How Architecture Shapes Emotion, Culture & Performance | Laura Neri Baebler on Purpose-Driven Design
In this thought-provoking episode of Expert In You, host Ann Carden talks with Laura Neri Baebler, Founder & CEO of LNB Studios, about the hidden connection between architecture, human emotion, and performance.
With over 30 years of experience and more than 800 projects completed, Laura reveals how purpose-driven, human-centered design can transform commercial spaces into environments that inspire connection, culture, and operational excellence.
From her immigrant journey in Argentina to leading an award-winning boutique firm, Laura shares how emotional intelligence, neuroscience, and intentional design intersect to shape happiness, productivity, and ROI.
🎯 In This Episode, You’ll Learn:
How architecture impacts mood, behavior, and collaboration in workspaces
Why emotional and cultural design drives measurable business performance
The neuroscience behind designing for well-being and engagement
How boutique firms deliver deeper connection and value than large agencies
Laura’s entrepreneurial path from passion to purpose-driven success
Whether you’re a business leader, entrepreneur, or creative, this episode will open your eyes to how the spaces we build and the values behind them can elevate both people and performance.
🎧 Tune in now to learn how design can become your most powerful business strategy.
Key Moments:
04:10 "Business Dreams Sparked Abroad"
07:10 "Purpose-Driven Design Insights"
13:06 Client Focus Fuels Innovation
14:07 Client Praise Inspires Design Excellence
18:43 "Expert in You Magazine"
22:21 Workplace Happiness Boosts Performance
26:14 Neuroscience's Impact on Architecture
28:37 Puzzle of Purposeful Exploration
31:55 "Integrity Defines True Experts"
About the guest :
Laura Neri Baebler Laura brings over 40 years of architectural experience to her role as principal and founding partner of LNB Studio. A native of Argentina, Her multicultural background inspires her interest and sensibility to the psychology of architecture and its effects on people. Her focus is understanding clients deeply as a means to create a concept narrative that influences and shapes the user experience and defines spaces for meaningful engagements through the built environment. Her success stems from her ability to see multiple perspectives, connect with people and becoming a trusted advisor.
Social Media Accounts:
LinkedIn: linkedin.com/in/laura-neri-baebler
Facebook: https://www.facebook.com/laura.baebler.3
Website: https://www.lnbstudio.net/
About the host:
Ann Carden is a highly sought-after Business Growth Consultant, Marketing Strategist, and #1 Bestselling Author, with over 41 years of experience helping small businesses, entrepreneurs, and coaches scale their success. As a Professional Speaker and three-time published author, Ann has coached and consulted hundreds of professionals across more than 80 industries.
Why Choose Ann Carden?
With a diverse background that spans over four decades, Ann has developed a deep understanding of what it takes to succeed in business growth, marketing strategies, and entrepreneurship. She spent 13 years in corporate management before launching her own businesses, where she thrived for 35 years. Ann’s entrepreneurial journey began out of financial necessity, and she successfully grew her first business to an international level—even before the Internet era.
Work with Ann Carden
If you're ready to take your business to the next level, Ann offers customized solutions to help you grow. Whether you’re a coach, consultant, or small business owner, Ann’s proven strategies can drive significant growth in revenue and market reach.
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