, authority, and income. From her innovative spoken-author method for book creation to AI-enhanced video strategies, Aurora reveals how to turn words into wealth without burnout or complexity.

    ✨ In This Episode, You’ll Discover:

    Why storytelling + AI is the future of expert branding

    How to create a million-dollar message that cuts through the noise

    The power of focus - and why saying no can 10× your impact

    How books, video, and AI work together to build authority faster

    How premium human expertise thrives even as AI disruption accelerates

    If you’re a coach, consultant, speaker, or thought leader looking to future-proof your brand, simplify your business, and become the go-to expert in your space, this episode delivers insight, inspiration, and practical strategy for 2026 and beyond.

    🎧 Tune in now to unlock your expert stardust - and learn how to lead with clarity, creativity, and confidence in an AI-driven world.

    Key Moments: 

    06:27 "Streamline for Business Growth"

    07:10 "Strategic Basics and Expertise"

    11:44 "Future of Consulting: Premium Focus"

    15:05 "Build Wealth and Brand Strategy"

    20:07 "Discover Your Unique Blueprint"

    23:42 "Boost Your Business Workshop"

    24:24 "Reserve Spot for Success"

    About the guest : 

    Aurora Winter, MBA, is a successful entrepreneur, bestselling author, TV writer-producer, and the founder of www.SamePagePublishing.com. Her award-winning books include "Turn Words Into Wealth" and “Magic, Mystery, and the Multiverse.” Using her expertise in film and neuroscience, she helps people tell memorable stories that build brands, books, and businesses. 

     

    How to connect Aurora: 

    Website https://www.aurorawinter.com

    Linkedin: https://www.linkedin.com/in/aurorawinter/

    Linktree: https://linktr.ee/AuroraWinter

     

    About the host: 

    Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.

     

    Why Choose Ann Carden? 

    With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level - even before the Internet era.

     

    Work with Ann Carden

     If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach. 

    Get Free Resources:

    ➡️ Access Ann's Free Training: www.expertinyou.biz 

    ➡️ Read the latest edition of Expert in You Magazine: https://expertinyoumagazine.com/magazine

     

    Ready to grow your business? 📞 Book a strategy call today: https://acarden.com 🔗 

     

    Relevant Links: 

    🌐Website: https://annlcarden.com

     📞Contact Us: www.acarden.com

     💟Facebook: https://www.facebook.com/ann.carden.509

     💟Instagram: https://www.instagram.com/anncardenconsulting/

     💟LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach
  • Expert In You

    The Future of Consulting in 2026: How Experts Win Premium Clients in an AI-Driven World | Ann Carden

    2025-12-24 | 24 mins.
    In this forward-looking episode of Expert In You, Ann Carden breaks down what’s really coming next for consultants, coaches, and professional service providers as we move into 2026 and beyond.

    Drawing from major industry research by McKinsey and Deloitte, Ann unpacks how AI is reshaping professional services, increasing competition, and accelerating the divide between commodity experts and premium authorities.

    This episode is a must-listen if you want to future-proof your business, elevate your positioning, and compete at the top of a trillion-dollar consulting economy without racing to the bottom on price.

    🔮 In This Episode, You’ll Discover:

    Why generalists will struggle and specialists will dominate in the AI era

    How premium consultants are positioning themselves above AI disruption

    The role of elevation, specialization, and authority in winning high-paying clients

    How to use organic marketing to stand out in a crowded, noisy market

    What it takes to become a category-of-one expert in 2026

    Whether you’re an established consultant feeling the pressure of change or an expert ready to step into a higher tier this episode gives you a clear strategic lens for thriving in the future of consulting.

    🎧 Tune in now to learn how to elevate your expertise, attract premium clients, and stay relevant in an AI-driven world. 

    Key Moments: 

    00:00 Thriving Amid Rising AI Competition

    03:03 "Rise of Expert Organic Marketing"

    06:22 "Specialize to Succeed and Lead"

    11:05 "Business Elevation Strategy 2026"

    13:30 "Elevate Positioning for Premium Clients"

    18:04 "Be Seen, Paid, and Valued"

    21:01 "Work Higher, Not Harder"

     

    About the host: 

    Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.

     

    Why Choose Ann Carden? 

    With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level - even before the Internet era.

     

    Work with Ann Carden

     If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach. 

    Get Free Resources:

    ➡️ Access Ann's Free Training: www.expertinyou.biz 

    ➡️ Read the latest edition of Expert in You Magazine: https://expertinyoumagazine.com/magazine

     

    Ready to grow your business? 📞 Book a strategy call today: https://acarden.com 🔗 

     

    Relevant Links: 

    🌐Website: https://annlcarden.com

     📞Contact Us: www.acarden.com

     💟Facebook: https://www.facebook.com/ann.carden.509

     💟Instagram: https://www.instagram.com/anncardenconsulting/

     💟LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach

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About Expert In You

”EXPERT IN YOU” is a podcast designed for consultants, coaches, and entrepreneurs. It offers innovative strategies for gaining a competitive edge and establishing oneself as an industry expert, aiming to help listeners scale their businesses effectively.
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