621 episodes
- This is the third and final installment of our Practice and Profit Boot Camp, and today we went all in on the business side. If you've been following along with Parts 1 and 2, you know we've covered the clinical foundations. But today? It's all about the money, the systems, and the mindset shifts that get you out of the session-to-session grind and into a business model that actually supports your life.
Chapters:
3:20 — Revenue Goals: Strategy Over Arbitrary Numbers
5:29 — What You're Doing Well: Strengths Audit
12:29 — What You're Not Doing Well: Sales, Visibility & Referrals
17:56 — Lead Magnets, Funnels & Email Nurture Sequences
24:20 — In-Person Networking & Community Building
31:22 — One Signature Offer vs. Multiple: Building Your Funnel
37:03 — Paid Ads Strategy & Meta's AI Targeting
52:44 — Packages vs. Sessions: The $2,000/Month Math
59:15 — Courses vs. Mentorship, Pricing & Payment Plans
Let's dive in!
Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special!
Click here to listen:
Apple Podcasts – CLICK HERE
Spotify – CLICK HERE
Free Resources:
Free Perimenopause Support Guide | jennpike.com/perimenopausesupport
Free Blood Work Guide | jennpike.com/bloodworkguide
The Simplicity Sessions Podcast | jennpike.com/podcast
Get 20% on thewalkingpad.com using code "JENNPIKE20"
Metabolic Guide | jennpike.com/metabolic-guide
Get discounts at happybumco.com using code "JENNPIKE"
*code doesn't apply with Black Friday sale*
Programs:
Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite
The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject
Synced Virtual Fitness Studio | jennpike.com/synced
Services: Work With Jenn | https://jennpike.com/work-with-jenn/
Functional Testing | jennpike.com/testing-packages
Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman
Connect with Jenn:
Instagram | @jennpike
Facebook | @thesimplicityproject
YouTube | Simplicity TV
Website | The Simplicity Project Inc.
Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice. - Today you're tuning into Part Two of a three-day bootcamp I ran called Practice and Profit.
This episode is all about the clinical side of your practice — and honestly, whether you're a nutritionist, personal trainer, naturopath, chiropractor, osteopath, massage therapist, Reiki practitioner, life coach, or NP, there's something in here for you. Even if you're on the receiving end of health and wellness services, I think you'll get a lot out of this one.
Here's what we cover:
The Clinical Lens & Auditing Your Process
The Knowledge Problem Myth
Building Your Clinical Framework
Clinical Gap: Symptoms vs. Systems
Blood Work & Lab Testing Strategy
The Four-Phase Client Journey
The Money Conversation
Q&A: Offers, Pricing & Business Structure
Let's dive in!
Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special!
Click here to listen:
Apple Podcasts – CLICK HERE
Spotify – CLICK HERE
This episode is sponsored by:
withinUs | Use the code JENNPIKE20 at withinus.ca for a limited time to save 20% off your first order and 20% off your first subscription order
St. Francis | Go to stfrancisherbfarm.com and save 15% off your all your orders with code JENNPIKE15
Eversio Wellness | Go to eversiowellness.com/discount/jennpike15 and save 15% off every order with code JENNPIKE15 /// not available for "subscribe & save" option
Free Resources:
Free Perimenopause Support Guide | jennpike.com/perimenopausesupport
Free Blood Work Guide | jennpike.com/bloodworkguide
The Simplicity Sessions Podcast | jennpike.com/podcast
Get 20% on thewalkingpad.com using code "JENNPIKE20"
Metabolic Guide | jennpike.com/metabolic-guide
Get discounts at happybumco.com using code "JENNPIKE"
*code doesn't apply with Black Friday sale*
Programs:
Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite
The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject
Synced Virtual Fitness Studio | jennpike.com/synced
Services: Work With Jenn | https://jennpike.com/work-with-jenn/
Functional Testing | jennpike.com/testing-packages
Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman
Connect with Jenn:
Instagram | @jennpike
Facebook | @thesimplicityproject
YouTube | Simplicity TV
Website | The Simplicity Project Inc.
Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice. - Welcome to Day One of the Practice & Profit Boot Camp! Today, we're looking at the full picture, where coaches and practitioners are leaving results (and money) on the table.
Action Steps From This Episode
1. Think about a past client — what questions should you have asked?
2. Reach back out. It's always easier to re-engage someone who already said yes once.
3. What's one thing you can change in your current approach — maybe even with a client you're seeing this afternoon?
4. Stop giving everything away in the first session. Make it an intake, not a giveaway.
5. Consider your pricing structure: are you selling sessions, or are you selling a journey?
Let's dive in!
Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special!
Click here to listen:
Apple Podcasts – CLICK HERE
Spotify – CLICK HERE
Free Resources:
Free Perimenopause Support Guide | jennpike.com/perimenopausesupport
Free Blood Work Guide | jennpike.com/bloodworkguide
The Simplicity Sessions Podcast | jennpike.com/podcast
Get 20% on thewalkingpad.com using code "JENNPIKE20"
Metabolic Guide | jennpike.com/metabolic-guide
Get discounts at happybumco.com using code "JENNPIKE"
*code doesn't apply with Black Friday sale*
Programs:
Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite
The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject
Synced Virtual Fitness Studio | jennpike.com/synced
Services: Work With Jenn | https://jennpike.com/work-with-jenn/
Functional Testing | jennpike.com/testing-packages
Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman
Connect with Jenn:
Instagram | @jennpike
Facebook | @thesimplicityproject
YouTube | Simplicity TV
Website | The Simplicity Project Inc.
Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice. - In this episode, I'm sitting down with one of my girlfriends, Danielle Amos -- someone who truly shows up in the world in a way that's impossible to put in a box. Danielle is the host of The Mystic Millionaire, and she helps women transform their yearly income into monthly income by rewriting the beliefs, identity, and internal dialogue that keep them playing small.
What we cover:
Danielle's origin story: going from burnt-out, $100K in debt, and flat on her face in network marketing to tripling her income within six months of meeting her mentor, Bob Proctor
What "I vowed" actually looked like in practice -- following a system blindly, becoming coachable for the first time, and getting honest about all the programs she'd invested in but never actually did
The law of assumption in action: how the chatter in your mind ("I'm annoying, I'm a burden") is quietly sabotaging your results before you even open your mouth
Why you don't need to know the why behind your programming to release it -- and how observing yourself like a scientist (not a judge) is the shift that changes everything
The elastic band theory: why the biggest financial risks create the biggest paybacks, and what it really means to act in faith vs. needing the net to appear first
The "can't means won't" conversation -- this one triggered me as a mom, and we go back and forth on what it looks like to hold both your commitments and your family without choosing one or the other
Writing your identity script: pen to paper, present tense, no limitations. Danielle's first script was 17 pages. Why the parts you resist doing are often where the breakthrough lives
Three habits Danielle sees in her most successful clients: community that normalizes big conversations, feeding your mind deliberately, and noticing what you're focused on (then course-correcting)
The vacuum law of prosperity and the law of sacrifice: why keeping your "stable" job while building your dream on the side means there's no room for the dream
What to do when you feel like you're doing all the things and it's still not working (hint: your results always tell the truth)
Danielle's simplicity answer: follow pleasure. Follow desire. If it doesn't feel good, don't do it.
Let's dive in!
Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special!
Click here to listen:
Apple Podcasts – CLICK HERE
Spotify – CLICK HERE
Connect with Guest -
Instagram | @thedanielleamos
Facebook | @daniellebrodhagenamos
The Success System | ACCESS HERE ~ use code " JENN" to waive fee at checkout
Website | danielleamos.co
This episode is sponsored by:
withinUs | Use the code JENNPIKE20 at withinus.ca for a limited time to save 20% off your first order and 20% off your first subscription order
St. Francis | Go to stfrancisherbfarm.com and save 15% off your all your orders with code JENNPIKE15
Eversio Wellness | Go to eversiowellness.com/discount/jennpike15 and save 15% off every order with code JENNPIKE15 /// not available for "subscribe & save" option
Free Resources:
Free Perimenopause Support Guide | jennpike.com/perimenopausesupport
Free Blood Work Guide | jennpike.com/bloodworkguide
The Simplicity Sessions Podcast | jennpike.com/podcast
Get 20% on thewalkingpad.com using code "JENNPIKE20"
Metabolic Guide | jennpike.com/metabolic-guide
Get discounts at happybumco.com using code "JENNPIKE"
*code doesn't apply with Black Friday sale*
Programs:
Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite
The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject
Synced Virtual Fitness Studio | jennpike.com/synced
Services: Work With Jenn | https://jennpike.com/work-with-jenn/
Functional Testing | jennpike.com/testing-packages
Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman
Connect with Jenn:
Instagram | @jennpike
Facebook | @thesimplicityproject
YouTube | Simplicity TV
Website | The Simplicity Project Inc.
Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice. - This one came to me on a walk (where most episodes do), and it's really about the intersection of what's changing in business, what's changing with consumers, and what isn't changing about the value you bring as a practitioner.
In this episode I cover:
Stop being a generalist. Your credentials are your title, not your positioning. Become known for the problem you solve and the population you help
The midlife health opportunity. There are more women navigating perimenopause and menopause right now than there are people equipped to help them.
Be the general contractor, not the one-stop shop. You don't have to be everything. Know your zone of genius, build a referral network, and cross-pollinate. Your "competition" might actually be your best referral partner.
AI is commoditizing information. Meal plans, training programs, marketing copy, people can get those for free now. What they can't get from AI is your judgment, your context assessment, your ability to read between the lines, and your capacity to coach behavior change. That's your moat.
Build an ecosystem, not a single offer. One-to-one work, group containers, self-paced programs, digital resources, hybrid delivery.
Stay consistent. Stop pivoting every two months. Your audience gets confused and so do you. Pick your thing, stick to it, and build the lifetime value of your clients.
Be the purple duck. If your industry is saturated, that's not an excuse to blend in.
Learn from people who've actually done it. Surround yourself with mentors and peers who have the receipts, not just the talk.
Let's dive in!
Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special!
Click here to listen:
Apple Podcasts – CLICK HERE
Spotify – CLICK HERE
Free Resources:
Free Perimenopause Support Guide | jennpike.com/perimenopausesupport
Free Blood Work Guide | jennpike.com/bloodworkguide
The Simplicity Sessions Podcast | jennpike.com/podcast
Get 20% on thewalkingpad.com using code "JENNPIKE20"
Metabolic Guide | jennpike.com/metabolic-guide
Get discounts at happybumco.com using code "JENNPIKE"
*code doesn't apply with Black Friday sale*
Programs:
Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite
The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject
Synced Virtual Fitness Studio | jennpike.com/synced
Services: Work With Jenn | https://jennpike.com/work-with-jenn/
Functional Testing | jennpike.com/testing-packages
Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman
Connect with Jenn:
Instagram | @jennpike
Facebook | @thesimplicityproject
YouTube | Simplicity TV
Website | The Simplicity Project Inc.
Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice.
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Simplicity living tips and tools for women to optimize their own personal health, hormones, wealth, mindset and create a life they love with more simplicity and ease in all they do.
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